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Show saaaaasaaamsBSBSBBaasBaW Union Dental Co. tit main T(trr. noircsT 7o:s: HONEST PEICL3 'IV. All Wi h mtrinm4i MMIMtlll . - Wa Treat You Higti. I Pleasant VcIIcy I MISS ZQRA A. SHAW TEACHER Or VOICE AND ELOCUTION puu or Mm, Anna Am sua and art ha Kunta-alakar. , The Century Printing Co. AH tta printing U without qnal la IU alaa M-S7 Fwtoffie pJaea. I Studio 14 K. tnd oulh. COAL - " I""m'- "" I UTAH FUEL COMPANY.! sss-arjaanxsanBnsaaT--Psasw i I Leg- l li . , . ; : 7 ( When the money begins to come easy 0 iS? ' as B Tesu ' your advertising, is no' N .;,C' .. time to put- the stopcock on your ad-r- vertising appropriation. That's . when you should "turn if on" and . keep it runningyou know it's paying. You can't win out by "spurts" in advertising. Might as well expect to do a good business by opening your store a month and 1 closing it a month, as to expect a sound increase from spurt ad- - ; r vertising. Your ad is your salesman, and you can't expect 're- " suits when it stops work any more than you can expect returns from your other salesman when he takes his vacation. There's Only One Rule: Advertiseand Keep at It It is the consecutive, persistent pounding away that does the trick in advertising, and the advertiser who does this year after j-ear is the man who knows that advertising pays. With him it is not an experiment; neither is it an expense. It is a part of his investment, in-vestment, the same as the cost of raw material and the cost of . ' production. . ' . . - ' ' World-Wide Publicity Malcolm McAllister, Advertising "At Your Service" Suite 325 Mclntyre Bldg., Bell Phone 995 Salt Lake City, Utah. . Ind. Phone 266 ' Don't Wear a Truss sansaaaaB (TsAIM S1A1 Tt SAM s g .ST I a eJ m ( K 7. . a. sm ata W. ttm IXJVe" K$Zymm i niiii4wjiaaiTV 1 a4 as 7 af Si lm Tiwwaii OMo) I ala i ttwm C-ak. Mm mmr (V aaJT 1 mtT IXMllal- ltl IW flf MM M BaiaWfjI. W W-J m tmrxAM mm w Itmiii, W mmm wm mm iKiUOf KAPAD ,VT iX'JT: m. ms smu tou.i. ass.iM rXATA UaOftAKMIU, tes It Uai. . ' t S sistssirnss. , |