Show star vast movie alovie lure march comeback bings bing s song by bly virginia vale valc PERHAPS you the public realized it but you have been staying away from the movies in such stupendous n numbers that the motion pa picture C tu industry d t i is s a about b 0 ut t to 0 rein ry spend 0 0 t to 0 1 lure u r e you back into the theaters again producers distributors and theater men will put up the money and you will get of it my friends there will be a contest at present although the rules have not yet been decided on it s seems likely that this contest will be in the form of a questionnaire based on pictures released between now and october 31 booklets containing rules will be issued only at theater box offices each contestant will have to answer 30 questions about 30 different pictures in order to qualify half of that will be spent on advertising in newspapers and magazines fredric march is going to try try again and if he fails this time no doubt hell keep on trying to make a comeback come back on the stage last year he and his wife florence eldridge backed a play that was waa produced in new york recall h 4 FREDRIC MARCH and it tailed failed not because of their performances but just because it an awfully a good play it if they can find a play that they like do it again come autumn in the meantime hes storing up more of what it takes to produce plays by working in hal roache there goes my heart jt it looks as it if myron lehnick had bad started started something that may result in in our having better pictures he has formed a partnership with various prominent actors writers and directors as the best theatrical agent in hollywood he knew all of 0 I 1 thern them to make pictures with a share of the he pictures profits taking the place of salary ernst lubitsch productions inc is the first ot of these producing units under this arrangement a picture will have to be good or else the stroud twins traveled a long and winding road so far as their career was concerned before they reached those sunday evening broadcasts where they share honors with charlie mccarthy they began as acrobats with a circus ra ran it away from home to do it then they went into vaudeville and switched to dancing they toured this country then australia new zealand and the south seas before returning to broadway and switched their act again this time to the sort of thing you hear them doing on the air 1 I 1 heres something new under the sun practically all of the big publishers 0 of popular music want a certain song and cant can t have it the song is hail t it e sv theme song introduction to those dialogues between bing crosby and ken C carpenter ar it was written especial ly for the broadi casts and i 1 that even if uit it has bing crosby become such a hit that the song publishers are itching to get it into general circulation ODDS AND ENDS their friends are still hoping that joan cranford and franchot tone may patch up their marriages marriage at a present esen I 1 though not likely P at least loan joan it seems p possible bl says she ie dean doesn 1 t l plim plan a di denorce Lorce eter eier isen bert hernie bernie and kay aser hate hat been been invited to lecture before the new york 1 ork unit Unni radio ff workshop if walt alt disney has bought 55 acres of land near and icell build a studio there thanks to mickey il loue lonie snow if hite arid and others al il jolson and eduard C G robin kobin sort son wit bf be back on the air september 20 al is indulging his passion for seeing lost horses run rifi lost fast eddie cantor s next picture will be hir man 0 western Neus newspaper paper union |