Show NEW DIRECTOR Emanuel Floor has boon named Tourist and Publicity Director for Tourist council names new Utah director Emanuel the newly appointed director of the State Tourist and Publicity will seek to the entire state and its through a greatly enlarged advertising campaign in national leading and in the broadcast a old advertising succeeds D. James Cannon in the a year post effective as of April Appointment of Floor came at a council session that also saw election of Murray associate editor of the Ogden as council succeeding veteran Gus P. Backman headed the state body since it was established eleven years director for nearly eight will act as a consultant to the council until June Kenneth Vernal was elected vice-chairman of the hope to translate into action the points that Calvin Rampton underscored so forcefully during his said was made clear that along with industrial is Utah's chief hope for economic We have great scenic attractions in our three national eight national monuments and our new state We have the finest ski outstanding water fishing and plus excellent cultural Now Utah must tell the nation about itself and persuade recreation-seekers to make Utah a not just a Under the new state legislative for the Tourist and Publicity Council total 19 by far the largest biennial appropriation we have had said first efforts will be to concentrate advertising on California and other West Coast since those people are most apt to vacation Major Midwest and East Coast population centers will also receive Utah advertising with special focus on highway who gained Utah tourism promotion experience during four years at the David W. Evans Associates is a native of Salt Lake City A graduate of West High School and the University of he worked part time at the Salt Lake J. C. Penney and Wheelwright Lithography during his college Prior to joining Evans Associates he was Promotion Manager at for a two-year |