Show 4 41 t vv v V M f t A ak jk f TING A ll 11 lkling f A t 1 A LIN 1 A t L I 1 Y hello what is the price of sugar T today y A 4 no its not one of our customers AA y interested in a purchase but merely y f one of our largest chain store competitors r in ill this vicinity who set their prices in accordance with the 0 P skaggs system stores it is a deplorable plo rable fact but nevertheless true t that the larger the chain the more T likely they are to follow the prices their com competitors peti may set t t f n WE ARE 1 T T T T 11 0 U M 3 t t A 4 we are proud that the 0 P skaggs system stores set the prices in this community real public serving 4 merchants never have to call their r competitors A t peti tors to know what their goods should sell for live merchants know t what their goods cost and if they are to be successful and intend to stay stav in t business they must ultimately sell seil to I 1 all th the e consumer at the lowest possible price the 0 P skaggs efficient 1 service merchandising system is is based upon years of successful public t service experience experienc land eland you are assured t of quality merchandise sold only at prices that th a t a scientific economical t system can call lender you it will pay t you to investigate the 0 P 1 system of merchandising it will f mean a real saving in the purchase of T your daily food supplies f T t i FO 0 I 1 mw STORES 1 X afif C V 1 P boeing air transport 1 inc N azat 75 4 A 17 f 0 chooses f f z IT ot ah I 1 ra 71 dak L selected by bv officials 0 of f boeing 0 e 1 n g air transport lac inc after very strenuous 1 tests of nearly ever every oil refined ul in the united states ra 1 1 i r HE CROWN of victory again again goes to vico the story add four new twelve passenger ships to the the map of this latest and most far reaching recognition 0 of vico below shows the ae territory it se serves arves every boeing plane should shoud be of particular interest to c everyone who uses motor lying both of these long routes will vill from july 0 on 11 oil in airplane or motor car earl use vico for motor lubrication vico selected from list of america s was among a long finest oils for use in boeing pl planes nes beginning july isris what th this means to you BECAUSE it meets meers or surpasses the requirements of boeing there is a valuable lesson in this for evry every motorist who wkho officials 1 because the quality of 0 vico commands the c confidence ants to get the best performance the most economical of these officials because among other desirable operation ration and the longest useful life from his car if an qualities vico has an unusually high flash point which I 1 I 1 oil merits the confidence of such menas men as fie oozing officials means that it resists the die heat of roar roaring ng motors who ho chose vico on oil the results of impartial tests surely this with the advance of air air transportation beyond the pio oil merits YOUR confidence if you could apply similar ring stage with the building of larger more powerful tests yourself you also would fi find nd that there is is no and faster planes with the car carrying ying za of heavier loads load sand and better batter oil on the market than vico the establishment of more exacting schedules has come the demand for better and more depend dependable abe lubricating oil try vico for your next for higher standards and specifications are de demanded minded by officials the correct grade for YOUR car consult the itco chart at service stations arad deal of air air transport lines an oil must muse reach or surpass those specifications before it will be selected by the men responsible ers the vico you buy there is exactly the r for bior the operation ration of the carriers that wing through the trackless carne quality as that used in boeing planes 11 ic s sl sky y 1 manufactured and guaranteed by americas ai L UTAH OIL CO Long esst r ine salt lake city the recognized standing of the boeing lines among the f country s air transport companies gives dicu additional ar crede of undisputable character operating the trans continental air route from chicago west to san 1 fancisco ran cisco and a pacific coast line between seattle and lot angeles nt the boeing organization has the longest lini in the united states it has thirty planes ii operation and soon will YI all air A SEATTLE CHICAGO J MEDFORD OMAHA 30 RENO aj N UNNI it 11 U CED M I 1 11 AUG 10 12 r cant fr the clr t unc V FRESNO ni n i io aenoi for faeh nil mini mi ni wr bakersfield LOS ANGELES he J DOOLITTLE doff CO C 69 dietr distributors I 1 of ador S |