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Show tiiwt.i iim sii: it ius in nir t'oi'ii-vnos Why 4iiubl I dvertlee'' I vn In in here fur eara and everjrlmdv knows me The trouble with the men hnnt who Klve thbJ H Hll exeuje for nut foiirllng publliltjr of themelvea nud tin Ir wiiriii In ther'rr not up with tho tlmci" The) do not renllxe ndvi Mining Min-ing li u drvelopmrht of modirii bul-nex bul-nex eompetltlun In nlt.e vnxe out of ten If one will walk nlong the mime Rtrnt on which the 'old nnd efllnhllMii d ' firm arc located It will bu found that In tho lart few year other firm hnvn sprung up and have ctnbllhed a trade eUal, If not su pirlor, to that nf the old and rstab llnhed firm. la there a hidden dual rn-M secret thut has enabled these new firm to build up In a couple of enra a trade equal and superior to tho 'old and eatabllshtd" firm of ten and twenty yratn' standing! There h no seiret. The reanon for their rrowth N shown In the two word Newipaper Advertlilng" , The government census expert en-tlmatn en-tlmatn that In a Urge clt) the Incoming Incom-ing and outgoing population amount to n complete change In every seven )car. That I, each )ear one-seventh of thn population changes. Any merchants mer-chants If he will but stop to consider, will realize thst there are comparatively compara-tively few of tho families still living In the) community who remember when he started In business. Ak any non-advertlilng merchant to (lop the first ten stranger he meets and ak them to nams n merchant mer-chant In his 1ne, Jill feelings will DroVwuly be hurt with their nnwr. tot they will name tho one who adver tlses. The best way to keep out competition com-petition In any line Is to advertise. The best way to become a leader Is to advertise. |