Show SO SOME ADV ADVERTISING WE R REFUSE FUSE Newspapers couldn't exist without advertising of oE I c nurse course Sometimes we wonder if f all the merchants in this I s section who have e things to advertise and who fail to use useI th their ir local kcal newspaper fur for that purpose e Tully fully full realize realise that I fact i nut Hut you ou might L bo Ik surprised at of how much advertising we ve refuse to run We need neat the money but even more we need the respect and esteem and confidence of our readers So we turn down advertising which seems a little shady to us And were we're not the only ones who are arc given Riven iven that opportunity opportunity opportunity according to tl Chan Changing Times the Kiplinger er mag- mag aine Slick schemes h to fleece you ou of your dollars account for almost t 3 of or all business Loud and ind successful there are arc ten types of d deals rno most t prevalent at the moment The ten you should watch out for are arc bait ads fictitious list and comparative price ads unsound money home schemes pressure high improvement home-improvement schemes questionable questionable questionable ques ques- franchise franchi c deals deal especially in vending machines dishonest debt adjusters unordered merchandise schemes deceptively advertised obesity remedies and baldness book deals deats and night fly-by-night cures questionable coupon cemetery lot hH promotions These deals often fool fO intelligent people If youve you've ever fallen for one you may have made one of these common mistakes You thought you could get something for nothing or believed merchandise could actually be bought at wholesale wholesale wholesale whole whole- sale prices in in a retail store perhaps you thought yourself bargain bargain wise wise e and sought out the most sensational offer maybe maybe maybe may may- be you ou bought just to rid yourself of a II pesky salesman or invested before checking up on the promoter if you signed a contract you may have failed to read it thoroughly missed the small t type re concerning free offers or didn't even ven read it at all What can you do jf you received unfair treatment and cant can't get satisfaction from the company you dealt with First take your problem to the nearest Better Business Bureau If you think the transaction involved false advertising write to the Federal Trade Commission Washington 25 D. D C. C Inform Inform In In- form foon your local postmaster if the mails were used in con- con a II deal In the case of false medical claims write to the Food and Dru Drug Administration Washington 25 D. D C. C |