Show J 4 k ii DABSON'S i fT 1 T f 4 f 1 i. i t 1 f tT B arn r V W 11 T o Profits From Program One thing Is certain President dent Johnsons Johnson's Great Society program Is going to open up sparkling opportunities for oJ on- on op the the ball ball manufacturers mar J eters and service establish ments And it may be much sooner than you think that Is the way operates once his mind is b made up STRESS ON CONSTRUCTION PLANS FLANS No feature of the plan wilt end Bend out more profitable waves to practically all parts parIs of the nations nation's economy than the mas massive massive sive construction complex envisioned en ea by the White While louse House A strong majority of Congress Is at the Presidents President's beck and call ready to support his utopIan Utopian utopian ian and wide-ranging wide proposals prepared to keep the necessary necessary sary funds pouring into the required re ro channels EVEN businessmen who fear the term long march toward a complete welfare state slate toward a more socialistic government govern ment can ill afford to neglect the tho opportunities that lie He ahead whether they like the trend or or not There Is going to be a m monumental monumental nu mental building explosion with special emphasis on educational education al institutions hospitals health centers and recreation conven convent fences lences There will be few set lied tied parts of the country that tha will fail fall to share In this apel cial bonanza superimposed upon upon up up- on an already prosperous busIness bus Iness mess fabric SPURRED by the construe llon surge will be an already burgeoning highway b building program and expansion of such Inevitable needs as more efficient effi dent clent water and sewer ties Utilities of all sorts will wil benefit CAPITALIZING ON TIlE THE PROGRAM From the very first there will be bo glittering advantages for those keen enough to work for an inside track early In m the game Ar Architects and professional professional planners will be in m increasing in creasing demand followed by engineers suppliers of all aU types of building materials and labor labor la la- bor and landscape technicians IF YOU manufacture goods which do not appear to be applicable applicable ap ap- to forthcoming needs look into the possibilities o of oC adapting existing plant to turn turnout turnout turnout out such products Local boards of trade anc and chambers chamber of commerce will be beable beable beable able not only to give you helpful help help- ful information but also to head you in the right direction as new developments take tako shape Commerce Department a and n d Small Business Administration Offices either In your nearest large city or in Washington will be of assistance in helping helping help help- ing to formulate the best pat tern ern for cashing in m on emerging ing mg opportunities related to the vast building scheme TIlE THE FIRST step st for manufacturers manu manu- and service concerns is obviously to find out where government projects are to arise in their localities Next is iso isto I Ito to o get close to the most promisIng promis- promis ing ng distribution set setups Then tallow follow through gh FROM FRO GROUNDBREAKING GROUND TO UPKEEP In erecting schools and medical med ical centers government planners plan plan- ners lers and operators will need land construction equipment of all all' types and a complete assortment of materials seating seat seat- ing ng and other furnishings in in addition to skilled personnel There will be a heavy and continuing continuing con con- market for all kinds of consumable articles SCHOOLS will require requIre books paper saper writing equi p m e edt blackboards maps decorative decor and items tape and sound machines cir cult TV biological al supplies chemistry materials w woo wood woodworking o o d d. d working machinery laboratory equipment printing equipment duplicators office apparatus gymnasium supplies The variety variety va va- va is almost endless and use and obsolescence will require steady replacement I The medical centers call foran foran for foran an even greater outlay with such a wide scope of basic equipment and replacement needs that it is to try to list them in this limited space It should be noted here that once a building is in use cleaning costs amount to about 50 per r cent of each operational dollar dollar HENCE IT will wll be worthwhile worthwhile worth worth- while for service concerns to arrange in advance for openIngs openings open open- Ings in the forthcoming schools and hospitals Contract cleanIng clean clean- Ing is already a huge industry and it will grow by leaps and bounds Whether directly or indirectly indirect indirect- ly Iy scores of lines Jines will benefit from prospective vacation vacation-rec rec recreation innovations Astute businessmen bus bus- will plan now to take full Cull advantage of all these corning coming com corn ing projects |