Show Purchasing Power Po er Increases in ht Davis Davis' Special to the Clipper The first comprehensive facts and figures on how much was vas earned and spent in Davis County in the 1961 fiscal year have just been released THEY TIEY SHOW that solid gains were made For most families incomes rose considerably Aftel After After Af Af- Af ter tel payment of oC taxes there was more available for spend spend- ing than there had been the thee year e r before The result was a general improvement in business business busi busi- ness activity The report detailing conditions conditions condi condi- locally and ana in every other part of the country for the period period period per per- iod July 1 1960 to June 30 1961 was was' issued by the Standard Standard Standard Stand Stand- ard Rate and Data Service IT SHOWS that residents of of Davis County as a whole had much more purchasing power than they had in the prior year despite the thc abnormal amount of unemployment Their net income after payment payment pay pay- ment meat of oC income income taxes amount amount- amounted ed to as against previously IT WAS A rise of oC 56 per cent which compares compares' favorably with witha a rise in th the United States of 41 percent and a gain of 42 p percent in the state of Utah For the individual household locally dividing tile the overall income in come by the number of households households house house- holds it averaged It was the year beC before rc BECAUSE OF the uneasiness that existed in the public mind during a large part pait of oC the thc year people held back on m much ch of or their buying They were concerned concerned con con- about job t y about prices and about business prospects generally While they loosened up to a certain extent it did not hot produce produce produce pro pro- duce the record breaking year eal that it would have under normal normal nor nor- 1191 mal conditions The money moncy that was not spent was put into savings say sav ings lags and into debt reduction THE REPORT shows that Davis County retail stores as a result of the better buying mood were able tb chalk up sales of in the thc year compared g with pre pre- pre vi Although most lines of or business business bustness busi bust ness showed improvement the gains were greater for some than for others There was less lessof lessof lessof of a rise in durable goods goods- household appliances cars and the like than in soft goods food food clothing and drugs The service industries continued to move ahead rapidly THE TilE PRESENT expectation is for a pronounced advance in 1962 with the consumer setting the pace |