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Show N"l 1 . S. FIRESTONE i j OB "IF By TICK'' I 'The pr''at taD root America's transportation system:" Thus Harvey S. Final our characterize? character-ize? motor truck express, the new way I m transportation, and the objective of famous "ship by truck" movenvni I vhirh ha? re-n heralded from r-ost , io coast as the most notable forward I frp taken in many years in the- in toret of developing our country"s pm I perlty. The trrcaf war lauKbt ue a lessoo in I transportation that will not soon be I forgotten. The railway situation was f.o desperate that freight mbargoes were neeesary The congestion in' I freight yards and terminals was ap- p. Hint It was net tn Impossible for shlp-I shlp-I nients to get through Even war plants holding priorities were handicapped. I jrreatly for the ordinary lin-s of' j business, they were crippled almost I jj ,n the point of extinction. I The motor tru k to the rescue! Do- I ens of haulage companies were organ - i ized almost overnight, and BhipmentS a by motor truck over distances hitherto Or W ,nn.ldered III) ' -- M n In i :inir a W :jt 1 r(.ular occurrt-nce. I p to that time, the motor truck had ; j been regard' d R8 east ntlally a medium I of short hauls, in cities, but now. un- j i der the strain of necessity, it leaped' , full-fledged into the limelight of pub'-1 He attention as a new and effective method of freight transportation The; railway situation was materially re-I re-I lieved. Finally the armistice was signed and ; the transportat in situation cleared up R gradually. M before the war the possibility of th.' djf motor truck com rifting with the railroads rail-roads had never occurred to truck owners, but when they found that they' could operate truck lines successfully! between cities il considerable dis-1 tances carrying bqtb lreight and express, ex-press, and at a profit, they began to see a great light. The railroads also got a new angle! on the situation They knew that their revenue from short hauls was all out' of proportion to that derived from' long haul- As a matter of fact, the had been operating at a loss on th short hauls So ns time passed they1 Swjrf welcomed the truck companies more' JL' and more cordially as Feeders for t heir J a linf9 The motor truck companies arc that. W , and more. They are tapping sources of supply which were before inacces-i inacces-i .u;ble, bringing In new and better products pro-ducts to market more quickly and economically. eco-nomically. The trucks can penetrate into the ery centers of production. Now that there is an effective motor transportation transporta-tion to the centers of distribution food products will come in from the farms and orchards, minerals will be shipped in from the mountain fastnesses, umber um-ber will be available from forests hiili-erto hiili-erto unreached. Far-sighted buiness men everywhere every-where have been watching tbe Bitua-y Bitua-y tion as it developed Harvey S. Fire-V Fire-V stone, ardent advocate of good roads and keen student of national affairs, was one of the first to sen the handwriting hand-writing on the wall. I The "ship by truck" movement, fa thered by Mr Firestone, was the tirsi active effort in the Interests of motor I truck express, its Influence In behall 1 I ' of the new way of transportation has I been incalculable. aj Through it thousand-- of communi ties have taken up the idea and the slogan "ship by truck" has become a byword for national progress. In every state of the I'nlon the ship by 'M 5" , truck movitii' n has le.-n taken with f enthuM.ism The recent tjTOO-nille tup of the Firesione "ship b truck" fleet ilirough the south and ea-t opem-d the I I Jipt of 'he entire country to the ppsBibll n ities of motor truck express It was i I by far the most convincing demon - j slration of longdistance hauling hy truck that has ever been staged. mmm And the monster motor truck dem onstration now being conducted every few das In the arious large cities of the country are but logical iocidenf" in the great campaign which will opc n up new highways of commerce, new avenues of trade and will help most effectively In winning for America the greatest prosperity in the world s his ton.. As motor truck activities in this city and vicinity are being effectively pro moted by the local Firestone ship-by truck bureau, a large fund of practical information concerning the operation of motor truck lines is available to the shipping public, as well as schedules sche-dules of routes ratps. tonnage capacity capaci-ty of trucks, etc. No charge is made for this service. |