Show HE SIZED UP THE STANDARD This morning an Ogden business man brought n a Saturday evening Salt Lake Lako pa paper er to our desk and laid Why cant Ogden print a paper 3 as big as this thiE That Is easy was the answer You count up tip the columns of oder adver advertising in the Snit Salt Lake paper while J I got get the Evening St Standard dard and I up tho advertisements The Tho Salt Lake paper shoW d up lip more columns of advertIsing than rea reading cling matter or In other words ovet of the tho Salt Lake paper was advertising matter mattor while the Saturday evening Standard showed I only columns of advertising out of a total of columns that made up last Saturday Evenings Standard The Ogden business man man pushed hi his hand under his hat and said I never hooked at it that mar ma before Wh Why he said the Standard is 15 a bigger pa paper per por than any n Salt Lake paper accord accordIng according Ing to the advertising patronage It re rc receives Sure we e saId SNot Not only that but look again and nd you will find lO per pOl cent of the ads In the Salt Sail Lake I paper Is local advertising while In Inthe inthe the Standard the greater grenter part of the I advertisements come from outside of Ogden The he patronage from Ogden business businessmen men would not keep the Standard run running run running ning one month The Tho foreign of the Standard Is larger than that or of oran an any in Utah rue fhe foreign advertiser places his goods In Ogdon and If if his advertise meats do not sc sell the tho goods ho he stops advertising It will be noticed that the Standards foreign advertisers have been with us IS for rOI years That simply means that the tho Standard has made marIo good The man who has goods to soil and offers them at the rIght time can find the Standard It pays to If rOll know how to ad advertise crUse |