Show I vv SOUNDING OUR OWN PRAISES Having subscribed to an adver adver- adver advertising Using campaign Salt Lake City 1 is using the Saturday Evening Post and other eastern publications as a i medium of o 0 conveying fo 0 o eastern casten people the charms of this region The advertisements ad play up thi the Importance of Salt Lake but there then is enough attention ghen gh en to the In intermountain lis country as a whole to t arouse Interest outside the capital One of the appeals appearing it In inthe lOne the Post Po t Is as follos follo s The The center of scenic America All America America- All the family will enjoy this stop stop- I OHI high up In the very ery ery heart of th the feet abo above abote e the sea Nowhere else In all the world can YOU ou swim In a sea so salty ou cant can t sink sink Great Great Salt lake lale hunt bunt in a wilderness primitive e and untamed d climb a glacier on a summer's summer's sum- sum summer's mers mer's day and find a jeweled lake 1000 feet deep on a mountain side Park Park and playground ground for tor the children and for feminine pleasure motor trips mountain trips resorts and and ga gay city hotels pas pas- pastimes pas pastimes as times ery da- da da dav The metal mines of Utah in 1922 produced Tremendous ous steel plants nov now building in Utah to utilize Immense Iron Irem ore coat cOlli and limestone deposits mean nest o factories going up new stores more mor amusements what what does It all mean what to you 1 Save Sa e a place In your western west west- western ern em tJ Ip for tor a ten da stopover lit In Salt Lake City The city beautiful ISalt The city interesting Every big rail rail- railroad railroad road to the west either reaches Salt Lake City directly or can route OU via Ia Salt Lake Lake going going or return return- without m without trouble or extra et at- ex expense pense A beautiful 48 page booklet or of photographs telling the story oi 01 Salt Lake Lako City and Utah mailea free on request One or two t o o 0 words on Ogden could have been Incorporated had the authors been thinking of Utah Utahn In all its attractiveness The hon hori horl horizon zon zoil Is narrowed f fOgden Ogden should organize northern Utah and do a flUe boosting for the spots which have been oer- oer over oer overlooked looked b Salt Lake Ro However Hoever ever Salt Lake Is it proceeding In a direction which promises much good to Salt Lake and some good to to all aU the state Utah from the standpoint o ot at publicity has bas been neglected and the Indifference manifested in the past as to getting attractions before the or 01 o side should give gio 0 way to the spirit of the times which abich is advertising He who has his goods to sell And only hollers boilers down a well Will not make as man man- many dollars As he who ho ho climbs a tree and hollers |