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Show TEN CENTS A VEAR I .Wrights' New Plan For W Distributing Butterick Wg Fashion News mm Every 'month the Buttorlck Publish- M ing company issues a sixteen pagj ia?v? Fashion Booklet which Is usually dis- lly? tributed from house to house in Og 1 9Ett den or wrapped In packages or hand- 1 ag ed to customers who are in the store. t sR hero are hundreds of women who , M& want this fashion news every" month, i hfrfy but the methods of distributing It Jji have been unsatisfactory. Many of , , K the sheets were placed on the door- j yC1 steps of those who did not want them i Sjk and many who were anxious to get '. w& ' them weie not supplied. . lp$ The new plan is to sond the book to' - W, the homes by mail, so that those who If1 want it wll lreceive It every month m without fall. The cost of addressing,. Ififtr wrapping, postage, etc., amounts to $ about 20c for the twelve numbers, but lflt; the store pays pa'rt of the cost and asks the subscribers to pay only Ten ilfjS Cents for a Year's Subscription. ( tScI There are already eleven hundred ' 53' ladies receiving it by this method. Ip5 You may have your name put on the Wi0 list by paying "lOc to the girl at the Kjtt Pattern Counter. Those who prefe' mSt to call at the store for them may, of Jff; course, still have them without BftSl chargo. WiSfc |