Show anniversary byj new umbrellas such value values I 1 A handsome Han diome nm e trellas in black M and bright colon colors f with fancy ancy baw handlei handles our W met 1 ice is famously famo ully ta low w 1 23 cover up the ile ironing board unbleached cover i and n d pad IN s i I 1 A O 0 OUR N F 0 OUR ff SILVER L V E R AR W C YEAR EA 0 0 MAIN STREET UTAH savings ae gie gelest gi lest clest PRICE our price policy insures you ri fullest measure of protection I 1 quality in our store is never sacrificed in order to name lower prices our price policy insures you the lowest possible price 0 consistent with prevailing market conditions our no sales plan insures the same tair fair low prices every day in the year ann anniversary frock now prices have never been betm more attractive appealing midsummer frocks frock sat at price savings that astonish I 1 your summer needs are easily filled 4 vacation time means another frock or two but it does not mean a great expense if you stop first to investigate the possibilities for here every frock a better value than you anticipated silks of fine quality arc ate the tile materials crepe de chine georgette flat crepe aid aad tub silks colors that appeal and sizes for omin misses and juniors iw 98 to 99 90 0 6 plata A and fancy cancy ginghams delight the L c women who sew for hor ho holmst Mst for rl il it dran for bitle thmas round around the ho is inthey they W fine kinhan Kinh nn ars ar mst 1 mira tire od d econom cal aile ie nd foxy P ait aw JY checka check U 2 inches w i 17 23 25 anniversary more morledge Mo redge ge 0 sharpen sharpens old blades w or 00 b this ver merul it topper eirtis irn its small cost many overt buy one out today blades 6 for 25 anniversary v work shoes f long wearing I 1 for mn jsn who want ceil service chocolate ran with the ever popular cioc cana toe Low priced at anniversary mens wien f s oxford cut metal mew examine thu this shoe ai as closely as 21 you pa ale ase and you cant help bul but admire it the leather and ship only E 2 25 aih 5 A anniversary above the heel what wh a t graceful lineal sturdy wear that combines beauty and service ability at an economical price I 1 CC no 1215 if Is a silk and fiber hose tio nally fine value for estep no 51 i full fashioned ink 1 nd and fiber hose that looks veil well and nd wears weirs to pair 4 49 pure wre thread thre ad lia kit with a hort short lule lisle top for or arreater 9 r e a t e r service ax 25 anniversary straps araps are ke more imore comfortable if youre blessed a narrow heel try th this patent one strap with ith it its wide fancy leather strap U t bold boll ALM J alv ea anniversary style si without W without discomfort in his this attractive oxford with a built bull in arch support an excellent choice for the A I 1 woman with narrow hefle checked bowa bows slender heel heels the spanish heel fleet of rose and check with but bertly bow to fiatt match h is very I 1 smart to fo erb I 1 Anni anniversary versa tc halcums for summer coolness wll var rs miry garden carden palmolive Nv willum illiams mens fan fancy cy 1 sak hose I 1 here an import ut value la in novelty checks plaids and plain colon colors her iter cenzer lisle 11 heel f C 1 toe and top 2 ath agniv anniversary M ary I 1 mens need needs economically priced combs ii single Grip garters 23 bill fold folds wide web garters Gart Peni maid id our silver folla its daiy lasylo 0 o keep your sitter il polished with a jar ol 01 pur jour awa brand cream polish anniversary felry fancy garten garters of gay ribbon such pret ty ones for A d childr n c 0 I 1 0 r s like too 96 big mac work shirt shirts our out na tit tion vide I 1 a m 0 u I 1 brand fait fast color chan bra bray cut full bright Sweater Swea tem for boy boys f in new jac ac auard patterns well made of wool and rayon ad slipover lumber cc and nd coat models un u usually 1 u 11 r low I 1 44 priced at it rayon Is cool for summer lingerie step iiii in ill dortre r 3 chemise 1111 9 kiyon on for comfort m yf oft to 10 new percales Percale 4 light and dark pattern patterns A staple material thai that every woman who sew sews has many uses for A selection of new color patterns 36 inches wide baj a quantity quan titi no for your early fall fill need the price 1 is l to so very low yard AVENUE DRESS PRINTS lac BORDENS AMERICAN PAINTS PRINTS are women oa 01 0 I 1 today less efficient we often hear th statement that the modern woman is not ns efficient a housewife as hr grandmother this is a mistaken impression it is merely a question of different duties and responsibilities fifty years ago aro practically all of the joining was made in the home there ditre no canned foods or labor saving devices to make housework easy the wife of that day was forced to become the manufacturing end of the partnership today modern machinery has relieved women of mos mo of the toil of production a A they have become busy executives with one of their most important duties that of family purchasing agent today s matron studies the merchandise and values offered her so that she may get the most ot 04 of every doli dol i lar spent for the family welt being the J C penney company always penner welcomes we the inquiries of the thrifty housewife the woman who has learned to be a good 4 buyer is the first to recognize and appreciate the prices and qua qualities itic litie we provide S e 00 SOAPS SOAPS crystal white 6 bars creme oil 4 bars almond oil bar ac lux package ac 25 anniversary cool frocks and practical fc at prices that mean alean t wl keal real saving ri the very kind of crisp fresh N frycs that still i ill malc make the hottest days of summer seem more comfortable the prices too cause no orry I 1 C plaids fancy prints all girls like them variety enough to please girls from 7 to 1 19 to Anni versa fancy aprons colors colors to har m 0 a i z 4 with you yow u ummat in rn c I 1 frocks to 98 25 J Anni anniversary versa ry big bia 0 pay sox for workmen 91 big pay work sox are in k knoy from froal coast to coast nr ir i heir kheir durable long rig ig qui qualities litis very low priced nt t 25 iver sary all ready to go 0 to work for active men and boys here is 11 in outdoor outdoors shoo of sturdy tan elk for the ta and doing man and boy h a rubber ole sole anhof you can scat beat o 0 1 for wear wem ak u men Q tv I 1 U V 9 boy days 24 to ay iy 3 D Y boulli Yo ulli 12 t lu 1 0 26 |