Show Sel believes leves in advertising become A leading i the ci el at t of public cutuli service se to the consumer neumer eo and has shortened by half the time that would have hive been boon required without it to reth the state of 0 public ervite service de do declares decla tc william it hodge president of the public utilities ad ver association 01 no advertising of r 1 Is that doe does not produce a lia 1 kays ae a advertising has played a lead lupole in jublle utility development in it ha has breight tho the advantages of these services to millions a a poorly developed utility situation lually with high service rates and you will flad v uon tion adver using utility imperfectly meeting cle eting pub f ilia illia look fr tle the town or territory U ath good service ear vice fully population and industries res rates mamolou hamo lou public re to lations lat ione and you ifil i find utilities that bellve in ali d praet rr attlee ico advertising on a 1 basis therb la Is no more possibility 0 of making maltin ff a 5 out of the utility business busi nees in thit this ago age minus advertising than there ie Is la try trying a to get along without good engineer engine r capable abl 18 ae so coun tants aad and auditor at aa leemen 1 and trained worker |