Show MANTI l STORES Retail stores are doing business today on a smaller margin of profit than ever before The rhe higher range of ot prices prevailing since the war val has stimulated stimulated competition and has forced retail trade to remodel its system te tern tem i or of operation and to make every possible improvement and acid economy in its methods The stores are saving a margin lor tor the public as a result of improved distribution methods Merchants today are putting more brains in their work They get better expert advice they understand markets b better they theyo train their empl o yes to render better service The best way to make the people of Manti 1 realize the fine quality of the service they get from our stores is by consistent advertising ad of those stores As they read the newspaper advertIsing advertising advertIs- advertIs ing people learn about special chances to buy good which they would never have known otherwise They learn that stores are carrying lines that they knew nothing nothing noth noth- ing about They get information warning yarning them of conditions that tend toward higher prices and showing ving them how they can can save money by prompt purchasing They learn that their home merchants have been scouring the country to obtain the best merchandise obtainable They discover that their home stores are working to provide the necessities and conveniences of life at at the lowest possible price consistent with substantial merit S i I. I I 4 J i The advertised store is the appreciated store |