Show Newspapers Asked To Help 1 III Big Scrap Drive Donald M M. M Nelson chairman of or orthe the War Var Production Board has appealed appealed appealed ap ap- ap- ap I I pealed to the newspapers of America America Amer Amer- I Amer-I ica to save a critical sItuation in hi the war effort I The effort to supply scrap metal meta which Is essential for the production of st steel el has fallen down Mr MI Nel Nel- sou tOU stated suited that thus far the methods of ot collection have not produced the necessary supply He Ile said that in iu his Ills opinion the newspapers could solve this number oue one problem of ot the tho nation There Is no one plan program or pattern for doing the job i Su So o that each newspaper may get started at I once to plan its part In the drive drive I IThe The following are arc highlights of the manual of suggestions which is being being being be be- ing printed and will be sent to each newspaper within the next few days 1 Nationally the drive will be I known as the Newspapers Newspapers' Scrap Scra D 1 0 t e 2 The drive should be the cooper- cooper active effort of all o of the newspapers 8 serving a 11 specific community or ter ter- Where there Is 15 more than ono one newspaper In a community the organization of ot the drive should be Immediately undertaken jointly by byall byall byall all of or the newspapers 3 Scrap metal In this campaign will divide itself Into several categories categories cate cate- gories ories chiefly mis scrap which will be obtained from householders householders householders house house- holders farm scrap and Industrial scrap which In most cases will be besold besold sold hy Industries direct to Junk dealers 4 Plans for tor this local effort eUort should be so organized as to insure thorough production and collection of every piece of scrap of metal The organization facilities of the Red Cross air all raid war wardens Civilian Civilian Civilian Civil Civil- ian Defense Councils American Legion Legion Le te- gion Boy Scouts Girl Girl Scouts and 1 service organizations may be available available avail avail- able ble In this work and State and muni municipal uni cipal agencies and authorities will render assistance 6 5 For the assistance of publishers In this drive and the coordination of ot effort eUort In overlapping territories w weare wo we are asking the state and regional newspaper associations to act In an advisory and capacity 6 Attention should be given gf to I Incentives In the form of group com corn competitions competitions petitions based on county district I or community lines Hues Prizes in the form torm of war savings bonds have been found very effective used I Some newspapers or preferably some I groups of or newspapers muy may wish to i offer such suh prizes in their own names name and their action may mar encourage oth other er local firms organizations and groups to supplement these IncentIves Incentives incentives tives with wit additional prizes for various various var var- ious tous efforts 7 In some communities scrap Harvests Junk rallies school collect collection t r tion Lion campaigns and other salvage efforts are under wa way or about to be launched pursuant to plans made weeks ago by the Conservation Di DivIsion Division Division Di- Di vision of the War Production Board I These efforts may be Incorporated Into tuto the drive drin which you are about to undertake They will not take the place of ot the N Newspapers Newspapers' own drive nor does anything you have done dono thus far tar in scrap metal campaigns cam cam- take the place of this drive |