Show PRICE CONSUMERS isn t it strange ft NN hat opposites we run to I 1 A few years ago all the anger ot of the tile masses was directed and all the cal machinery of each party arm to curbing prices and priced price fixing we passed the She sherman anti trust frust act teddie wielded the big stick but today and all its feel f eel that prices must be fixed and fixed upward that the firm which sells below that figure is a chiseler that the tile whole scheme of A output should be fixed in ili hiie 0 eigher ilet lil prices of even the smallest things are to be fixed just the op cosite exactly of what any man mail of years can remember as our national aim A complete reversal in ili two generations saul nelson writing in harpers magazine discus discusser seq this price fixing and the consumer forty two states he says have passed law lans s permitting manufacturers of trade marked articles to establish minimum retail selling prices millions of people to whom a small difference in the price of an article is vital by th s law will have to pay t the h e rigid fixed price no concern can dundei undersell und eisell sell another even if it buy q in larger quantities and is no inducement for keen competition for shill skillful ful purchases pui chases just the stagnation ot of uniformity sameness and all articles ai tides selling for just the same price in all stores if that law comes to full operation every article high or low in price will have a minimum price and no dealer can deviate from that figuie figgie in the extreme printing advert groceries dry goods anything with a trade mark will have a fixed price foi all will trademark their products but the chiseler will deal in marked goods the same output of the same firms maybe but not bearing t trademark trader nark on oil that prices can be cut leaders given business stimulated and cuts made it sounds like tommyrot why t a person who pays cash and carries home his purchase pm pui chase buy an article chaapel than the person who charges and for whim the stole stoie must make delivery to the home of that charge buyerl puce pill ce fixing by making every store charge the same price for every trademarked article would r compel the big department stoles who buy in great quantities to push the price of the trademarked article up to that of the smallest little poorly run neighborhood store in the city why the incentive to buy well 9 price fixing is merely profit fixing in another name if no part of goad agn d buying can be used to attract buyers to the store why strain credit or go to expense when all must sell at one certain fixed price it will spell stagnation wherever strictly enforced in utah there are 5 independent stores and of the chains the independent stores do 97 million iii ili bu business sines annually and the chains 29 million there are persons on the government pay rolls remember that the first five minutes in a fire are worth I 1 more than the next five hours it is what can be done in the first five minutes it is discovered that count for in t short while it can be beyond stopping use the first five minutes to the best advantage djs 21 |