| Show HOMESPUN SENSE ETHICS OF BANKING by MELVIN A TRAYLOR president first national nation bank chicago 7 the tha function ot of a lank bank is after all 11 a quasi quaal public one and the banker who has haa no regard for or the ultimate prosperity of 0 his customers and his hl community will be b very quickly condemned b by y t the h a common sense of melvln melvin A traylor the ha latter and will ultimately destroy not merely his own reputation but also bring about the tha downfall of 0 hla his community in other words the prosperity of 0 a bank Is founded upon the prosperity ot of the tha community and country in which it Is situated banker in strategic position the banker has haa always held a strategic position in the business world and obviously the first requisite nece sary Is that the banker shall be honest I 1 do not mean with honest merely that he should be honest to the extent that he would not embezzle funds or swindle his customers and clients client the honesty to LV which I 1 refer must be ot of a mush higher and greater type he must be willing to forego momentary advantages because in the th long run the specific action may bring harm barm to his customers or possibly to business generally 0 0 0 sentiment in business sentiment in business yes yea there thera Is I 1 nothing else also what Is it that prompts prompt agitation lor for reforms in every avenue ot of life why Is htwe it we are interested in better agriculture better batter roads better schools better community life it la Is sentiment it Is affection it Is pride it Is sense of duty it Is faith confidence hope the intangible that forms the very woof and warp ot of modern business and nowhere in so large a degree Is this true as in banking and in no sphere ot of banking to so great art an extent as la fa the tha country bank truly the work of the country banter touches the life ot of the community at every point from the wedding chancel to the cemetery and at no point does it touch so lightly as at that of cold blooded business consideration it Is sentiment from the opening hour until the closing hour and many hours when no banking can be done |
