Show NEWS STORY figures made public today its closed the fact act that tho the week ot of april 17 was tho the greatest week in it tho the entire history of the chevrolet motor company in fit point of retail sales according to tho the announcement made by tho chevrolet motor company retail sales for the week totaled caes cars and trucks these figures covering dic tho united states do not foreign sales bales this ahls Is tile tho sixth consecutive week that all aall previous retail stiles sales rec fords have been broken as aa the sales of ets have mounted to high totals that promise to make luau record breaking year the week of may 2 1 1 losi 1925 was the banner week for chevrolet up to six weeks ago the high mark of chevrolet in 1925 was retail salos for tile the week and this was waa a great contribution to the 5 total of more than cars and trucks a figure never before approached by any manufacturer of automobiles of the selective transmission typo type but for six weeks running re retail tall sales have gone over the best previous nark mark with a wide margin to spare the first week that the high mark was topped sales went over cars tho the next week the totals wont went over and for two weeks sales went beyond figure then with a total of sales for tho the week chevrolet announced a now new weekly record almost double that of the best previous week up tip to six weeks ago whilo while tho the greater appeal of tile the chevrolet product lias has made this first great gain possible tile the increased efficiency fici fi ency ot of tho the dealer organization has been a factor and the great advertising ver vor campaign has contributed much to the success of tile the chevrolet product during tile tho early months 0 of 1926 at this time the chevrolet motor company Is carrying on an a dealer campaign in addition to tile tho regular national schedule chevrolet advertising Is now appearing in fit moro more than american newspapers tn fit addition to all tho the national periodicals making a newspaper advertiser out of 0 every chevrolet dealer throughout tho country |