Show QU OF BUTTER creameries Crea meries can improve conditions by standardizing 2 SOME COMMON FAULTS FOUND highly important in marketing branded product that sanitary and attractive package do de used maintain excellence I 1 F from rom the united states department ot of agriculture culture she iho san standardization of butter packages and ilia production of a more uniform quality of product nio are two requirements quire ments of of buttar to vilh need tu to give gho consideration if they asli to improve conditions for the marketing of their butter say specialists cia lists of the office of ani rural organization ot of the united 13 betes department ot of agriculture in department 15 recently reci issued on tile vacille coast i a cibe varying in capacity from 63 to 80 pounds of oc butter Is 18 used tim the crea merles of the middle west usually use ube the 03 pound washing the churn ash tub while in now new Vil england gland spruce tubs varying vars ing in capacity from 10 to GO pounds are used on ilia hie coast a long flat carton Is used ns as a consumers sum ors pa clinge cage in new ragland england a flat rathor rather broad brand cart carton an Is used in III the middle west a standard carton by by 5 inches iq t used increase of Under grades at certain seasons tho the market found on tile tho markets an increasing quantity of 0 inferior quality of butter which Is known na as under grades this lafer lor quilitz qui qu lity if 1 developed ve loped Is often due to tho ilia uso use of cream of poor quality and to some boino extent to faulty nieth methods of manu fac turo ture tho more co common millon faults observed in tho the quality of this butter were soft leaky open body too much or not enough salt bait too high or too light color metallic flav layers orsi high acid and old streaks and mottles mold on butter also and dirty butter pos sewilda such faults although not nl al woys classed ns as under grades Is 18 dmn discriminated against ty by tho ilia critical buyer during those seasons alen the market receipts tire are henvy and the Is weak such butter I 1 k printing the butter can be moved only at low prices and often sells at 0 to 8 cents below the better grades cooperate in shipping in the shipment of butter to market according to tho the bulletin cream erles eries situated ted close together gether to may often effect economies in transportation by operating cooperating co in obtaining obtain lug special scheduled pickup refrigerator car service and by assembling as local local shipments hip ments into carload lots which way be shipped at lower freight costs emny country creameries crea meries merles it was found consigned their butter to wholesale butter receivers who often function as jobbers while the tendency among the ilia larger creameries crea meries merles and to some BOIDO extent among smaller ones ls Is to distribute directly to the retailer the grading anti and handling of bulk but ter would be greatly facilitated it 11 pointed out by the experts tf it the consecutive numbers or of the different e churn luBS of ota ri creamery we were r e stamped on the alio t butter in cold storage approximately o one tenth of the butter in fit the larger markets li Is placed in III cold storage tile bulletin and Is held for an average pi pe hod of pax months the cost of stor lue ing butter approximates one fourth of oc a cont cent per pound per month in the market distribution of cien mry ry but ter there la Is nt at present a tendency toward the more inore general use of conijn eric usually of the ono one houna 7 size I 1 it Is pointed out by chef alie unit that llo ilia er of brands Is essential for effective advertising salesmanship to la also a vital factor in III successful market merkt distribution it Is highly important in marketing ft bran branded led product that a sanitary Enni tary and attractive bemused be used and that it a j certain standard of quality la in tho 1 product bo be maintained |