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Show IN reproducing the following statement of Howard E. Coffin Coff-in we believe we are performing a public and patriotic service. Mr. Coffin is a member of the Advisory Committee Commit-tee of National Defense, and accordingly his words have the weight of authority and of clear-headed vision. If you agree ' with Mr. Coffin then please call this to the attention of your neighbor. "Because of an impending possible possi-ble shortage of foodstuffs we have hysterical demandB for economy in every line of human endeavor. Waste is bad, but an indiscriminate economy is worse. "Every mercantile - business and every factory in America la a part of our great national Industrial machine ma-chine which In time of war is even more important to the progress of the country than it is in times of peace. The hue and cry raised in the interests in-terests of economy, while well in-tentioned, in-tentioned, is very apt to have an exactly ex-actly negative effect from that intended. in-tended. And indiscriminate economy is worse than waste. All Are Essential "The closing down of normal purchases pur-chases to the line of bare necessity is bound to choke the flow of our national trade to the lowest livable minimum. "BuBinesa is a great chain of interlocking in-terlocking enterprises. The jeweler jew-eler Is just as important and a part of this chain as is the grocer, and likewise the shoe merchant, the clothing merchant, the milliner, and every merchant who purveys merchandise mer-chandise which is purchased In normal nor-mal times. "If men and women stop buying the merchandise tbey have been accustomed ac-customed to buy, we shall very shortly have a series of failures among American merchants, wtildh will be far-reaching in its negative nega-tive effect. Every part of the great national Industrial machine must be kept doing its part, otherwise the effciency of the entire machine will be greatly lessened, and if there was ever a time in the history of our country when we needed greater Industrial In-dustrial activity than at any other time, that is surely now. "The best policy any household can practice is the stoppage of waste and of indulgence In needless extravagances, extrav-agances, but to carry the issue to a point of depriving one's self of the necessities of life is entirely uncalled for, and can only react in an " injurious way. Depression in any one line of business brings something some-thing of disaster into every other field of commerce. "The declaration of war can have no real effect on business. What had effects are apparent are purely psychological. Our markets are the same in May that they were in March and April. We have as many people peo-ple to feed and clothe and entertain. Their needs have not changed. Outlook Not Gloomy "The declaration of war is not only going to bring back to us the millions and millions of dollars' that were advanced to Europe in the early stages of the war, but is going to set loose additional millions within our own country. In so far as material prosperity is concerned, the outlook never was bigger and brighter. All we need is sanity in our daily habits and an open business throttle, and we will all share in the good times which existing conditions must produce. "In a consistent reasonable way business and social matters should go on as usual. There always has been in this country a tendency among certain classes of people to live beyond their means. We do not need to have war conditions to make the correction of the error necessary neces-sary and important. It does, however, how-ever, sometimes take such serious conditions as war to bring these people peo-ple who spend beyond their means to their logical senses. For those people however, who form the great majority, and who enjoy what they can afford, there is very little necessity neces-sity for a change in spending habits. hab-its. These people still have to maintain main-tain their position in society and business, bus-iness, and there is no reason why they should wear less diamonds or less jewelry, or poorer clothing, or poorer hats, or poorer shoes than they have always worn, because tbey have the means to afford them. "Eliminate waste and practice reasonable economy, but be ever guided by the fact that unemployment unemploy-ment and closed factories brought about by fitful and Ill-advised campaigns cam-paigns for public economy will prove a veritable foundation of quicksand for the Beriou9 Job our country has at hand. Business depressions de-pressions are always bad, but doubly dou-bly so when we have to fight on our hands. The best way we can avoid business depression is to work a little lit-tle harder, earn a little more and buy in the usual way." This space is paid for by the Bonneville Lumber Co You Want Good Jelly It's not too early to start plans for jelly making. You want a lot of real good Jelly next winter; it's delicious de-licious and will help reduce the high cost of living. Order your KXTOft POME Taile aid Preservisf Sugar AESoiLOTimr pros Now and have your bottles, glasses j La ' and Jars ready for the fruit. Put up as mucn fruit as you possibly can as EXTRA FES rapidly as it comes in. ftlfMDPiOTIS I This Pure 8Uar may be had in 10, GRANULATED '? 25, 50 and 100-pound bags at all i SUGAR 1 gro ers. 100 III frtl ; I -: made by UTAH-IDAHO SUGAR CO. Big 4th of July Celebration At SALT LAKE Terrible engine wreck between two monster mogul engines racing head-on at 60 miles per hour will be one of the thrilling feats of the day. j Auto Races, Fat Man's Ferd Race, Motorcycle I Races, Games, Aerial Acts and hundreds of other i amusements. State Fair Grounds t Dobson's American Hat, $3.50 W Dobson's American Hat, $3.50 s-t- Dobson's American Hat, $3.50 gg Dobson's American Hat, $3.50 Smart Style Dobson's American Hat . . $3.50 Best Quality Dobson's American Hat . . $3.50 Bigger Value Dobson's American Hat ! '. $3.50 SUPREME AMONG ' ITS FELLOWS STETSON )) DOBSON'S HATS 1 jjPffxTZ ! 'JEFFERSON' 1 -MB? $2 |
