Show Business School Hear gear Address Students of business in the Commerce Commerce Commerce Com Com- merce club learned the advantages of Unit Stock Control Thursday morning when C. C E. E Wright manager manager man man- ager of Keith O'Brien's department store addressed them on Modern Methods of Retail M Merchandising sing Stock control is a modern modem necessity necessity s- s sity if ifa a merchant is to succeed inthe inthe in inthe the face of f present day efficiency competition price wars higher wages rents etc according to Mr Wright Five Ithe fundamental modern trends in merchandising are toward toward toward to to- ward on an n increase in volume decrease decrease decrease de de- de- de I crease in expense increase margin of profit decreased inventories or capital investment and increased turnover of product or capital inI in- in I vestment nt These may be ac accomplished accomplished om- om most e effectively after the analysis of weekly reports on sales and inventories Such a system shows what the customers are buying buying buying buy buy- ing and also what is not being I sold If an item is not selling the I cause may may be traced down or that item may be eliminated The policy of O'Brien's Keith-O'Brien's according to Mr Ir Wright is to trade on the customers customer's level the level of demand have demand have what the customers want when they want it at the prices they want to pay for it |