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Show i I UN ULTIMATE AIM;,;, j ill I; i. l ircoMEfick k ' :: ORGANIZATIONS BH- By John Malt er In Western Monthly. it i pillrLl II II Bfljl fc Commercial expansion typifies, ' In BB 'I 4 our day and age, tho radical craving isbbbh Si "? of. the heart of civilized man. BflJ V 'J When nation vies with nation re- B K I i r course Is, In oxtrcmo cases, had to ifi I . BBfl & ft , martial exploit, military conquest and BBH jB ' political annexation. BBS U ' The dominating metropolises siren- BBS n 1 uously coinpeto with one another for BBK f't corapleto predominance; whilst the BBJ I ' lesser, though still sturdily ambitious BBb , and loftily aspiring, communities, pos- HHB ' sessed of or environed 'by latent com- BBS merclal possibilities arid greatness, til- BBS , rcct their every energy toward the BBS. .' fullest nnd most Intenslvo develop- BBS mont of their natural resources; BBfl grimly determined that naughtr that BBM may bo possibly achieved by human BBS I Ingenuity and Industry, In tho wn ! r" of securing unto themselves their ' Just and rightful herltago of progress , and prosperity, shall bo indolently i P neglected or supinely shirked True It Is .that, at tho root of all BBS I this national and communal 'enter' BBS ' price, supplying Its primal motive, on- BBS , ergy and power, is the ambition of HH tho ImlUldtlal to excell I In personal i i achievement, and the acquisition for BBS ' himself of tho gioatogt obtainable BBS ! share of tho good things or life. It BBS does not necessarily follow, honoter, BBS. that the broader public spli it, manifest BBS' 1 tho onward movement Is therefore i or thereby, essentlnlly tainted ultli a BBS ' narrow splilt of self aggraudlsoment; BBS of that obnoxious form of soul stifling BBS' "commercialism" that is ho justly ox- BBS' ' ccrated by the man of ardent Ideal- BBS' isttc temperament who detects In this BBS spirit of all dominating avarice the BBS utter subci8tou of the higher life BBS 'hat should be the cherished destiny BBS ' of this proud and eager republic. BSE On tho contrary; when and whom- BBSJ ever men aio imbued with a keen BBBJ sense of chic pride and devotion, and BBS tills more exulted sentiment Is the BBS actuating motlvo in their suitings foi BBSJ the attainment of tho highest possible BBBj commercial destiny of their respect BBBj io communities, then are they true BBBj puli lots, to whom tho woild must ten- BBBj l,cr i full meed of respect, udmlra- BBBj tiou and esteem. And the Influence BBSJ ot thoso men their aspirations and BBBJ their achievements must luoWtnbly BBBj ledound to the lusting betterment and BBBJ i ucllbGlug of tliu race of man BBBi ! J This essentially altruistic spirit of HflBf i Commercial ambition and enterprise BSE finds its most common and ltally ef- BBSK fectlve cxpiesslou in the atlous L ' quasi-public oiganizatlous, whose de BBSL oted purpose Is the exploitations ot BBSX the latent resources of their respec- BBS! the communities, or tho conservation BSE and fuller development of tho active BBSJ entei prises oxtant In their midst. Us- BBJ pecially Is this comparatively fallow, BBSf though wondiously itch domain, the BBSJ Intermountain West whose matchless BSE wealth lies In the main quiescent and BBBJ nwnltlng tho qulckeulng touch of cup- BBSj Ital and enterprise does there abound BBBJ; associations of deoted nnd aspiring BBBJ men, banded together foi the purpose BBBJ of effecting tho vitalizing union that BBBJ shall prove fruitful of lnestimnblo BBSS, eood not alone to the present, but to BBSS generations us jet unborn. A more, BBSB Btilktng Instance of tho vast Influ- BBBEj once for good that ma be exerclsod BBBJ' ' by commercial bodies ot this chorac- BBBJ lei it would be difficult to cite than BBBE "". that of tho Commealnl Club ot Salt J Lake -gi cut In Its past achievements, BBBE hut gruntui still In its piomito of tho BBBE BBSJ Hut, It Is, nbovo nil. the mlnui com- BBBB munities ot tho state that would Just now absorb our, attention our sollqj- BBSB tudo and fondest hopob In rebpcU to BBSB tho beuuritR that, may be the snlutur) BBSB lesulU of, conceited effort, diiocted BBSS toward th fostering and development BflBB of ov'ory potential and latqi commei BBSS clnl intcaest ami rt-ouuice BBBBR. " (vaa (n the gcc.iHioi) of a locent -I BBk. Blt l0 i-Kan -t,' (-haimlnc little BBESflSflBflBk enjojs tla distimt -m t be BflBBBBBBBflBa centei ul the peo (ess Cnfcbe Vajleyr-that thai I writer had (the opportunity,' of noting tho. potent po-tent and significant activities ot a model commercial organization. In A community numbering barely 8,000, ho "Commercial Booster's Club" boasts a membership of over 200, It Is hardly necessary to add that this membership is composed of the lending lend-ing the most enterprising, substantial substan-tial nnd public spirited business and professional men of tho town. And its roster. Is being rapidly augmented; so that, It Is safe to presume, it will soon include every man In the community com-munity who may be deemed ellglblo to tho title, "Commercial Uooster." It would seem that, In tho recent past, n spirit of re-lntcnsltlcd order has descended upon this club. And tho result, of this rejuvenation Is strikingly strik-ingly manifest In the personnel ot tho management; men of sterling qualifications for their respective posts eminently practical, and thor-otighly thor-otighly imbued with an intelligent and n 'zealous devotion to tho interests of their organization, ulid to the Ideals for which It stands Iteallzlng 'with commendable business acumen nnd admirable philosophic Insight thnt cuviionnunt exercises a most potent Influence upon the spirit of man; and that, if joti would engender In men a mood of high entcipiise nnd nrdu otis application, you must piovlde for them an atmosphere thnt is naturally conducive (o such a mood, these manage! man-age! s cneigetlcally addressed themselves, them-selves, ns their Initial step In a vigorous vig-orous campaign of strenuous nnd everlasting ev-erlasting "boosting" to effecting n complete renovation of the club's spa-clous, spa-clous, commodious' and admirable homo. Tht) now furnishings of the roinprehenslvo nnd conveniently or ranged suite of rooms are handsome, rich and artistic; and tho home ot the Logan Commercial Booster's Club now presents n most attractive ana Inviting In-viting appearance. First impressions, 'tis snld, am stubborn. These- rooms will naturally bo tho rendezvous, dm-Ing dm-Ing their cuiliest sojourn, of men who visit tho Cache Valley In queHt ot a home or nn Investment; nnd fastidious, fastidi-ous, indeed, must be the tastes of tho man that will not thence derlvo a fa-voi fa-voi able Impression of tho community vvhlch thus extends to hlra nn abiding 'Velcomo. And It is In this wise that these Solons ot tho Cacho have evinced evin-ced a suporlor sagacity In their chosen cho-sen province tho enthusiastic and strenuous hnrbingers ot "A Greater Logan." Pending tho Installment of its new-equipment, new-equipment, this club ot devoted boosters boost-ers was not disposed to lose sight, for a single moment, ot "tho main chance," The former wns, Indeed, but "a means to an end," and sensing nn oppoitunlty' to tuithcr that end In a substantial manner, they seized die opportunity with nn avidity typical ofthe eager and sturdy Western spirit;! spir-it;! and tho result Is thnt almost coincidental co-incidental with the completion of the club's new quarters, Logan will be the Justly proud possessor of an electric street railway ssteml And following close upon the heels ot this signal and portentlous achievement of this superbly nctlve, vlrllo boosters' organization, or-ganization, Is tho pioject ot a new and splendid hostels y for their proud little city, achievements, these, most nsburedlyl 'that would amply Justify their 'existence,, thoiigh huught else nere thereby accomplished dm lug l lie initial decade ot the club's le u venation. ' And novv for tho irioinl thai should adoin this tulo. What Logan has ilono and is doing, shall others not emu iRto to their lasting cjedlt nnd profit? pro-fit? "" '' '' "sll ' fl'i "" " ' livery hamlet in tho lutouo.uitniii region should hnvo its "boosters' lub Tho fan 'but It imn hn mi , jssible i iiius . i ,i numi uiola . or U)d ls ah id a, i in r, gurdnl ns. o' lle k u. e 'he pn'h .a Icuub j glosv oi u futiiio cum , rclal Importance. Whoshall set n It. to what ma be accomplished bj tlie lievolqdjco operation, dt! even n Hcore' ot? wd jU ttidjleadlng citizens of a community possessing, in embryo, em-bryo, the eloments of future great-uessT great-uessT Arid what community, forsooth, iltf nil! this btddng)and tln;lng Vc$f, will confet8 Itself as being utterly dovold ot this pregnant possibility? And) when the organization of these commercial bodies 'f in r the varlods communities of the Intermountain West shall have been completed, a federation fed-eration of the whole Avould bo In order. or-der. It there be strength In union, as typified; by these various organizations, organiza-tions, why not 'teeek the greater, tho almost Inestimable potency" that must Inhere in a federation, acting as a upit, in the promotion of the community commun-ity of Interests thnt Is tjie common heritage of all who have their homes In his nature favored region 7 Let all unite, and make; the utmost of their already magnificent herltago! |