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Show How to Build Up or Tear Down This Comtnunity The Menace of the Mail Order Houses. THAT tho innll order houses In the Inrgo cities hnvo HRCOMB A MENACE to tho smaller cities, towns and communities Is proved by the largo pntronngo they enjoy from all over tho entire country and further substantiated by tho number of packages carried by transportation transporta-tion companies, which under tho law must bear tho namo or somo mark of ldentlHcatlon by which tho shipper Is known. This mall order business got Its Inception from men who made a habit of buying up secondhand goods, stocks from bankrupt linns and flro damaged or nalvago goods from nro losses. To those were added goods tlint wcro culled by manufacturers and graded seconds and thirds, etc. ' Theso were shrewd business men, men who believed In advertising, and, realizing tho possibilities of advertising, commenced tholr business outlrely along these Hues, and to PROVE THE SUCCESS OF ADVERTISING no better evidence could possibly bo offered than the fact that every weekly paperfarm, pa-perfarm, industrial, social or rcllglous-carrles their advertisements and also that they send out catalogues of enormous slsies, beautifully Illustrated and embellished, costing hundreds of thousands of dollars to publish. Today they havo grown to such enormous size Hint tl:oy own and control factories, whllo thoy contract to sell tho entire output of other factories. However, tho plants they control and operate manufacture what Is termed In commercial parlance as competitive goods-something that every merchant can sell at a low price to meet tho domands for cheap mcrchnndlso. BUT AS TO STANDARD AND HIGH CLASS GOODS MADE BY LARGE AND RELIABLE FIRMS YOU NEVER 8EE THESE GOODS AD-VERTISED AD-VERTISED BY MAIL ORDER HOUSES, OR F YOU . DO THE PRICE 18 JUST THE-SAME A8 FIXED BY THJE MANUFACTURERS FOR ALL DEALERS. Thereforo when one .orders articles of tho low priced nnd cheaper kinds HE IS SURE TO GET JUST WHAT HE BUYS-cheaply made goods nnd seconds and no chenper than ho can buy right at homo when freight charges, money order fees and postngo aro added. Thousands of dollars annually aro belug sent to theso mall order houses from this vicinity, tljus DEPRIVING TnE HOME MlfillOIIANT OF HIS RIGHTFUL PATRONAGE. And yet,, no matter how much tho merchant may bo dependent on tho patronage of membdrs of his community, ho is supposed sup-posed to glvo and to aid in every work undertaken for tho mntcrlal betterment of his town, and ho does, being often coerced into giving by the demands of his customers, fearing to offend them becauso of the fear of Joss of patronage. THERE CAN BE NO QUESTION BUT THAT ALL OF OUR PEOPLE ARE IN DUTY BOUND JTO PATRONIZE HOME MERCHANTS. T6 THEM-YOU OWE ALLEGIANCE AND SUPPORT. AND I NOW ASK YOU CANDIDLY. ARE YOU GIVING IT TO THEM? -myoujaro buylug;?gootlonref;ydtJr mall order houses and merchants in other cities I say to you, that you afe UNDERMINING THE HOME MERCHANT and likewise tho' very foundation founda-tion of your own well being. Every dime that you sond to a mail, order house makes that much harder the success of your homo merchant arid likewise retards re-tards tho growth of your town. Tho monoy yon scud to mall ordoN houses is taken entirety out of locnl circulation is gone forever. WHEREAS, IF YOU SPEND IT WITH A HOME. MERCHANT HE IN TURN WILL 8PEND IT WITH SOME ONE ELSEPERHAPS PAY IT BACK TO YOUR FATHER, YOUR SON OR. BROTHER, SISTER OR DAUGHTER AS SALARY, AND THUS IT C0ME8 BACK INTO THE FAMILY, DOING A UNIVER8AL GOOD. That many of our home people nro ordering goods from mail order houses la a well known fact One has but to visit tho depots and express office to And therein dally. many packages addressed to them and likewise bearing tho same or address of certain mall order houses. These people aro known to our merchants, mer-chants, and that's a fact These packages consist of clothing, dry goods, gro-cerlcs, gro-cerlcs, drugs toilet nrtlcles. furniture, hnrdwnre, carpenters' tools, farm implements' imple-ments' and w hat not, ALL OF WHICH COULD BE PURCHASED FROM OUR OWN HOME MERCHANTS. QUALITY CONSIDERED. FREIGHT CHARGES ADDED AND TIME IN TRANSPORTATION, JUST AS CHEAPLY AS FROM ANY MAIL ORDER nOUSE IN THE COUNTRY. Supposi' g the n)er.chants should band themselves together and refuse credit to those-wl o patronize theso mall order houses and further refuse to employ members o! families who do this or refuse to buy tho wares of these peoploT Wouldn't tt oy find living mighty hard? To bi ntliiund under the tltlc "THE HOME MERCHANT HAS EARN ED SUPPr T." .HI..,!...-..,.!..,... . ..,,., .V.. ,,...,... , .,,., ,. |