Show L. L A. A BURASCANO LADIES' LADIES b. b GENTS' GENTS TAILOR Workmanship and Fit Guaranteed Mercantile Block Cedar City Utah SHAY LUNT I LAW AT LAW AT LAW Mercantile Bi Block d J 0 eA AR GaTT UTAH WM W. W BUTLER Real Estate Insurance Cedar City Utah Golden Rule Store Contractor Contractor Brick Brick Stone and Plastering All Work Neatly Done T. T KELLY CEDAR CITY UTAH DR A. A C. C JONHSON Veterinary Surgeon CEDAR CITY UTAH Telephone 15 1 1 I HANCOCK a BARNES I Attorneys Law Attorneys at Law I I I Sheep Buildings Building Cedar City Utah I II Phone Phot I I 1 f J. J M. M FOSTER Law Attorney Mercantile Block City Atty Cedar City Ut Ute UNDERTAKING PARLORS Undertakers Undertakers' Supplies Licensed Embalmer CEDAR LU LUMBER IBER CO C Cedar Odar dar City Utah deli SEer Choice of an Sift eD I 0 o r III SIN If you gou would give her a a gift that she would choose for Jar herself you gou will come here and select from our exceptional showing of beautifully wrought jewelry jewel y further enhanced by the thc choicest of precious stones e i the She he S or don Store tore I a Price rice Class the mysterious stranger in the motor i industry Does a difference ce in price indicate a difference in quality Why is one oner j r car air priced 25 to 50 higher than another of th the same e quality i iThe I The 4 questions that th t a buyer should ask uk when considering any car air ERE are facts bated based on H HERE worlds world's engineering author author- ity If you OU have any intention tion on of buying an automobile you ou are urged to read them No Price Fric Class a 1 f There are only two kinds of automobiles automobiles auto auto- z mobiles today Economically produced pro pro- cars carl which give you more for your money And cars can which are not and give you less l Price rice does not indicate intrinsic i I worth But an individual makers maker's cost COlt of produce 1 r e Zion tion on I t Hence two cars can may 1 show a price difference i of to 1200 and to more And be of 01 the theN N MOT earn quality qualify qu ty The difference in price simply limply shows that it cost one maker more to make this car than the other Judging value on price this is folly Price class classa s a myth Where the h DIB Difference r t Comes in Studebaker producing cars yearly has reduced engineering cost to per car This is based on a total engineering cost of a year which is the least on Oft which any manufacturer manufacturer manufacturer man man- can maintain an efficient engineering department Thus a manufacturer producing but cars a year must add 25 per car for engineering or eight times as as' as much as Studebaker Other fixed fined overheads have been reduced proportionately And these Influence Studebaker prices e S SA A s SIt set t of body dies costs COlts It will win produce many thousand sets of body stampings each one as pert per per- feet as though there were only a dozen made By building bodies from a single set sit of dies Studebaker reduces the die cost per body to only The Tho average small manufacturer whose volume w will U enable him to toI I build only bodies fr from m a set of dies in the same ume time in which Studebaker Studebaker Studebaker Stude Stude- baker builds h has s to charge each ach body 20 for tie die cost COlt The difference difference dif dif dif- ference of 18 is in the price but not in the body The customer pays it but he gets get nothing tangible for it It is one of the penalties of uneconomical uneconomical manufacture Thus a car priced at 1200 to 1400 can be sold as low as 1045 when produced economically in quantity Why St Studebaker k r excels the world in n body building For 72 years Studebaker has been a builder of quality vehicles This historical tradition has been inbred in generation after generation of coach- coach makers And the Indiana city of South Bend is known as a world-Mecca world of artisans artisans artisans arti arti- sans of this craft In the modern modem Studebaker body plants there ar are sons and fathers and grandfathers working side by side Their religion is fine coach building And this is reflected in their work As fine body builders Studebaker stands supreme No other maker has the experience ence of Studebaker No other the Studebaker Studebaker Studebaker Stude Stude- baker traditions to inspire him LIGHT SIX 5 S Passenger W. W B. B 40 H. H P. P Touring 1045 1045 Roadster 3 3 Pan 1025 Coup Coupe r 2 2 Z Pass 1195 Coupe 5 S 1395 1795 l Ian H 1485 1415 5 Such a car is Studebaker the Light- Light Six Touring Car at 1045 A clear difference of between to The uneconomical manufacturer is not profiteering He is unfortunately situated that is all aU Equalled d Only by Costliest For Foreign and American Makes Make All AU Studebaker models are equipped with Timken bearings There are few cars can in America re regardless regardless regardless re- re of price which equal ours ourson ourson ourson on this point In our Six Light-Six for instance we put more Timken bear- bear T SIX 5 3 W W. B. B 50 SO H. H P. P Touring 1425 Roadster 2 Z-P. Z 1400 Coupe 5 P 5 5 Pu tf 1195 1193 S Sedan illS 1985 I fags ings than are used in an any competitive I car within 1590 1510 of its ita price We subject Studebaker cars t to inspections That requires require 1200 men All told over oyer hand and machine operations operation are arc performed per pa formed in the manufacture of f f a Studebaker car ear In so 10 man many operations opera opera- dons tlona though each on Oft ons is small th there is great opportunity for economy and savings 15 13 premium is fa paid on man many steels to insure Studebaker I specifications instead of commer commercial cial run run used in cars many times Studebaker price N No a finer car can be built than the Studebaker of today Only famous foreign cars and the moat mOlt I costly of American can CUI compare I Se See f a Studebaker Studebaker- i Then Tim Decide Buy no car until you youre you're seen a Studebaker Go over it it point for point Consult any unbiased ex e. ea- ea pert Ask your banker And you will own a Studebaker G Get t an Answer r to It These 4 I- Questions I Before Befort Buying Baying An Any Car 1 Is I-Is Is this an assembled car Or part partly as- as as all Insist on this answer Assembled Assembled Assem Assem- bled cars pay a profit to from 75 to parts part makers alone 2 What 2 sort of bearings Stude Stude- bakers are Timken equipped Everlasting smoothness and quiet performance result 3 How 3 How many cars cara a year d does es this tills maker produce Small productions productions productions mean either a higher price or cheaper car 4 What 4 What sort of upholstery Studs Stud i baker closed models are done in inCase Chase Case Mohair the finest material for this purpose known Open models are upholstered in genuine genuine ine leather B BIG I G S SIX I X 7 7 f r W W. B. B 60 H. H P P. Touring 1753 1759 Speedster S 5 IUS Coupe Coop S 2495 Sedan 2635 2611 I AU t f. f o. o b a. f factory r. r TW-mj TW erns t. t m m. m meat y yur eu ur co convenience t 1 n r DON C COPPIN ON 1 DONS ONS GARAGE U lJ lJ Proprietor THE WORLDS WORLD'S LARGEST PRODUCER OF QUALITY AUTOMOBILES AUTOMOBILE |