Show Rural America ica Has Major Role lEn In Annual Red Cross 4 t 3 M S tl b tS Sp j FRIENDLY FLA FLAVOR VOlt Typical Typical S cal of ot the variety of ot Red Cross services cervices that makes hospital routine routine rou rou- S tine take on the flavor avor of oC life lICe outside outside outside out out- V side arc are the various duties performed performed performed per per- formed b by Red Cross Gray Ladles nt at McGuIre Veterans' Veterans hospital Richmond Va Agency to Stress r. r Four Main Fields Of Service in 1947 Features Feat tires Rural America America the provision provision provi provi- sion stockpile of the nation nation- has an especially important share in the current fund campaign cam cam- campaign r. r of the American RedCross Red RedCross Cross officials at the Washington Washington Wash Wash- ington D. D C. C national headquarters headquarters headquarters head head- quarters emphasize With a 1947 campaign goal of 60 GO million mUllan dollars the Red Cross again is relying upon the rural areas and md the small towns which center the farming communities for substantial support in attaining its quota Because 1947 w will 11 be In the nature of a shakedown cruise for a ana na nation nation na- na tion Uon newly returned to peacetime and because in the uncertainty of the postwar existence many Americans Ameri Amen cans cana are inclined to question the need to support even the most deserving deserving de de- de serving of organizations Red Cross officials have related the answers to some of ot the whys of the fund campaign Major l Red Cross responsibilities ties will be four fold In 1947 1917 Thc They Include service to veterans veterans veter veter- ans and their families to men In army and navy hospitals tomen to tomen tOmen men serving with the tue armed forces overseas or In this country country country coun coun- try and to the community During the thc war period of 46 1941 Red fled Cross was supported by contributions contributions contributions contri contri- In the amount of in five fund campaigns In numbers rural community chapters chapters 2908 2908 of them them account account for more than three three- quarters of all the Red Cross chapters chapters chapters chap chap- in America With the overwhelming overwhelming over over- whelming majority of their workers workers work work- ers unpaid volunteers the Red Cross said these smaller chapters were the backbone of the ARC during the war and will contin continue e to be so in peace Expand Services In the coming year on a greatly reduced budget the Red Cross will conduct a program exceeding any previous peacetime operation In its entire history Services for veterans and the armed forces and their families will win willbe willbe be the the- major concern of the RedCross Red Cross The increasing need for assistance to veterans will continue for years Approximately veterans and their families were assisted by Red Cross last year through Its workers in chapters alone Thousands more were aided by Red Cross workers In hospitals Under authorization of Veterans' Veterans administration there are Red RedCross RedCross RedCross Cross field directors and assistant field directors in VA hospitals Nearly Red Cross claims experts experts ex ex- are stationed In VA offices throughout the nation in Puerto Rico Hawaii and the Philippines On army posts and naval stations JL IL o 2 V VS tr I ry ir J q qc c V 41 1 t w a 4 S r S 'S VS F HELPING HAND Red Cross Gray Lady Mrs John W. W Johnson has n a long IonS shopping list She is shown adding Items wanted by a patient at Bay Pines Tines Veterans' Veterans hospital St. St Petersburg FlaShell FlaShell Fla FlaShell Shell She'll buy them at the canteen and downtown in this country and overseas Red RedCross RedCross RedCross Cross field directors arc are serving giving emergency assistance counseling counseling coun coun- and helping keep the men in communication with their families at home In the field of community service Red fled Cross disaster work Is a n the round-the-clock operation operation opera opera- tion lion the country over National state and local governments expect expect ex ex- the Red Cross to assume leadership In disaster r preparedness prepared prepared- ness and aDd relief and rural areas know well the work of Red fled RedCross RedCross Cross Coli following owing t tor tornadoes 0 r n ado a ci o e s floods and fires Red Cross first aid water safety and accident prevention services have been carried on in all communities communities com corn V of this country First aid Instruction for young people and adults swimming classes for tor children children chil chil- dren of the community and spreadIng spread spread- Ing the gospel of safety from farm accidents are several ways these Red Cross safety services function Aid Rural Areas Red Red Cross Cross nursing home Instruction tion in rural communities where hospital facilities are scarce is receiving receiving receIving re re- re- re greater emphasis Community Community Community nutrition classes teach the homemaker how better to prepare and preserve foods The American Junior Red Cross with Its 19 million youngsters provides provides pro pro- vides effective channels through which school children throughout America may put to lo practice citizenship citizenship citizenship citi citi- responsibilities and good neighbor practices with children of nations overseas |