Show leading colleges recognize fruit auctions as a vital marketing factor above one of the many groups of college students tu denti that visit the immense fruit auction terminal in chicago to tudy study the modern modem marketing marke tini system used perry stern right pruit fruit auction sales co executive Is ii explaining details of the system to ohio state university students CHICAGO fruit auctions have recently become recognized as a vital factor in the marketing ture of fresh cresh fruits and produce by leading universities and agricultural colleges of the country this Is evidenced by the fact that large groups of students of marketing and economics in the ranking schools are visiting the ten big city auction markets comprising the tha american fruit and produce auction association at least once uch semester ic As an illustration the fruit aux aua tion sales co which Is the chicago member of the association reports recent visits from the universities of chicago northwestern illinois I 1 illinois wesleyan purdue colo rado idaho and ohio instructors as well wall as th the a students express amazement at the efficiency and practicability of the auction system and point to the auction as one of the soundest marketing methods in the fruit and produce una according to perry stern assistant general manager ot of the h auction sales bales co 1 |