Show ANALYZE NA ILI THE ALLOWANCE LO ANCE ON 0 N YOUR 1 U i USED pr CAR AR S ty f A i ja A K i t 1 if a dealer pays you more than an the true worth r it of the et ear he must make m ke up the differ difference enice v by extra charges el on tle the new ear or resau re sell it to some one else at too high a price W n 4 NENT value is always better than a temporary you may not get the largest used car allowance PERMANENT b bargain in the purchase of an automobile from the ford dealer but that very fact should shoula it pays to look ahead and consider reliability give you confidence that you are receiving full and ultimate upkeep up keep costs as well as comfort value in car ford charges are not na marked pa safety fety speed and beauty of line and color up or increased to cover a high trade in alloway allowance WR since most automobiles are bought 01 for replacement on your old car the value set on your used car io 13 a factor in because there is no waste extravagance or undue almost every purchase frequently it is given an profit in manufacturing or selling belling imp importance orlance beyond its true worth every dollar you pay for a ford brings a I 1 ull full dollar I 1 used cars have a definite market value and you in return in lower first cost cosi in reliability reli abili ty and long I 1 are j justly entitled to an allowa allowance uce based on that life in the low cost of operation ibe service arvic e and value it is not fair that you receive less it is not replacement parts the ford will save you inu much ch to your best interests to receive more more than the seeming difference in trade allowance IF a dealer pays you more than the true worth of furthermore at least 75 extra value Is fil given to the car he must either resell re sell it to some one else you in the new ford in the triplex shatterproof shatter proof at too high 0 a price or make up the difference on glass windshield the steel the five steel the ne new w car this he cannot do d 0 unless he is allowed spoke wheels and the four houdaille hydraulic nydra ulic an excessive I 1 profit on the car or on financing extra double acting ta shock absorbers ab the unusual unusually lk equipment and other charges in either case you large number of ball and roller bearings and th the 1 pay the bill for no way has yet been found to give extensive use of fine steel forgings forg ings instead of something for not nothing hinge the money must came come castings or stampings stam sta pings a are re other features that show from somewhere the extra quality Y built into tho the ford car roadster Ro adder WS phaeton I 1 tudor sedan coupe 1 sport coupe I 1 vt two o window bordor sedan three window bordor sedan cabriolet town sedan all prices 0 b detroit f FORD MOTOR COMPANY |