Show appearances DO COUNT it a merchant should receive word that a representative bt a large firm was coming to call on him in a few days and the representative when he came would stumble in with a soiled collar his bla cuffs frayed out his shoes oboes un shined and his trousers out at the seat the merchant would immediately I 1 lose faith in the house and hesitate he cicato to place his order thia would bo be but natural at the same time somo some merchants send out ont letters on stationery that Is no not t in n k keeping with rith their business nor in keeping with the en ens lorn nr af business bustness anywhere today it la Is cheap carel carelessly ersly gotton sot ten up indifferently on ap a a 0 ity of paper the marf man who receives it gots gets the same earne impression ot of the tha firm it represents that the merchant would get of a firm seni sendling ling out a Bale sales anian marx like the one described ab above avol cheap chea p stationery stat lonor la is nov boxer er economy try some of 0 the tha jol job PrInt printing log turned out by our dur shop Ws its r ft business getter clotter |