Show I 18 Saturday Morning "fth I t £alt£ttke-ibttn- e MjmimiLgr li 4 c fl t K 1 r NO MEND HOSIERY t: EXCLUSIVE WITH IN AUERBACH’S SALT LAKE CITY t p I a t Now Through the Entire Summer Whether "you're strolling down a shady lane" or doing the night spots your legs will look their loveliest in the new "Summer Time" shade This delicate blushing beTge by NoMend is new as the rosebuds in your garden perfect for warm weather's gay pastels and whites "By NoMend" "an of course that these beautiful stockings will wear longer “SUMMERTIME" A "'toy SUMMERTIME ®AL" fresh alive refreshing as a "mint julep" Striped seersucker in blue and white neckline treatments Interesting sweethearts squares little cardigan styles Zipper fronts Short fmnio sleeves and full full skirts Sizes 12 to 18 X Tubablel COol JjT PLAYMATE White sleeves in v i' VfV'' Striped NoMEND EXCLUSIVE PROPORTIONED LENGTHS or zipper styles M to 20 Perfset fit for every woman mod poiiibl through th grading and iiiina of all NoMend itockingil A ipecific hot for fiveTypei: Small Madium Slander Stout All of thai Statuasqu r shown in "Pertonalengths" short madium and long! Try NoMand's next tim and raaliz th parfact comfort which they afford! OF iefl ORIENTAL FLOWER GARDEN" a wraparound coat Glorious prints as bright as th "noonthis on in a black and whit motif day sun” with beautiful red yellow blue and green flkllO florals! Washable Sizes 12 to 40 "IT’S RAINING VIOLETS" little ones and big ones all over this lovely blue zipper front lo“®oat! Turnback collar Red satin lined belt Dutch pockets Sizes 14 to 20 te too STYLE! 0tn LINGERIE— SECOND FLOOR OF FASHIONS OF VALUE! FESTIVAL sweetheart of th lounging loverl in washable rayon crepe Bell length Wraparound Rose and white also Sizes and blue in seersucker HOSIERY— STREET FLOOR FESTIVAL S IN HOUSECOATS TO KEEP YOU AS COOL AS A CLOUD V jXK WASH-ABLE- Beautiful wide summer brims smart town and travel turbans new lightweight summer felts glorious summer bretons — smart straws crisp fabrics in glamorous summer beauty 7k 1000 Pairs of Fashion Right JENNIE LEE Summer Shoes th) I Tha "Sweatatt Shoai thii tide of heaven" mad to b worn with eat and parfact comfort! Dash smooth-to- n kids combi mg favorite patents nations in alligator and gabardine! Jennie Lea’s h that inimitable quality of fitting th foot par Hava you avar triad a pair? Then now is for they’re priced especially your time to act low! Only 365 for all that Janni La implies i for comfort for style for fit! Make your next pair Janni Lee's! Pair factly BUCK AND PIGTEX Bright NAVY In Strew Crep-enTaffeta COOL WHITE SECOND FLOOR OF FASHIONS BAGS-STR- FLOOR EET Black Kid Black Patent only 595! Black Gabardine Blue Gabardine Blue Calf Baiga Gabardine Whit Kid 0 Combinations in brown and whiter Not ovary sis in ovary style ’ p but an aarly selection will assure you of a perfect fit! Sixes 31! to 10 widths AAAA to 8' Pair oV SHOE SALON— STREET FLOOR ton' U f iv vott IT im piA ' s w II MftAAk M - i OF NEPTUNE-NEW- EST SMART SUMMER FABRICS 4 - i Coated pure Waterproof silk as soft and lovely as the finest kid and washable for practicability Beauand pure whites Be sure to All tiful multi-colosee the new Neptund handbags rs BAGS-STR- FOUNDED 1864 PHONE WASATCH 300 “ - L0L0fcHi RW — IW iftw fTi t"n ii ‘ t - EET r-- k J98 Yei became Queen Qualitys era values atThy price especially when you consider that our regular 775 and 975 shoes ar sailing for felts Summer Shades crushable genuine leathers in this delightful array of shapes and sixes Top handles pouches envein white green light blue and pink lopes Inexpensively priced at ’Seva now MILLINERY— HANDBAGS Soft Quality Shoes Reg to 975 crepes and lightweight '(i Joo 400 Pairs Women's Queen In Straws Toyos Piques and Crepes SUMMER PASTELS In tt'sfAAJ FLOOR JL |