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Show FRIDAY, MAY 31. THE PAYSON CHRONICLE. PAYSON, UTAH 1929 The TOWN DOCTOR (The Doctor of Towns) THE PAYSON KNOW THE VALUE OF YOUR TOURIST TRAFFIC There has been a great deal written and said about the value of automobile Not all of it has been correct, since much of it has been more or less guess work and the personal opinions of groups promoting highway routes and trails and publishers of books in which advertising is the main issue. In many cases the data given out is somewhat out of line, but be that as it may, the truth is nearer their figures than the realization on the part of most towns of what tee actual value really is. A check of automobile tourist traffic in practically every corner of the counf try shows an average of three and persons per car; the average daily expenditure for not less than ten-da- y trips to be over $17.00 an average of 220 miles daily, covering seventeen cities and towns, and that less than 20 those who live in camps percent of the traffic are Tin Can Tourists and travel in what might be termed second class. Average expenditures will show: Gasoline-allowin250 miles to gallon at lGc $2.75 of 3 pints per day at 30c a quart 45c Automobile incidentals including storage 50c Meals, bkf. 50c, lunch 50c, dinner $1.00 $7.00 e Lodging-averagof $1.50 per person $5.25 ' Incidentals $1.75 Published every Friday at Payson, Utah, a city of 3,500 loyal, progressive and contented citizens. tourists. Entered at the Postoffice at Payson Utah County, Utah, as second-clas- s matter. one-hal- $2.00 One Year Advertising Rates on Application. NOTICE OF APPLICATION FOR UNITED STATES United States Land Office, Salt Lake City, Utah, Mar. 30, 1929 NOTICE is hereby given that in pursuance of an act of congress, approved May 10, 1872, Benjamin S. TOTAL $17.70 Crow, whose postoffice address is This does not allow for unforseen expenses, but does include possible tire Bartlett Building in the City of Los and mechanical upkeep, tips, a soda or sandwich now and then, and the usual Angeles, State of California, has made Having a Swell Time to the folks back home. application to the United States for On this basis, the potential cash value of each tourist car (a car more than patent for the Payson Placer mining f 00 miles away from its home garage) is $1.04 to each of the towns through claim comprising the Northeast of which it passes. Section 27, Township 9 South, Range There are few towns of 40,000 population, and many with less, that do 1 East, Salt Lake Base & Meridian not now have an average traffic of 25,000 cars per week (3572 par day or in the Eldorado Mining District, Utah of Utah, containisg val223 per hour for 16 hours a day less than two cars each way per minute) County, State uable deposits of calcium carbonate, and motor traffic will increase yearly. Twenty-fivthousand tourist cars enroute spend $442,000.00 in seventeen commonly known as limestone, and towns per week, o,r $26,000.00 per town. A business house with an annual calcium and magnesium carbonate, commonly known as dolomite. business equal to this would be something to talk aboht. Notice of location of the said Pay-so- n Every town has a chance at this business. It may not be $3,714 per day, Placer mining claim was filed in h but is that much something to go after. The live business organization knows the amount of traffic that passes the office of the County Recorder of of through the town the same as any live merchant knows the number of people said Utah County on the 6th day at recorded that pass his store. No town or business can tell if they are getting their May, 1924, and thereafter official 234 the of of Book 252 share of business to be had if they do not know this. page The cash value of tohrist or motor traffic is great enough to warrant con- records of said Utah County. certed action and expenditure of goodly sums to get it, but there is more: Adjoining claims are Maiben and motor traffic is in the market for, or Raymond Placer claims and Pleasant twenty per cent of the can be sold, a new location. Good roads have widened the farmers' range Valley No. 1 and Pleasant Valley No. of marketing at a profit and have broadened opportunities for the employment 5 lode claims. Conflicting claims, Suof labor, but too few towns and cities have capitalized on it. gar Lime Placer No. 6. Date of posting this notice on claim 31st, 1929. January MOTOR TRAFFIC versus FACTORY PAY ROLL Date of posting this notice in States Land Office at Salt Lake There is no denying the value of factories to any community. New inCity, Utah, January 31st, 1929. dustries and more industries should be constantly strived for but many cities ELI F, TAYLOR overlook or fail to recognize the real value of automobile traffic. Register There are thousands of cities and towns with a population of from 10,000 I hereby designate the Payson to 40,000 with an average of 25,000 tourist cars per week (cars more than published Chronicle, a newspaper 100 miles away from their home garage). The potential cash value of 25,000 in the City of Payson, Utah weekly such automobiles per week amounts to an average of $26,000.00 per town, County, State of Utah, as the paper in regardless of the size of that town. The business secured from this mode which the above notice shall be pubof traffic is good business; the money is good money. Merchandise purchased lished. by those comprising the motor traffic is always a cash transaction; goods ELI F. TAYLOR once purchased are seldom, if ever, returned or exchanged, and there is less Register over-hea- d per individual sale. But it is not only the amount of business or 5, 1929. First April publication the amount of money that is to be considered when a comparison is made 1929 Last 81, May pubication with a factory pay roll. Thirty per cent of a factory pay roll is spent outside of the town through 3 FOR SALE: by 12 rod choice purchases made by mail, going to the next nearest large town to purchase, of 6th West & ..Corner and other known practices that keep the earned cash out of local circulation. building lot. of Chase Lumber Ave. Utah ..Inquire It has been stated that a dollar of outside money is worth one dollar and & Coal Company, Payson, Utah. 6tpd. ten cents of inside money. Therefore, a town located on a highway, or highways that carry an average weekly traffic of 25,000 cars, has in that Good Let and Houst FOR SALE: traffic a cash asset equivalent to a factory in the town with a pay roll of will sell on reasonable terms. approximately $2,000,000.00 annually. See Mrs. Janet Tanner, Salem, Utah It is true that factories bring new people to a town, but so do highways; 20 be in cent the can is of the motoring public market for or per iifact, sold a ri2w location. The publicity value obtainable from the average factory that can be secured is nothing compared to the publicity and good will NO ODOR TO FISH that can be obtained through the motorists. COOKED WITH A In the past, cities, communities and towns have offered all sorts of conPRESSURE COOKER cessions and inducements to obtain new factories and no doubt there will be many towns that will continue to do so. There are many commuoities who The sensible woman gives her famlay claim to the fact that they will not offer concessions, but in most cases, ily fish at least once a week, both In the temptation is too great, it seems, and when it comes to the point that the Interests of variety and because some other town in the immediate locality offers a bonus to secure a new it is rich In mineral salts, phosphorus which are builders of and industry, other towns do likewise: in some towns it is the purchase of stock, bone calcium, and teeth. From the houseothers the furnishing of a free factory site, free light, water or power, but wifes point of view the chief objecin practically all cases, there is some inducement of a bonus nature that is tion to cooking fish is the odor which offered. she Is accustomed to associating There is a town in one of the central states that recently raised $100,000 with it. These difficulties, according to the and donated it to a shoe manufacturer as a bonus for the locating in their National School of Pressure Cooking, the a ten of in pertown, year. Figure factory with pay roll of $1,000,000.00 are overcome by cooking the fish in a centage paid for the business, with no guarantee that the business of this pressure cooker. There will be no particular concern would not slump, the factory thereby being closed, or that odor, either escaping into the room or affecting other food in the cooker at the any of a dftzen other things might and could happen. This same town had a motor traffic the value of which, on a comparative same time. Furthermore, all the delicate flavor Is retained as well as the basis, exceeded this ten-yepay roll every year. Yet, there never had been mineral salts, and the flakes any attempt to capitalize on it business which was at their very door a will be solid yet tender. Much of this virtual gold mine that required only initiative and exercise of the mind to is due to the brief space of time rebe turned into reality. quired for cooking under pressure, Every city and town in the country has diligently worked, connived and which also means a considerable fuel Again, many of the tiny maneuvered to get hard roads, but after getting them, many are sitting back economy. are apt to make fish eatwhich bones with their hands folded across their laps, apparently blind to the acres of a wary occupation are so gelaing diamonds that these roads have made possible. This may be likened to a tinized by being cooked In this way merchant working overtime tor weeks to prepare for a gigaptic sale, expend- that they can be safely eaten without ing thousands of dollars in advertising to induce the people to come to the noticing them. store on a specified day, and then failing to open up on the morning of the Any fish which you could normalbake is better done In your ly day designated. cooker. First see that It pressure If your town is not getting its share of this business, the reason lies with- Is clean. Then season thoroughly in your town it may lie with you. If your community is not getting more and wrap in a strip of clean than its share, it is because you and your town are not going after it. cheesecloth and place in the InBusiness from motor traffic is not hard to get. Apply the same princi-vle- s set dish of the cooker. Peeled potathat a modern merchandiser applies to getting business for his store toes may be put In the same dish. and the results will be satisfactory. It is a problem of modern business, and Fill the cooker with warm water np to the rack, put In the inset dishes modern business is a problem of selling. and fasten the cover properly in poYour town may not have a traffic of 25,000 cars per week, but half even sition. For three pounds of fish cook of 25,000 cars, is traffic enough to make it well worth your while 12 to 13 minutes at pressure, to do something to get it. Get sold on the place where you live and then sell and your fish is perfectly done and ready to serve. it to every motorist that travels through your community. meal A complete and and beets D. Stone. buttered A. of in fish, in whole or potatoes, 1929, Reproduction Copyright, prohibited steamed apple pudding can be prepart. pared in a pressure cooker at one time. This Town Doctor Article is published by The Payson Chronicle in cooperation with the Payson Lions Club. e one-fift- out-of-sta- te ed . ago with the appointment of II. J. Klingler as Vice President and General Sales Manager of the Chevrolet Motor Company. Mr. Klingler takes charge of a selling force of more than 35,000 people and becomes the leader of an organization geared up to sell more than one million automobiles annually. In his new position, Mr. Klingler, at 40, takes over the work formerly directed by R. II. Grant, now a Vice President of General Motors. Mr. Klingler was born July 5, 1889, at St. Clair, Mich., where he lived until finishing at the St. Clair high school in 1908. That Fall he entered the University of Michigan becoming a member of the Lit-Laclass of 1912. He left the University before taking his degree to become associated with the Chalmers Motor Company, where he remained for a short time. His first introduction to sales work was in the summer of 1912 when he went with the Murphy Chair Company of Detroit. During his five years with this organization, the new Chevrolet sales chief had a hand in the companys advertising work, served a3 traffic manager and later as sales manager. At the outbreak of the war he volunteered and was sent to the officers training camp at Fort Sheridan, 111., where he was commissioned a First Lieutenant of Infantry. He was transferred later to the Fourth Machine Gun Battalion with wihch he saw a years service overseas. After he was mustered out of service early in 1919, opportunity beckoned in Dayton and he went to the Ohio city and joined the sales organization of the Delco-Ligh- t Company. In his five years with this. company he gained a broad knowledge of sales and advertising in varied capacities and in many of the country. This was his first contact with R. H. Grant with whom he was later to become more closely associated. Mr. Grant came to Chevrolet early in 1924 and recognizing Mr. Klingler6 Delco-Lighurged him to join Chevrolet. The new Chevrolet sales chief then assigned his post as at branch manager for Delco-LigSt. to went and S. Sioux Falls, P., Louis, Mo., as zone 83ales manager for Chevrolet. A year later he was called to the troit and in 1926 was made an assistant general sales manager. Public acceptance of the Chevrolet car had been increasing by leaps and bounds and it became necessary for Mr. Grant as director of the selling organization ao extend and expand his sales force to cope with the growing demand for the product. In the working out of his plan of perfecting the nrnipatlon that was soon to sell more than one million cars Mr. Grant found it advisable to share more of the responsibility with As a result in May Mr. Klingler. became Vice PresiMr. Grant 1927, dent in charge of sales and Mr. Klingler became general sales manager. For the last two years, Mr. Klingler has been closely associated with Mr. Grant in the designing and carrying out of plans that brought to Chevrolet such a spectacular measure of success. He has seen Chevrolet sales double in volume since he joined the organization and has seen the personnel of the organization double i size. Mr. Klingler, an outstanding successful man, has no patent formulas for success and knows of no short He dispatches cuts to independence. that admonition with the the question and plenty of it, is the best work 1 PATENT g Anti-Aircra- ft d The Model T was so strongly and sturdily built that it Is still rendering reliable, economical service to motor ists in every section of the country. Millions of these cars can be put in shape for two, three and five more years of use at very small cost. So that you may have this work done economically and satisfactorily, the Ford Motor Company Is still devoting a considerable section of its plants to the manufacture of Model T parts. It will continue to do so as long as they are needed by Model T owners. The following list gives the approximate labor charges for the Model T Ford: recoo-ditionin- g ... Tune motor (including replacement of commutator case, brush and vibrator points if necessary) $1.00 Grind valves and clean carbon $3.75 to 4.00 Overhaul carburetor 1.50 Relinc detachable car transmission bands -1.50 Install new pistons or connecting rods . 6.00 Tighten all main bearings 6.00 Overhaul motor and transmission $20.00 to 25.00 .... .... ... .... ... .... .... -- Rear System . Replace rear axle assembly . . 2.50 Install universal joint . . . . 3.00 Reline brake shoes . . . . . 1.50 Replace rear axle shaft, drive shaft pinion, or drive gear 5.00 Overhaul complete rear axle assembly $5.75 to 7.00 Rebush spring and perches 1.75 Oil and graphite springs 3.00 Front System Overhaul front axle . . . nebush spindle bodies and arms (both sides) Replace or straighten spindle connecting rod Tighten radius rod or steering ball cap 1 igh'en ail sockets and joints of front cud Replace front spring tie bolt or new leaf . Straighten front axle . . . . $4.00 to 5.00 . . . 2.50 I75 L50 2)50 X Oft Chassis Replace rear fender Overhaul steering gear . Repair mulfler . . . Overhaul radiutor Repaint Coupe . Repaint Sedan Repaint Touring Car Reupholster Runabout Reuphol-te- r . Touring Car Replace top deck (Coupe or Sedan) Overhaul starting motor Overhaul generator ... ... 1.75 3.50 1.00 7.50 25.00 25.00 20.00 8.00 15.00 4.00 3.00 2.60 These prices are approximate and are for labor only, because the need and number of new parts depend on the condition of each car. The charge for these parts is low, however, because of the established Ford policy of manufacturing and selling at a small margin of profit. Ford Motor Company V Clean, Respectable, Modern to the Minute. Rates without extravagance. Special Rates by the week or month. Transient rates includ far-flun- g an-ual- ly in g FREE GARAGE. SALT LAKE CITY, UTAH guaranty. tiabson Commends Home Cooling Idea life-givin- g 15-lb- Years of service in Model T Fords t, ar one-fourt- NEWS A new figure rose to prominence on the automobile horizon a few weeks J. H. MOUNTFORD, Publisher SAYS V CHEVROLET CHRONICLE Roger Babson, Internationally mous economist, predicts that fa- In the automatic cooling of homes will be recognized as a standard thing In this country. Experience with automatic heating and mechanical refrigeration," states a recent issue of Babsons Reports, has developed to the point where new homes are now being built in which the temperature can be automatically controlled all the year round. This will also Include keeping the rooms at the proper humidity. Automatic cooling has for some time been successfully operated In theaters and department stores. In extending It to smaller buildings, both industrial and domestic. It Is simply applying and extending the principles of electric and gas refrigeration which are proving Increasingly popular." In line with this forecast, says the Ilolland Institute of Thermology, Holland, Mich., the latest development In the warm air heating Industry Is the system which propels cool air through the house In summer as w ell as warm air in winter. near super-circulatin- future Make your Old House New at Moderate Cost TvONT thick your old house I 1 is obsolete ... It can bo Bade MW-lookin-g, satisfaction. CaS at our offices or better yet, wo will call upon you and talk over the things you want to do. We can help and advise you with your plans . . . attractive, tomfortable at moderate cost. Tbs increased value of your property will bo much tnoro than the expendi- - iCtKHHtO tore required to mod- mis your old home an investment that will be a source of lasting our yard is stocked BV'i.eNTUtUl " with the widest variety of American Stand- ard Lumber enough to fill every modernising need. Chase Lumber and Coal Co. PHONE 137 PAYSON UTAH American Standard Lumber from Americas Best Mills |