Show A PERFECT HAND r H How W Its Appearance Became Familiar i rs Y to the Public The story of how probably the 1 most perfect feminine hand in America Ameri Amerl- I f ca became known to the p people ople is rather t interesting As the story goes the possessor of the hand was with some friends In a aj ati j ti photographers photographer's one day and while talking talking held up a piece of candy if d The of the pose hand with Its perfect per I feet contour and faultless shape attracted attracted at at- d the attention of the artist who t proposed to photograph it The result re re- suIt sult was a beautiful picture kept in inthe inthe I the family until one day after reading read t C 1 ing a letter from someone inquiring as to who wrote the anc and r r 1 Nuts Grape-Nuts advertisements Mr Post said to his wire We receive so many inquiries of this kind that it Is evident some people I are curious f to know suppose we we let the advertis- advertis l department have th that t picture i of your hand to print and and name it A 1 Helping Hand Mrs Post has asI assisted as- as I him in preparation of some of the m most st famous advertisements advertisements There Ther was was a natural shrinking t 4 from the publicity but with an agreement agree- agree r ment that nd no name would accompany the picture its use was granted a Th The case was presented in the light of ext extending a welcoming hand to th the friends of and Grape Nuts Grape I so so the picture appeared on the back covers of many of the January and February magazines and became known to millions of people Many artists have commented upon it a as probably the most ost perfect hand handin 1 in the tIie world The dept of the Post- Post r um Co did not seem able to resist the temptation to enlist the curiosity of the public by refraining from giving F the name of the owner wh when n the picture picture picture pic pic- ture appeared but stated that th the name would be given later in one of the newspaper announcements thus seeking to h Induce duce the readers t to look for and read the forthcoming advertisements advertisements adver adver- y to learn the name of the owner This combination of art and commerce commerce com com- merce and the multitude of Inquiries furnishes an excellent illustration of k the interest the public takes in the tM personal and family life of large manufacturers whose names become F household words through extensive and continuous announcements in newspapers and periodicals 1 l' l |