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Show &mkJPW& I SUN CHRONICLE, Dec. 30, 976, Page 1 3 Shopping studied Women who bu clothing at of their clothing purchases, the reasons they choose a particular type of store, and specialty shops often have more education but have less income than those who prefer department stores, according to a L I tah diversity characteristics personal which might influence their decision The U researchers found that 33 percent of the women purchased the majority of their clothes at specialty of study Women with a higher level of education tend to shop at specialty shops even though their incomes are middle-rang- stores, 62 percent preferred department stores, and only 5 percent said they did most of their clothes shopping at discount stores Based on their research, Granzin and Painter developed word pictures of the patrons of each type of store Specialty store shoppers, for example, are relatively young, seek quality brands over low price, and spend more money for clothing than members of the other two the study notes Conversely, women with higher incomes, but less education, favor department stores Discount stores attract women with the lowest incomes and education The study was conducted by Drs Kent L Granzin and John J Painter of the U marketing department They surveyed 206 women in the Salt Lake City are to determine where they make most groups Their coupled middle with income, high clothing expenditures, suggests a high interest in being the U researchers note It is particularly interesting to observe that high expenditures correlate with a not high level of education, high income, they add The U team notes that department store shoppers are generally more mature, established women who choose to use their higher income for purchases other than clothing These established persons have no real interest in innovating or using clothing as a symbol of their beliefs considerable Given discretion in spreading the family budget, they have chosen to dress according to their station in life and find department stores a safe and of means convenient achieving this end, the U researchers say Lowest on the income and education scale, discount store shoppers "require low price rather than quality brands , the researchers It is no surprise suggest they are most likely to use advertisements to locate clothing sales and shop for bargains as a means of spreading their budget, they say Granzin and Painter were also interested in determining the .mpact on shoppers of certain store characteristics, such as convenience of location, assortment, prices, personnel and services They found that prices and availability of brand name were the only goods significant factors cited by the women in the survey Granzin and Painter say they will conduct additional research into the impact of retail marketing strategies on customers in hopes of fostering effective marketing planning District the in the district's three high schools will be open to the public on from Wednesday evenings 6 30 to 9 30 p m A trained counselor will be available at the center to answer Beginning career worker Gary J Welsh of Hooper has received a Sustained Superior Performance Award at Hill AFB ceremonies He was cited for his work funded Community Program Education Award given HAFB The program is being by a speual giant trom the State ocational Department State officials are anxious to find out whether or not these career facilities will be used by adults and students in the A new dimension is being added to the Weber School as an aircraft sheetmetal mechanic Mr Welsh and his wife have two children Mr Welsh is the son of Mr and Mrs Gerald L Welsh of Ogden in January centers evening In planning program Weber tor this District with the local office of Employment Security and of Division the local Vocational Rehabilitation It is felt by those who are m-olved that this program will open the door for additional vocational training opportunities within the scope of the community education program v officials have worked closely questions and administer interest and aptitude tests Those who come to the centers will also be in troduced to the many fine materials available at the center These materials are currently used extensively to acquaint high school students with the many career choices that are open to them Miiiiiiirrn TUJU Country music fans can start the New Year with Ernest Tubb and his Texas Troubadours at the Terrace in Salt Lake City, Ballroom HJfelfti Easily this Saturday night January 1 at 8 p m Ernest Tubb is a legend in country music and is called the pioneer of music that comes from the heart. Respected by his peers this great entertainer still has the power to hold audiences of all ages. Tickets are available at Bar C Western Wear in Riverdale, Cross Western Store in Ogden and Hill Air Force Base. It should be a bnght new year for Roger Arnold and the Four Rs with their first which release album promises to be a chart-busteWe wish this talented Utah group the very best m their new venture in Show Ssweirs & r. tjgsafr Biz!. Via telephone, telegrams and tape recordings we shared in the gala celebration at Mickey Gilleys club as Houston, Texas, turned out in great numbers to pay tnbute to Texas favorite comedian-musicia- m. m 0 ( itte 0GG'Aia32i fe jm ant 93 T. Tiny Smith who has shared the spotlight with such outstanding stars as Tex Ritter, Gene Autry, Bob Wills, Floyd Tillman, Faron Young and many others. Grace Mikel who owes much of her success to T. Tiny Smith was chairman of the event that brought telegrams from President a j taar fuVil sTTfi jffllffbjl fill TfiTiT i to SHGEWt: lit 3EQEjtSs TfffN fTOa iirni '0B'N5r Xtt 2SBXQ ftTfOT SOS' sTtrp.ffo r iTtin f iYiTTiTs rfllfSPT: ijjj -- 1511 m HBfOOG taQCa-EXS- lit aJUEDSg- - KSEjy S3- - iTiliTffJfi sfinlifiHfu o 3jr-uiiE- r Ford, sS't'GISIS1 DEPOSIT $5,000 $46.00 fire n v jlcre9fTpp-- o the International Jubilee and Golden Spike Country Music ADDITIONAL ITEM $56.00 DEPOSIT $1,000 $51.00 of Utah DOUGH FIRST MIXER AID KIT Complete bread baking kit to mix, knead and bake m gold-ton- e aluminum pans Complete family size kit for home Mickey Gilley was master of ceremonies and recalled that the honoree served as back-uartist on his first recording Although T. Tiny Smith is retired because of ill health, he is still in there helping young artists in p One carton containing one can each of green beans, peas and carrots, granulated potatoes, tomato crystals, sweet com and vege table soup blend DEPOSIT $5,000 2 $30.00 ;(5 $06,1(5053 M.B i)jU 'itSfc i'ihi :y filjjjfcl'iilQ jfiTOiTWTrniitrriTgvi ii JTjreVi i iSiawCTBD imsmi gfeiu Country Music World, a national publication, will devote a full page beginning with the January issue to to struggling new-come- - One carton containing two cans of beef, two of bacon, and one each of chicken and ham ADDITIONAL ITEM $26.00 DEPOSIT $1,000 $21.00 MILK One carton containing six 10 cans which require no rotation and store for 20 years or more DEPOSIT $5,000 $27.00 country music ADDITIONAL ITEM $40.00 DEPOSIT $1,000 $35.00 PROTEIN DEPOSIT $5,000 $16.00 DEPOSIT $5000 $4 00 DEPOSIT $1000 $9 00 EACH ADDITIONAL ITEM"-$- 14 - DEPOSIT $5 000 DEPOSIT $1000 00 - $100 Show Biz A stamped envelope should - $6 00 EACH ADDITIONAL ITFM'-$- 11 00 V STONE GRINDER PORTABLE RADIO AMFM battery or AC powered radio with instant weather button A DEPOSIT $1 .000 $22.00 $27.00 ADDITIONAL ITEM $32.00 large hopper We DEPOSIT $5000 DEPOSIT $1000 - $13 00 - $18 00 EACH ADDITIONAL ITEM"-$- 23 DEPOSIT $5 000 - $24 00 DEPOSIT $1000 $29 00 - 00 WHEAT Five 5 gallon cans of top quality wheat Cans protect wheat for use next year or 20 years from now Square, Fashion Place and University Mall, Orem. All Branch Offices open Saturdays. 10am to 2pm DEPOSIT $5,000 $27.00 DEPOSIT $1,000 ADDITIONAL ITEM $32.00 $37.00 .EACH ADDITIONAL V ITEM -- $1100 j SIX DAILY EARNINGS SAVINGS PLANS A Sustained Superior Performance Award has been presented to Barry M Hayden of Roy at ceremonies at Hill cookbook ADDITIONAL ITEM $340.00 $345.00 $350.00 "This is the low price you pay for additional items once you have made an initial deposit of $1,000 or $5,000 Perma-Paoffer good only through January 31, 1977. Other items available only while supplies last "W k it Federal Regulations r gu ft that all Ctrl for withdrawals prior to maturtv, Mild is the Hint deposit is allowed to urmm m th au u its ar. subit ct to subst mt il nw n st pi n lUrist actually, earned to vou when vour or gm it Id months and s com pound id J W 4 V v fffiWfm e com- appreciate munications and association with one of Nashvilles top songwriters, John Riggs, whose songs have been recorded by many stars. Mr Riggs will have some valuable comments to offer us in the near future As we look to the New Year, we hope for the best for Utah artists and we thank our readers for their continued interest and support Happy New Year, Everyone' for skills A one year supply for one person containing fruits, vegetables, milk, protein, wheat, cooking aids, sugar, other grains and special DEPOSIT $1,000 new MCA Man cited COMPLETE UNIT DEPOSIT $5,000 finest the Records is done by Jom Lee This uptempo Baby Love" should be a winner for Jom COOKING AIDS DEPOSIT $5,000 of releases by ADDITIONAL ITEM $37.00 DEPOSIT $1,000 $32.00 accompany a black and white photo and resume Address Country Music World, P O. Box 1669 Orange, Texas 77630 We salute CMW for their support of new talent' One Wheat and gram grinder has heavy duty grinding stones and Carton containing corn starch, mix, mixed onions, beef bullion, beef gravey chicken gravey, baking powder and salt 125 South Home Office Main Street, Salt Lake City, Utah. Offices in Logan, Ogden. Clearfield, Centerville, Trolley Music Association, Country One carton containing one can each of raspbernes, blueberries, fruit cocktail, peaches, apple pieces and apple slices sES UEB) "C Durante, Jimmy Freddie Hart, Executives of VEGETABLES iTi Thi-- i ' STORAGE FOODS The original dehydrated, low moisture foods by Perma Pak require up to 80 less storage space, weigh less and cost less pier serving than conventional foods Perma Pak foods can be stored for up to 20 years and longer with no loss of nutntional value and they do not require rotation Choose one or more of the Perma Pak items, specially packaged for State savers FRUITS osm itt PERMA-PA- K AFB He is employed in the Maintenance Directorate at Hill as a pneudraulic systems mechanic. J Mr Pamela Hayden and his wife have one son Mr. Hayden is a son of Mr and Mrs. Mitchell M Hayden of Roy |