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Show THE PAYSONIAN, 00000000000000XXXHXKX0X0000 PAYSON, UTAH, AUGUST 2G, 1921 ns of four gmdes, number one being the And we may ask ourselves: Are experts regard . oMoetu-fields more of women becoming worked the least strength and number tour tin daily attractive, Number three invariably merce proportionate to the jsissib highest. more fascinating? No matmost popular. in is the ilities. tho believed It that proved . Chatm of Perfume. I s TOIVEESITT com-Howc- Are Women of Today More Fascinating Than of Old? In this same connection, there is The change the item of perfumery. of opiuiuu with regard to perfumery, while less revolutionary than that toward rouge, is nevertheless It doesn't require much of a in rapidly increasing numbers come significant of the times. Thirty train on the memory to recall the to town and buy lipsticks and their years ago, while there was no serious objection to a woman using a days when th woman who applied favorite shade of rouge with as dash of perfume, it was regarded looked as much unconcern was caucus uprouge to her they buy a spool as wasteful and extravagant if she on aa one to be shunned. liven the of therud. for it. High a paid price was ue of much expensive perfume In offices, too, there is an aston- tho better grades of perfume have to indicate an excess of supposed difference in the attitude to come, in the minds of a great many And to apply a red ishing worldliucs. ward beauty, either real or artifieal, people, to be no longer a luxury but tint to the lip definitely branded a requirement. The The old almost an every-daI recall this in women employees. woman aa a lost soul. modern idea is that if wo may have In the little town 1 came theory wus that only a homely incident; good music to please the auditory in the high women was efficient. from, a pretty girl If she paid sense and cultivate beauty to please so was class school graduating much heed t her dress, complexion our vision, it is no loss laudable and of the the excitement from pale less proper to add to the joy exercises that she or coiffure, the assumption was that no commencement Her mother, she did nut have her mind on her of life through the olfactory sense. was scarcely herself. The shop girl earning as little as not wishing to see her appear at work. . Today almost the opposite $15 a. week is willing to darn the lacks her worst, put just a wee touch of belief prevails. a the if gill heels of her stockings and wash rouge to the girls cheeks and lips. enterprise to mak0 her faco reusou them out each night, that she may The result was that both mother ably attractive, she may have a $7 an ounce foT perfume, and pay and daughter got themselves talked slovenly streuk that will showr in her does s0 without feeling that she is Nice old ladies about town daily tasks, and furthermore, there about. an committing If If is easily extravagance. thought the daughter was definitely is tho effect she has on others. possible, too, to make doomed and that the mother was workers are nioro happy and therea defense of the high price better an accessory to the crime an un- fore more efficient when looking at of than of that of many natural mother for starting an in- a flower garden than at an alley full otherperfume articles in the luxury class. nocent girl on the downward path. of tin cans, why is it not equally The making of a high grade perfume This was a desirable to havo well groomed wom- Is Tainted lady I TTghl an expensive process. For exconservative community, but the feel- en about them, rather than the takes five tons of tosc it ample, ing would have been the same in dreary, slattern type that used to petnls to supply the material for I cannot think offhand one many another city. prevail? pound of rose essence. of an intelligently conducted large It must be remembered also that Puritans Hated Beauty. business concern whoso reception the" desiro for perfume appears to This attitude, of course, was due room is in ehnrgo of an unttractive be a basic human This craving. The modern idea is that The woman. to our Puritanism. dates back far beyond the time of tho customer who is received by a Christ. typical Puritan hated beauty in any Indeed, the history of perform. He was opposed to pleasure. beautiful, Or at least is almost the history of the fumery His motto was: If you liko to young women, is more likely to human race. In Biblical times, to do a thing, dont." Hence the wish to return, just as ho gets a nnoint a guest with sweet scented Puritan feeling toward trying to im- favorable impression from a good ointments was only a Tontin0 court prove the complexion was that it was color scheme in the repoetion room, csy. The bnrning of incense in thi an attempt to change something Or a harmonious outfit of furniture. temples was a Tegular part of thi in department from what the Almighty hnd ordain- Saleswomen stores, ritual. It is probable that the ed it to be, and was, therefore, wick-ed- . too, seem to ho inorp ngreeahle to j earliest use of perfume was in thi look upon than ever before. Tho gnRe oi burning of incense. In other words, women nTe being tho word Today the shift of belief regarditself fnmer means t but bum. ing these matters, not only in the encouraged not only socially to themselves make east but throughout the entire coun- commercially Cleopatra, one learns, made mtiel Their fetching iwso of agreeable scents in try, is so marked that it is well more beautiful. furtherinf Countless women of looks may bo capitalized not only ,ber ambitions ns a nigh startling. siren professional the highest moral code proceed on on the stnge but in counting rooms The female of the species ti begins No and stores. is there crave neecss to her mothers the assumption that if a man may longer per off any strong public tolling against a fumes at about the same improve his face by shaving age tha whiskers, they may onchnnee theirs woman being as attractive as na- j the male voungster is beginning t artifleial color. They ture and her ingenuity will permit. smoke by adding clandestine am cigarettes show off. agree that natural bloom on the The main question to determine In scores of way check is indeed to be desired, but in whether a woman mny now apply we see that the desire for perfnmi that artificial rouge to her cheeks is simply: Will is basically associated with the the absence of it, mat If flowers ing instinct. beauty is preferable to being Aggres- it make her look bettor? imthe the At time nnd improve present garden paint sively homely. Use of Cosmetics. even in such stnte ns Oklahoma, so proves womankind, let us snvs the wives public make intelligent use of both. At the present time many businesi a denler tells me, farmers To-da- y deep-seate- , I I , c n crease in the amount of rouge and ter what time of the year or what perfume used in tnr next few years hour of the day a test was university together jst But here will be more than ihe increase in the result Mas the same, the faculty vviih many additions t For was a surprising thing. article. Of a dozen and o the courses of instruction. any other every-da.this reason, a number of interesting women who liked a certain odor in Among the new names listed with investigations have been made by a talcum no two the faculty in addition to the new hasps pci powder manufacturers and retailers to as Hr. F. K. Harris, there are certain just what women really de- would like it for the sumo reason. president. Hr. John A. six special lecturers: what sire in the way of these aids to Hundreds of women were asked E. .Tames Hr. Tahik Wnltsoe, (heir powers of fascination. a certain jmpulur scent made them le Stephen H. liichntils, Ansi'i post e A famous concern for many years think of. The result of these l3-y-mai- i Joseph F. Smith, Hr. Richard identified with the manufacture of t S. the following, and in the order Adam and SupcrinG'nili-nto Intiv mentioned : ynnp retermined recenuy Each will give a tyise Bennion. duee a lino of perfumes, rouge, and atmns if oriental Flower gardens, lectures, for which stmlenfs'nny talcum powder. But, beforo doing phere, fields and woods, florist shop, register and receive credit. old fashioned this, they arranged with a big ail Faster, greenhouses, Other new members of the faculty vertising agency to havo a force of parlor, something mysterious and elu- are Dr. Hugh M. Wodwnrd, in the men and women devote themselves preserving department of education, and Hr. bouquets, sive, crowds, for months to finding out every pos time. Thomas I,. Martin in the department sibln faet that could be of use to noted that of Incidentally, it was agriculture. II. H. Merrill in the them regarding what American worn women of the south have a keener department of English. Lowry Nelson, en want. B. sens,, of smell and more ability to director of ex'fensinn. and K. You see, modern business does not detect very slight differences of odor Sauls .secretary to the president. shoot in thP dark. The old way than those in the north. Note is made of the creation of a would have been to prepare a line Just as women prefer a subtle ,college of eomnine nnd business ad of goods that seemed to them mer odor, they also want something not ministration, with Professor II. V. itorious, offer it to Ihe public, and too striking in the color of the Hevt as (lean. There are ailso see what would happen; but modern box. In thousands i tests, orange iioinu-ea division of extension nmf methods insist upon eliminating, in invariably the least desired color ami a division of research. so far as possible, the item of chance only slightly more desired than this According to the university calennnd rule of thumb, by making every was red. Yet the faet remains that dar the quarters will be divided as move on a foundation known ono of the most popular of toilet follow.-- : of Autumn September The business man prefers to preparations comes in a bright red 12 to December 2;qunitor, facts. winter quarter, on sure gamblo only Hence, box. things. The reason seems to be that December 5 to Mare, 10; spring quar the firm mentioned wished to know it is popular in spite of the color, tnr, March 10 to .Tune 2. liko because of intelligent precisely what odors, women merchandis best in talcum powder, for example, ing methods, and owing to the merit what shape of box they like the of lavender, blue, grnvish-greeand COLUMN powder t come in, and even whnt purple were popular. The box eon color of box will mean the most taining talcum, it was found, must sales. This question of color was not be too expensive in appearance LOST. Suit ease containing jewelry and clothing, between Suntuquin found to be important, and they also if it is to sell readily. No- matte-hoReward. Return to and Daysoa. in nmdo an elaborate investigation it it must inexpensive really is, Motor Shuler decompany, Payson. most the to compelling not look too costly, the reason being regard 29-1 j sign for ' decorations on the box. that the buyer is inclined to wonder This invesigation definitely estab- if, perhaps, too milch money is spent FOR SALE. Cole FURNITURE know lished that women exactly on the box, rather than the contents. Hot Blast Range, $55; Colos large whnt they desire and cannot really Besides being symmetrical the box size hot blast heater, $35; Bed be diverted to something else. If must be fairly tall, this for a practi and mattress, $25; dresser, springs a woman likes a certain odor nnd eal reason that one might not, at Mrs. kitchen $15; cabinet, $20. a certain strength of that odor, it first thought, It must appreciate. 208 West Third George Green, is not on mere imagination her be long enough to enable the asm 29-l- t North St., Pay son. She will recognize the odor to dash talcum down her back. part. wherever she finds it and will insist One of the important things con FOR RENT. Two furnished rooms, upon having it rather than some- firmed by the investigation was the f one and blocks from Orem different. the Moreover, pro- grave danger of making thing F.a--- t poor im48 Second North. shops, A number of perfume portion of women who like a certain pression. 26 ltp blend or odor in a perfume or pow- manufacturers have made an entire der will be practically ihe same in change in the odor sold under n Advertisements in Ibis column in11 If more certain name, but the goods do not serted at the rate of 10 ecuts per ports of the country. women like the odor of rose than sell each Count six realily because that name in the line of lilac in New fork, the proportion first place was associated with to the linn. n words will be the snme in Missouri or Cal scent that was not women what This is just as ifornia. definite wanted. It mny take them years FOR SALE. Indian motorcycle with side car. Also, Cnevrolct 1 ton nnd certain as the number of per- to overcome the handicap due to tinck. Elmer (Howard at Shuler restaurant this wrong first impression. sons who will enter a garage. and order ham and eggs, or corned Notwithstanding the widespread use Those brands of of perfumes in all forms, beef and cabbage. it is perfumes and talcum powders that small compared with the ultimate VE CAN use a number of dressed chickens every week. are in most demand in any ne Mty possibilities. Strawberry Even preparations for Hotel. Payson. are invariably the leaders in prac- cleansing the teeth are far less 'used The sales than people generally imagine. tically all other cities. The LOR BALE. One of the Best Busiof a certain talcum powder in this percentage of users f dental preparaness Corners in laysou, to amount million cans three tions lies somewhere between eighcountry feet in Deptn. Frontage, 111 This is partlv because of teen and forty per cent of tho pop a month. l with right of way in the good merchandizing methods, but, in ulation; these figures are based on roar. embraces three Property the long run, it is because the odor investigations made by different manbusiness houses and Modern Resiis a blend that is neither too mild ufacturers. dence, except furnace. Inquire nor too strong, and there is scarcely If, then, there is still a big field, II. S. Tipton. a city in the country where this not yet developed, for the sale of brand of talcum is not the biggest tooth powder, think of the vast riACTxi, WORE. I am prepared seller. nnmber of women who are yet to be to do all kinds of tractor work, While women know what they interested by the manufacturers 'of belt or drawbar. Lyman Kapple. want, few if any even have the re- beautifying preparations thnt only a 3tf motest idea what their perfumes are few years ago were taboo. made of. be shocked would They We may assume then that KAPPLE LIVE STOCK FARM to learn that the fragrnnt, the great number of Offers for sal Duroe Jersey Piiq bonqnet odor made up, presumably, artificially acquired sweet-pecom three months old. Abo pigs for of essences from various flowers, plexions we see on the streets, nnd June Team of horses. One delivery. contains perhaps not one drop of Address Box 211, Payson. savory odors, that we are coming mule. anything from the floral kingdom. more and more to associate with Certain Rnimal oils comprise one of modern womankind, we are seeing the most important ingredients of only the beginning of a great move- FOR SALE. Broilers and white Leg modern perfumes. These all come ment. Borne day the world may burn Hens. Honry Oberhnnsly, from one or the other of five differ look back upon the woman of 1921 f Payson. ent animnls; including ambergris as an exceedingly simple person. In from the whale, and oils from glands time, science, coming to the nid of WANTED. Two or three furnished of thP musk-oand the eivent, the the beauty makers, rooms for light housekeeping. Inmay completely latter a little animal . not unlike e change the female of the quire at this office. species." skunk. It seems astonishing to What is the result going to be? know that the predominating odor Will women become so artificial that in many oriental perfumes they will lose part of tlieir natural EARLY & EARLY, comes not from a flower garden at charm? Or will these manufactured Doctors of Chiropractic, all but from a gland of the unos aids have the effect of Over Wightman Supply Company, adding to tentntious little beaver. feminine fascination? Main Street. Even single flower odors, in mnnv Anil if Office Hours from 10 to 1 they become eonsidemblv d com not from that more fascinating, then whnt? instances, and 2 to 6. Will ower at all, bnt simply a synthetic they become downright irresistible? combination which Will they dominate of chemicals everything? Will Neither the mere men cease to cut any figure? give the snme odor. exbine nor the heliotrope, for I wonder! G. F. TILSON. M D. ample, yields any essence of use PHYSICIAN and SliUiMIA to perfumers, hence they are obliged She Takes It Coolly. to dnplient the odor by other means, Office at Residence of just ns do the manufacturers 4- - .V.itn Street When Tlone 7 $ his - woman sees a man wilt a When you pet flavoring extracts. 4? Payson. Utah collar her elothes $ she discussing just strawberry or raspberry syrap at a soda fountain, it does not neeessar-il- laughs up where her sleeve used to follow that anr of this flavor be. Ann Arbor Times News. ing came from a berrv, but simply from certain acids which when com DTI. J. H. ELLSWORTH A Frame-up- . bined give the taste desired. DENTIST The investigation feminine into over Bank, ct: Payson, Ut. to have to do this, Im sorrv tastes disclosed that in the long Office Hours, 9 to 12; 1 to 5 run women do not want the odor said little Johnny, as he spread the Phone 2. Res. Phone 101-- j of a single flower, bnt a blend. jam on the babys face, but, I cant This seems to be for the same rea- have suspicion pointing his finger at son that a person does not wish to Everybodys Magazine. wepr regularly a checked suit of DR. L. N. ELLSWORTH clothes, or anv too striking dositrn Fashion Found Wanting. Thev want something more elusive. DENTIST ieo that they will not be too readily Office, Payson Exchange Savings Lost yer mammy, ave Policeman recognized either bv thcir garments Why didnt yer keep hold of Hr bv the scent of their perfume per? Bank BnUding. Single flower ofloTS, however, are a her skirt?" cou-coLittle Alfred I couldn t trifle more popnlar in the east than London Opinion. in the west, nnd the middle west is reach it. slower than the east to take up with DR. L. D. PFOUTS Sic Transit Gloria. a new odor of any kind. DENTIST After the investigation had defOver Wightman Bnpply Company, When they won the Polo cup, the was initely established what odor Main Street. most desirable in talcum powder, it Americans were at first elated. But Office Honrs 9 to 1 and 2 to 6. was then sought to determine whnt then they recollected how little use Saturdays, 9 to 1 Only. strength of this eider would be moot there is for cups in their country Office Phone 13. Res. Phone SO London were la nowadays. Opinion. Samples popnlar. prepared ,. 1 test-gav- CLASblHtl) n 4. one-hal- 78-fe- 3-- n a 3tilr Give Your Farm a Name x Then order some A ) Letter Heads, Envelopes and Statements Quality Printing f v The Paysonian O-- |