Show MARKETING im A KF OF 0 rr POULTRY PRODUCTS doduc K TC I 1 BY Y HASTI HASTINGS I 1 1 M T I 1 6 S former Pu Ni fessor at kansas experiment station writes Enter Entertain taini ly bof of how flow profits are made in the business copyright 1910 by arnel american 1 asso elation clation I 1 LIC 1 extra cent or two to be ob T lu in the final price for ones product 1 14 a very scry big factor in the tu profits for this la Is dear clear gain is whereas hereng from froin the gen erl cr selling price alc must be many expense nevertheless novel of the advice given giten concerning the securing of fancy prices for poultry Is applicable bul but to a emill portion of poultry aroner those nho v ho hie ilse near towns of considerable sid erable hlll god find it well worth while to sell either tu to a high class ro re 1 0 ak EGGS PACKED FOR taller or to t birge consumers cun sumers such as hotels clubs and cafes selling Sell irli of poultry produce directly to the small consumer la Is not a very iery profitable thing and I 1 should not advise one cue to attempt it unless it Is done in connection tion with till tho tile milk route or other regularly distributing business of course tula this remark not apply to those who iio have a village nock flock of fowls where here the children take a dozen eggs around the corner to friends and neighbors to the farmer in the great agricultural districts far removed from any city these outlets for poultry and eggs are not available it Is entirely fe feasible aIble for the farmer who has a large enough nock hock to insure a case or more wore a it week to ship eggs by express to cities some two or three I 1 I 1 miles distant but with the exception of the larger centers of the cast the tile premiums paid vaid is will III hardly make male this profitable when none of the pro previous locq mentioned opportunities Is available it remains for the farmers farmen of a community to content themselves either with ith the price that the local produce dealer gives or to form n co marketing association and anti market their own produce where the local produce buyer Is at all fair and reasonable I 1 should not advise nd ise farmers to hasten into coop co op beds for somo souse one must be in charge and a man mail who onus the bu business will give it more careful nt at thin one who Is merely working on it salary salar but in either caso case it Is highly desirable that the farmers get together and come to some understanding 0 ith the agg buyer regarding pur pure Lulng of eggs on somo some other method than by case count al 21 mpr the term case count means to buy at it uniform price nil all eggs na as they are off escil s of it size and quality 4 in fit roni nark tire till 11 purchase I 1 by weight ahe time will undoubtedly come hen the same method will bo be pursued pur lu in this country countr the most im 1110 litte need of reform hom however cier Is to insist it upon the tile buying of eggs upon a candied 64 04 espell lly in the sum surn nur nit r and mid fill f ill this boins ane ins that the bair buir bu tr dimiat keep each lot of eggs separately and examine them with mill the vandle or light and throw out the rotten and anti stale stille eggs this of course coune Is 13 some trouble and expense but there h N no other way ay known by which the grido of eggs can call be kept up and a good price obtained it if egg eggs are bought case count dishonest producers will nill send bad bail eggs to lo market which mixed in with good ones v will lower the price to nil and the farmers who iho produced a fair quality of ega eggi will bo be cheated elicited out of their honest hont profits the tile egg dealer Is only too to have eggs bought unon quality basis and it it I 1 the igno ignorance ranco of the farmers to their own interest that prevents presents such methods meth 19 of buying from becoming universal il enterprising communities can make wake a great step in advance of the mar marketing icet of meir tl clr produce if they will ivill adopt a trade name for all products put out by their aa and anti take tale pride in th tint thit it nothing poes goes out under tinder this name that la in not of the beat best such it movement usually involves farmers operation cooperation co a propaganda which Is rapidly growing in popularity throughout tho the con country 1 1 I 04 1 sitf essential points of egg quality sometimes u a aney outlet or their eggs but do not appreciate the act points of quality suf to holt hold their market I 1 have luon poultry meu to ship shir eggs which were nere produced on a poultry farm and were but a few dava old and on that account seem to think they had a sufficient basli basis epou which to ask a goodly premium above market marlet prices when aa as a matter of fact their eggs were actually inferior to the better grade ot of farm from the more nort northerly herll and densely nettled settled communities eggs to sell as famy alist be first of a good gord size the beat best grade of danish eggs weigh twentynine twenty nine ounces to the dozen eggs weighing less than twenty four ounces to the dozen or eight to a pound cannot be considered first class stock tho the better gracea of tho the american leghorn egg farm shipments run about twe anty to twentysix twenty six ounces uniform ty in size Is quite important cs it gives a better impression of the nc ac size than do mixed lots putting in extra largo eggs will make tha ordinary ones look small uniformity of color Is important in somo some markets iii others this matter is given little consideration cleanliness io i o always important this means clean nests washing eggs Is a poor as it takes time leaves the egge looking mussy and increases the contamination of bacteria which causes the eggs to rot youth in eggs does not guarantee what the consumer considers freshness eggs will spoil more in a hot kitchen in two days than they will in a cold storage house in thirty days tle first thing essential in eggs that are to show quality Is that they be infertile this Is especially important in summer time and I 1 would advise vise all nil those catering to fancy egg markets to kill hill off or peu up all male birds birin after the middle of may eggs must be kept dry at all times when the shells become damp bacteria grow through them and start decay on the othir hand it if eggs are kept ver dr arm narin or exposed to wind nind the water ater mill evaporate causing the cont content eutis to shrink in the shell the number of cracked d eggs depends very largely upon the security of the package it you ship in cases get now new cases not secondhand ones they cost only one cue half a cent a dozen more and for high grade eggs a appear ance alone Is well nell worth the difference uee use new now fillers filters in the case and uso use clean new nev excelsior on top and bottom instead of old newspapers there are two tricka tricks of the trad u used aed to impress the consumer with the fact filet that dint the egg i ure tire guaranteed fresh one la Is to rubber stamp the date on the egg the other Is to pack the eggs in cartons holding a dozen each which aich ore are se ailed with a gummed pa perreal pr seal these seals may bo be dated it one wishes to carry the that far rubber stamping sn III cost but it i tenth of a cent a dozen for labor whereas carteris carf is will cost anywhere from a cent to a cent and a halt half each to their quality if long two eggs by six cartons are used they may be packed in regular thirty dozen cast casts s chii form of shipment Is good where here aou iu can sell such packages to retail grocers the she producers name being on the package pach tho hp co const mers learn to call for his brand bran a and d the grocer then must buy of aou or lose the trade the retailer Is usually wise ise to this scheme and prefers to use cartons with bis his own name poultry flesh for market the preparation of poultry flesh for the market begins in the tho conditioning of the ton I 1 leghorn broilers d do 0 not need any sl special ecial fattening or ties fleshing hing for N then growing rapidly at the age go of eight or ten weeks neels they ar art in prime condition for eating likewise hens that are being sold after their usefulness us daytz is over will require no special as ns they dr do not gain gall in weight enouf at this time to p ply ay iy for the extra trouble loung oung male birds of the heavy breeds of chickens sh zhi chens are most profitably sold at front from three to bjur mo months atlis of age at this time they should weigh from three and one halt half to four pounds apiece and can bo be ni miter lilly iva improved proved lu quality and aa e made to gain rapidly in weight it if the tile are placed in coops 4 or even shut up lii in small yards and aud fed heavily from front two to four beok on soft ground foods such fat tat toning rations ration 1 should be te made or al 1 and mid ground grim gran as dungs or better still it finely ground and the hull sifted out mixed into a soft buttermilk with milk or batter it if no milk is callable mall wal uble lable it U will III be nece necessary esary to add 10 per ceat cent of ot meat meal to thi this i mixture an occasional relish of green food foot Is 14 also de fishlow fligh lou not I ow 1 fattened lu in this only make ninke ii a cleir gain in weight that Is profitable but pilo materially in thu the quilitz of the flesh these milk I 1 METHOD OP fed chickens should bo be sold aa as such aud and if the local does not recognize them an and offer it higher price it will be for tho the farmer alo fattens his 1111 lulken to look to some mole distant market as lu in getting fancy prices on guaranteed fresh eggs I 1 would not advise the small grosser to attempt to kill and iraq his oln stock of poultry like asp it is 1 equall foolish for him to attempt to ship them alive to any great distance us as they will deteriorate great 1 I in quality while en route the docil poultry dealer 13 1 practically the only place where the farmer can sell his poultry alesh and a little urging of the dealer to gire give special attention to his fattened or extra fancy stock will probably be time better spent than in an effort to market it |