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Show E5 car? You don't have to be unreachable. The obvioussolution is Utah a wireless phone,but with so Many promotions,it’s hard to makesense of options. My saleswoman sister, Janice In the Middle of North-South Trade Hill, swears by the AT&T Digital One Rate Plan. This allows her to call anywherein the United RHONDA ABRAMS lots cheaper than using a hotel Be Your Most phoneanda calling card Unfortunately, this isn’t available in manystates, andit's not for those whoonly use their wire- Important Tool “Personal Reach” program. You'resetting up a new busi- ness location. You spend months searching forthe rightsite, hire consultants to figure out your computer system, and spend a bundle on furniture. And, oh yes, at the last minute, you have your secretary call the phone company to install your phones. Phones are suchsimple, familiar devices, we overlook how critical they are to our business operations and success. But I believe the telephoneis the single most Mexico has been growing rapidly. Canada is one of our largest Utah trucking companies say quickly movingup the list, Didier Annually, Canada buys more than $400 million in goods and those two countries. “Mostof our Canadian business comesfrom the northeast. But we are seeing growth coming from Alberta and British Columbia too,” says Michael Skousen of C.R. England Inc. in Salt Lake less phonesinfrequently Another AT&Tserviceis the ity. “A caller dials your personal, toll-free number, and you're He says since NAFTA, the companyhasestablished three ‘stagIng areas’’ near the Mexican bor- found,”he said.“You've let the system know variousplaces it can reach you — yourwireless phone, your office, your home, wherever der in Texas — Loredo, McAllen know who’s on theline, and you can take thecallor send it to voice mail.” You're paying 25 cents every Mexico. “We are not running our tractors into Mexico but our trailers are takeninto that countrybycarriers based there,’’ Skousen says. — andit finds you. It lets you minute for every call, including for people who absolutely must equipment, andif you can become a poweruser — and plan- particularly with Canada. ner — of phoneservices, you can “The economy of Mexico has been lagging a bit, so I do not achieve a competitive edge. Start by sitting down and planning your phone service. How do you use your phones now? Whatfrustrates you or your customers about your current a wayto speakto a real person, (assuming you havestaff on duty), and never make a person go through morethanthreesteps. Finally, I'm a big fan of e-mail, benefits of NAFTA,” says Marshall Tate, Motor Cargo’s chief executive officer. Think long-term when wiring or installing outlets; you will almost certainly need more phone lines in the future. Thefirst rule of power phone use is: use your phones — lot! Keepthis in mind: in compari- son to other formsof business communication, phones are cheap. I have a home-based business with three phonelines, a wireless (cell) phone, a remote location number, and a calling card. I makelong-distance calls without hesitation. Still, my total monthly be reached or travel a lot. craft parts, farm machinery and computer equipment. Mexico buys more than $70 million in merchandise. Mexico became the second- largest U.S. trading partner in September. Imports from Mexico and exports to the United States totaled $15.2 billion, second only to the $28.5 billion in trade with Canadafor the month. released Friday shows. Industrial output is sliding sales at department stores are that helps cement and build busi- also reported that sales at major departmentstores and supermar What's more, a report from fi- nancialauthorities shows that Ja- pan’s notoriously troubled banks have even more bad loans than previously thought. and I never have toreturn expen- sive long-distance calls,” he once boasted to me. Right, but even cit as it pays for efforts to kickstart the moribund economy. | DanTripp St. Vice President 36 yearsinFlorida glad to hear your voice. envisioned,’’ Wurmsted says, “What we have been seeing with a only “see” by e-mail. They'll he lot of goods,suchas autoparts,is that as soon as they enter this Rhonda Abrams writes on small business for USA Today. aders can reachher via e- country, they are quickly dis- The SaltLakeTribune http:/Awww.sltrib.com mail at rhonda@RhondaOnline-com or write to 555 Bryant St., (NU)180, Palo Alto, CA 94301. $ 225.17 $ 375.28 $ 525.39 though you don't have an office forwarded to your regular num- ber. You pay a small monthly fee plustoll calls, if any. Travel a lot? Work out of your *~ “Compare Us To Your Broker...” Scottsdale*$ SSS $50 $72 118 166 66 | 90 128] | Schwab Quick & Reilly 10 84 Fidelity | Olde 92128138] 60 966-7755 Additionaloffices in thestates of: Ilinois, Colorado and Florida BRINGING BUSINESSES AND SKILLED EMPLOYEES TOGETHER | Waterhouse lerrill Lynch 53 201-265 “YOUR GUIDE TO COMMISSION SAVINGS’ Touchtone & Internet Trading «ww discounthroker com 2880 S. Main St. #117 466-6122 1-800-619-SAVE(24-hours) SeaEne ad | 56k internal da 4MB AGPvideo video Logitech First+ PS/2 mouse } Je and powe jows keyboard } indows 95, or windows 98 98 deluxe Encarta 98 Research Organizer Norton antivirus AMD 166MHz + $25 AMDK6 I 266MHz $25 pe AMDK6 II 3008 AMDK6 1 3 $30 per AMD Ké i) 350MHz $749 | of $30 per AMD K6 I 380MHz s7o99 | or$35per month | 333. $395 not for employment information, but you also reach Internet-savvy computer users umn ads run in the Online C lassifieds as well. With Careers display ad Is, limited Promotional copy opportunities are 350 MHz $899 1 $35 per month intel P 400 MHz 1023 or $40per month Intel P 1 450 MHz 1249 $50 per month AMD Lat=) 4-1} $325 els K6 11350 $450 firm's success. With Careers, you only y reach Fprofessionals eager Norton antivirus Comanche your available at no additional cost | | business can feature editorial that pub: lishes in the Careers section. It’s perfect for drawing prospects. Don’t wait! “T Re Uttiumate Upgrade $295 As an employer, targeting the skilled candidates you need is critical to your around the globe, becauseall in-col All upgrades include system board 2MB Ram, Processor, CPU fan, 4MB AGP $3 3D Video graphi card and labor to install upgrade rN 6 SJ] Scottsdale Securities, Inc. Careers Whyadvertise in Careers? 32 MB SDRAM RAM 4.3 GIG ULTRA DMA HARD DRIVE 32 X CDROMORIVE ADDITIONALFEATURES: 3.5" 1.44MB floppy drive ound with 3D Sound 20speakers 56k internal data/fax!voice mode: 4MB AGP video video graphics Logitech First* PS/2 mouse DeluxeGase and power supply AMD lilt $350 Cail K6 2d 11380 $495 We meaw business 2362 South Redwood Road Salt Lake City, Utah 84119 (801) 975-9595 $ 367.80 $ 612.99 $ 858.20 293-8000 | sionals will go when looking for a job change At NAC wepride ourselves on bringing businesses andskilled employees together — and that’s exactly what you get with MATRON AMD ley Leo tal 3) the banks had disclosed. WestValley City 3540 South 4000 West #310 Careers is the special classified section designed to help recruiters find the best job c andidates Salt Lake has to offer. Careers is the first place qualified profes- Wantto have(or keep,if you're moving) a presence in an- or even a phoneinstrument 31, about 12 percent more than Salt Lake City 5801 South Fashion B vd. #195 Don’t miss Careers Outlook for ‘99 higherfees for calls. So use your there. All calls are immediately about 49.50 trillion yen ($427 bil lion) in shaky loans as of March $ 290.87 $ 484.78 $ 678.69 Computer Sales and Service 32 MB SDRAM RAM 4.3 GIG ULTRA DMA HARDDRIVE 32 X CDROMDRIVE ADDITIONAL FEATURES PCI stereo 80 ith 30 Sound amplified stere ers The Financial Supervisory Agency said the 17 banks had AABCO Mortgage Loans & Investments, Inc. Serving Homeowners since 1976... 8 offices nationwide AABCO Fy atron business line for incoming calls and your home line for outgoing calls, in the local phone book. Voila! Your second location, even from a yearearlier Anotherreport Friday showed For qualified applicants first mortgagerates as of 12/11/98 and are subject to change “We like to say YES!!” “Trade has increased a lot but we have not seen the emergence of the trade pipelines originally based business but want to be listed in the Yellow Pages, your phone company mayrequire you to have a ‘businessline” with other city but don’t have money for a second office? With a remotelocation number, you get a kets fell 1.5 percent in November the bad loan problem is worse LT Rcae Fixed Rate Loan (Payments will not change) Loan Amount 360 mos. APR 8.63 180 mos APR 884 120 mos. APR 907 one missed deal may havecost himmore thana year's worth of phonecalls Ofcourse, there are ways to save money. If you have a home- local phone numberanda listing Meanwhile, the trade ministry than banks have admitted. To try to hasten recovery, Japan’s Cabinet on Friday unveiled a draft budget for 1999 that will doublethesize of the annual defi- knew one man who exported to South America. He didn’t have an answering machine or voice mail. ‘That way, theyhaveto call me, Thefall was considerably larg. er than forecastby private econo mists and the government reached a postwar high, according to government figures for November. providing home equity loans and refinances to homeowners for 22 years, so we must be doing some: thing right. Youoweit to yourself to call. There is probably a convenient AABCOoffice 15 minutes from your home.” pipeline have yetto appear. call that customer or supplier you ing brochure. Being cheap with your phones may actually cost you money. I larger-than-expected 2 percent compared to the previous month slumping and unemploymenthas Tate and Bob Wurmsted, direc- ness relationships. Every once in awhile, pick up the phone and pareit with thecost of one mail- rose to a record-high 4.4 percent Industrial output at factories and mines in November fell a “At AABCO wedon't tease with low rates,and then comeback to youlater with a higherrate. We put your loan payments and termsin writing. It doesn’t matterif you are self-employed, haveless than perfect credit, or have been turned down elsewhere. We no doubt have a mortgagefor you. AABCO has been tor of communications at the Center for the NewWest in Denver, say the full benefits of the trade but phonesoffer a personal touch ‘While that may seem high, com- Japan's unemployment rate spiral last month, with no indication of a rebound in sight, data Home Equity Loans=FASTat Real Ratesfrom Local People Over38,000 HomeownerLoans since 1976 think we are yet seeing the full a voice mail system, offercallers bill ranges from $500-$1,000. services from Utah, including air- Motor Cargo Industries in incoming local calls, so it’s best North Salt Lake Citysays its hauling business has increased with customers in both countries, but manylines will you need? says. Englanddrivers dropoff and pick uptrailers going into and out of Mypet peeveis “voice mail phoneservice? How could you serve yourcallers better? How THE ASSOCIATED PRESS TOKYO — Japan's troubled economycontinued its downward and Brownsville — where C.R. purgatory” where you keep pressing buttons but never reach a real person. If you're setting up importantpiece of business trading partners, and Mexico is they have benefited from the increased traffic between Canada and Mexico, but also from the growing trade between Utah and inexpensive as 11 cents a minute, Japan Economy Continues to Crumble even without the trade pipeline, the state’s trade with Canada and @ Continued from E-1 States, anytime, for the same rate — notoll calls, no roaming fees. Youhave to be a relatively high long-distance user for this to make sense (the minimum plan is $90 a month), but calls can be as Telephone Can bursed all over. It is like fingers going everywhere.” Patrick Didier, a trade executive and director for the Americas at the Utah International Business Development Office, says The deadline for Careers Outlook for °99 is coming up fost. To reserve your ad space, call one of our recruitment specialists today! Lynn Vredeveld 237-2742 or Judy Dyson 237-2596 Promotional copy due Friday, Jan. 8 Bannereddisplay a ds due Tuesday, Jan. . 19 Display ad deadline Thursday, Jan. 21 The Salt LakeTribune |
