Show :'f I' 1 ? i t V - s- - I 10 I U'iiiJ OODEK STAND AHDT!TATimTER 4 MuitSDAY EVENING lTOVT!7mTT L "f if Aj aV ? ‘ A f f I 1 — " i ’ A 1 V i i a f s ' ! r i a:re r j r ' v r r c1 y ? j i 2v ' f ’ i ?:: : -- J L ? ! - t t j ''Iyr : f W - m 192a -- -- - - C " 1 1 4 1 ' V - t ? aew principle i i - '"§' ! 4 f 1 "i ist i -- ? f' i J t r -- y2£ - I t : 4 s yrr4 - 3L‘ Several years ago the exclusive North American patent rights on the Germ Process were acquired by this Company It was evolved and by two British scientists after exhaustive chemical and physical &i yt ! pat-ent- ed tir H y f laboratory tests £ i2 Germ Process oils were revolutionary in that they met every require ment through special characteristics fo each type of internal combustion motor! These scientists by the Germ Process eradicated thepreva-le- nt weaknesses existent in motor oils regardless of their base This Company has made innumerable and road tests under every conceivable condition over thelaboratory seven years and we past are now prepared to state definitely that your motor oil problem is solved by the Motor Oils By comparison our tests prove that the “Germ Essence” creates the only safe motor oil under all conditions' and at all times operates at ' the highest obtainable efficiency ' We are now prepared to meet any challenge of competitors I confidently believe that Conoco Paraffin Base Motor Oils are superior toany other motor oils made from any crude by any process More than twenty thousand outlets are now prepared to offer to the public such a motor oil for the discriminating buyer and for a technical problem which has always been Recognized but not solved until now Germ-Process- ed t Germ-Process- A I ed ! r - ' ' r i : i t President CONTINENTAL OIL COMPANY t r Claims for 1 : are o J Motor Ghecki against the oil you are ' ' c I Irvwnrr? r ??te?ts V AmCriDl t to I "uuu “Thew the motor into thecrankcase — ‘ f — 4 r 41 I k B N X X r ' v 'V SOLD ONLY AT THE SIGN OF THE CONOCO' RED TRIANGLE : j- - YJ f i- 1 - w i £ Germ-Processe- 5 'i! Motor Germ-Proccssc- Y OIL mr CONOCO its fluidity at y Gem-Processe- d sub-zer- o Motor Oil retains temperatures No prac- - conditionrimuerir affect Muuiwuiaio 1UUJ lwauilj’ v “h Wtouch of the electric starter i tical operating P I Germ- - 4 ? ’ - v - v ‘ ' - ! ’ ' I' We Invite yen to enjoy the many HiUlonel miles of pleasure motor car owes you by using this amaxing new motor oil regularlyyottr find it today :at dl stations displaying the CONOCO RU ftuSSi ' N T ' Per Quart r for All Grades Except' Special Heayy'and Extra Heavy ' ' “The TVfiole Story - : v a o — ' I M o ri attend-c- r CONOCO dzzlz?) cr ty writ-(h- a AdTertjUInf Department Continental 03 Company Denver ‘Colorado JVIi'V: i' V : booklet expldnlnj ihl New Principle of Inhricxtlon msy be' had from cny CONOCO atadoa H c o x i Germ-Processe- al i m r using- : 1 J - 5 3 J - f " ' - Germ-Processe- Germ-Processe- J - j I arainea-fro- r -- 4 i : C?P-C-° Ge:?roCCS?ed Motor nilr 01in®ss is responsible for its greater value lubricating greater film strength greater pen- etrahyeness greater adhesiveness greater tenacity greater permanence greater stability greater stam- ina and a more nearlyperfect compression seal than' any other oil on the American market h Because of this’ affinity for metal — this actually combining with the metal itself CONOCO Germ Processed Motor Oil: never leaves the bearings Where other oils drain out and leave the surface d oil penetrates the metal surdry faces forming a film that adheres for months' This “carry-over- ’ film — this always present film gives ample lubrication to all parts needing it when a cold motor is started until such time as oil from the crank case can reach them exclusive feature of ressedj Motor Oil is re- inforced by the faet that these oils are refined from only carefully selected paraffin base crudes Jby the :most modem and scientific methods known to the! pctroleiun technologist Patented processes are used to remove all objectionable elements leaving a perfectly! balanced stable product that is 100 lubricating oil J Thousands of tests demonstrate its ' remarkable resistance to corrosion The major! y of motor oils never receive this degree of refining None ever exceed it Increased gasoline mileage and improved motor performance are realized through the use of this new oil! The exclusive CONOCO Germ Process so adds to the “oilmens! Vof this lubricant that friction is eliminated even metal-against-met- t j s perfect sealing qualities o! the CONOCO fracture- ' proof film insures a high compression efficiency that ruhs in greatly increased motor Marked improvements in power speedperformance acceleration j and flexibility are noticeable : f erm "r°cess and the select premi- 2iL AJu® t0 um paraffin base crude stocks used CONOCO- d Motor Oil positively does not break down under the most intense 11 cylinder beat A climb high speed heavy load temperature extremes — none of these strains cause this oil to heat sufficiently to actually burn break down :or evapcfratelto any appreciable degree By comparison with many oils on tlie market you may confidently r expect a saving in oil consumption up to 5B Automotive engineers agree that 40 to 60 of all motor wear occurs during the starting period This destructive wear is definitely reduced d by the use of CONOCO Motor Oik oil thinned by heat and dilution drains Ordinary down past the piston rings when the motor is stopped leaving little or no protecting filmi On start-1!J- g the motor a considerable time is required for the oil to reach all bearings and working surfaces Under adverse conditions such as winter temperatures this time may be from 15 to 20 minutes or even longer Since CONOCO d Motor oil never leaves the bearings and working surfaces it is always there under any and all conditions to provide needed lubrication until the normal supply of oil arrives Unlike other oils dilution' does not impair the oilmess’ value of CONOCO d 1S ’ ' ‘ii' I i i |