Show SUNDAY MORNING JANUARY 8 1928 STUDY TRUCK THE OGDEN STANDARD-EXAMINE- NEW HOME FOR DODGE BROTHERS ' " t j A 3530000 gars j - - 3j 3— B R CRASH CAUSES MADE IN 1927 - Held To Blame In 56 Per Cenii of Auto Value of Vehicles Produced Last Year 2J2 'Accidents Billions first step in a nation-trid- e campaign to reduce the number ol motor truck accidents the National Automobile chamber ot commerce has just Issued Its final g survey of report on a all truck accldepts in Hartford Conn during the first half of i J927 0 The survey in that city of population reveals that motor trucks caused 5fr per cent of the street accidents in which they figured and were !not to blame in 44 per-- cent of them" It was found that of 403 accl- dents involving trucks during the first half of 1927 no fewer than 1?1 were the failt of pedestrians or of the driveCs of other types 3f vehicles Thef figures obtained In the survey were compiled: from the official -- eeords In the ' offices of Commissionlr B Robbins Btoeckel of the! Connecticut de partment- of Tnotior vehicles Accidents for 'Which trucks were to blamei were jarfalyzed and remedies for them suggested by that study are being distributed to operators of truck fleets in all parts of the countryJ Copies of this report vwnat Happened In Hartford" containing suggestions for the prevention of similar accidents in the future may be obtained without charge by writing to the motor truck division National commerce of chamber Automobile i As the - 11 - 9 jLit ji i - 175-00- H 1?- - fK-'iM---' j til n 1 i- -i 1 J ft is Bix-mon- ! iS' Wyjjiytjuin:j iiiiiii ii The healthy 5flnanclal condltipn Ogden-iagain reflected in a fine new buildiifg erected for Rob-ert'HInekleyJlneorporated dealers in Dodge Brothers motor cars and Graham Brothers trucks This company has had a rapid growth during i the past year and largerquarters were aft immediate necessity The showf room allows for a of ' A: s H 4 1 f— — fine display the new shops are spacious and well equipped and unusually well lighted One new feature for health protection of shop men Is an elaborate fresh air equipment for complete elimination of monoxide gas from rurming cars -- The formal opening of the new place of business was timed with the appearance of its new product Beauty and Refinement Are Features of New Models at Gotham's Big Motor Show ' ' ! City The survey also shows that In city which has many manufac plants usirig trucks there turing were comparatively few accidents involving pedestrians and the of- Glib Salesmen Have No Trouble in Selling 1928 Cars ficial records revealed that trucks "and Prospects Are Anxious to Buy Many were not at fault in a large majority of them Families Adopt Two-Ca- r Idea Accidents which were the fault of truck drivers were found to be due to" four maior causes— inatBY JOltV COSBY had heard the arguments of the tention failure to grant right-of-wa- y The high pressure Florida ' real estate of Special Correspondent backskidding ahd careless Standanl-Kxaminsalesmen during the height of the accidents were ing Right-of-wa- y 13'28 peninsular boom who had bid for Consolidated most prominent in the congested (Copyright ' leases in the Seminole oil field Press Association) 'districts while' skidding j accidents declare the efforts of the automo- 'YORIv NEW7— Jan "Stop bile salesmen have never been outpredominated in less' "congested look and listenf was the war cry sections at the greatest alutomoblle show in done These salesmen needed no violin which the history of transportation ' obligato to such as is used to acopened here todfry Gas Cheaper Where dulcet urgings of the Usually this motto is a warning company the crew They could have Oil Is Scarce toward caution jbut the thousands real estate of spectators who swarmed into the held a prospect throughout the first ' ' '"' Grand Central palace 'to view the battle of the Marne without letBy NEA Service new motor'- carsi threw caution'1 to ting his attention wander much Jan 7— WASHINGTON" 'winds If they- stopped and less take flight They would have the American the looked 'they had to- listen' They sold Papa Joffre a fleet of cars to had to listen toj the finest line of replace the taxicabs which brought 10 gal- dollar will jfryasoline the Apaches of Paris to his rescue rl : buy 1 — i ti t high pressure sales arguments — ivug vi £a-- in i cuiia in a lujtand made him wait until May for voiced hunsince took Ja!ob the located in a territory that pro' delivery gry Esau for his birthright" duces practically no d! and MADE 'KM LIKE IT Never has public Interest been will buy only four gallons The crowds were hungry to buy aroused to such a white heat in Ariz where 'oil is and' if any gulltjy prospect escaped the history of the automobile in) plentiful It seems the closer to the oil it was because he outdid Lon dustry Intense curiosity first was fields the motorist gets the Chaney in the matter of disguises aroused by the long and wisely in the presentation more he has to fpay for hia gas Experienced ravelers who had strung out seen Soapy Smith sell bits of soap of the new delay Ford It was increased wrapped in fivg dollar bills who by the announcement and display er " " - i - - - - i FFl fact-findin- NEW TORK Jan 7 — (By The Associated Press)— American motor car and truck manufacturers built- - 3580000 vehicles: worth wholesale during $2556750000 1927 the National Automobile chamber of commerce reported today Of the total 3086000 were cars 80 per' cent of them enclosed and 464000 were trucks SLIGHT DECLINE Production fell off slightly from 1926 when 3864407 cars and 454000 trucks were built the decline being attributed largely to ' shut-down the of one of the largest plantsl ' Despite the decline the production Results in Increasing to slightly more than seven the number pf cars per mile traveling American highways ' and gives the United States 80 per cent of the total world registration 28900000 vehicles ' The average retail' price of cars was 5953 and of trucks $1053: Fifiy-eigper cent of y the cars and 55 per cent of the trucks were purchased on the instalment plan Total taxes paid on motor ' was vehicles during v the - year ' $725555812' Some 3675000 persons were employed in automotive manufacture and allied lines during - the The industry brought- 84 year per cenl of the country's rubber imports 50 per cent of plate glass production 12 per cent of the copper production and 1 4 per cent of the iron- and fteel In addition-"- motor ye output hides consumed 9697000000 gallons of gasoline and 390000000 Tire' mangallons of motor oil ufacture alone required 630000-00- 0 pounds of rubber and pounds of cotton LARGE EXTORTS Exports from the United States and Canada totalled 543000 vehicles which with parts and tires brought the export trade value to $507SOtl-00- 0 Some 11500 motor buses were built making the number in use 90000 Of these 14 400 were used by consolidated schools 8600 by street railways and 1175 by steam railroads 1 Six and South Wash an! air of almost had has ington feverish activity during the past week The rapid growth of Ogilen's retail district has been accompan ied by serious parking problems and this change has solve dnotonly but accessibility parking difficulties of service and shop jdepartments the Victory new Chevrolet byj the thenew $60000 radio ballyhoo for Dodge by the display of- the! new Hudson Essex lines hoy the presentation of new models by Chrysler Nash j and Studebaker Huppj others and by the price cuts which took in cars in price1 fields ranging f frorn $5000 dowrt INTERESTED IX PRICES Naturally the interest centered in the lower priced! cars For the first time it was jorne in upon the public that it could secure at beauty as well as performance a reasonable price j The meqhan-ic- al changes were hot extraordinary or revolutionary Most of the differences were confined to refinements and "elaboration of equipment- But it was fini line and folor rs that the appeal off Irjost of thejpro-duceJ found exp?esslon One gentleman j wih o is credited on Broadway with jhavlng bcfught more motor cars to the glorification of the AmeHan girl fthan most people ever rode in declared had the automobile manufacturers taken a leaf f romj Mr ' Fljrenz Ziegfeld's book j IjIKE A CIIORirS GIRIif "They have glorified the American motor car" he paid "eve ft the lower priced oriesi pf course! Mr d products Ziegfeld hastio which he glorified but the id£a is the same Look about you! j Did you ever see ?so j nany" beaitlful bodies— even in a Ziegfeld show ? And the paint work jls superb' The demand fori moderate priced cars was not confined to people of moderate means The two car? idea has taken firm hold of many families and thousandjs of ' wealthy people- - attended thei show seeking for a light cheap icjjtr for thejper- of the - ! j ! low-Hce- ' " -''' - j J ht tr - w- — 250-year-o- v iron-grille- - - the-road- s OF HOME TOWNS "WATCH YOUR STEP" a little carelessness to make an accident "Which IT istakes just automobile accident rate remains high despite the why ' - lO ! B N B R A L U O T O R S : ever-prese- - pros-pectiv- : rt : wives wear mink coats and don't Inhabitants whose In these days of prosperous bootleggers you can never tell who has the 'most money but anybody with $275 can make a down payment on one of our models and who Is there in this crowd who has not S275" or who cannot get It?" 'Competition Is pretty stiff isn't and foreign-bor- n own a hat - - er i ' 1 r er " famous Four It was honored on the battlefields of war and achieved equal distinction on the highways and byways of peace 'V Its long life and complete dependability had become an adage Meanwhile howerer times were changing and tastes were changing fflSHER BODY land - with them While still as important as ever dependability alone was no longer sufficient Greater speed and comfort more style and luxury were the growing prepossessions of the hour motors were gradupopular ally becoming practical at ' j prices Six-cylind- er " - r THE VICTO AMERICA'S r one big man- Graham Brothers Tnjcks and Progressive engineering dictated" the revision and refinement of exist-in- g power plants Two years ago Dodge Brothers appraised its task 'and embarked upon a program designed to place it and its Dealer Organization in a position on January 1 1928 second to none in the industry Quietly with deliberation and dis- - j patch and withont interrupting the" regular course of production and service to customers the new program went swiftly forward The astonishing results of this great achievement are now known to the world It is doubtful if industrial annals can cite over a similar period an achievement so outstanding d A smart swift and im- mensely popular quality 'Four has replaced its famous predecessor The Senior Six outstanding in performance quality and luxurious ' appointment has been created four-cylind- - RY S IX $1045 1095 1095 V" FASTEST FOUR $855 875 950 955 Coupe £lj er low-price- Brougham -- CABBAGE NESTS The last turkey or chicken scraps can be used to advantage by ufacturer with rice and 'gravy rollf "Competition" he answered "is mixing ing in : individual" cabbage leaves the life of trade-7-an-d "this is the and boiling until cabbage Is done life But 'come outside while I talk to you about it If- I stay '' f around this booth any longer one LEIiT-OVEIt- S MRAT of my salesmen will sell me one Bits two or three kinds of of ' of my own cars" left-ovmeats should be' put through chopper and used layer A perfectly cut diamond has 52 for layer With bakPd tnarnrnnl anrf ' " " ' : facets tomato sauce ) if" the writer asked j Sedan: — Sacco-Vanzett- ' - Sedan De Luxe Sedan Cabriolet ConTertible All prittt T HE Motor Coaches ' ( formerly exclu sively lours) have been supplemented by Sixes Fifty new types have been added' The capacities are broadened to range from one-ha- lf ton to two-to- n all resulting ia the most complete and capable Une or work cars known and with prices ranging from £670 to $4290' ? Then Thursday came The Victory aSixfor$04batuivj—ibe ctacular most spe- engineering achievement ef the decade These accomplishments one following the other in steady prohave now provided gression Brothers Dealers through Dodge out the world with the most diver sifted and comprehensive line t of passenger and commercial vehicles ever manufactured and sold by a single organization For every need and purse there is now a Dodge Brothers vehicle built dependably and in full recognition of the progressive ideals of today and tomorrow - Adhering rigidly to the sound and honorable standards of a great v past Dodge Brothers have met the challenge of a still more exacting a future SEN I OR SI Sedan (leather upholstery) v Coupe for Four Sedan - t -- Cabriolet Conrertible X $1495 15 70 1595 1595 1 GRAHAM BROTHERS TRUCKS AND MOTOR COACHES A chassis and body for every eoocet-ap- ls kind of business Capacities from a : to fours and sixes Prices ringing from $670 to $4290 $-ta- ht J tDetreit - Tune in for Dodge Brothers Radio Program every Thursday night ' 9 to 9:30 (Pacific Time) HBO Pacific Coast Network w w ir 'v'ciif 11 — - p ft " i le - an exquisiteness of appearance so unusual and so advanced that it places the car: absolutely alone and supreme in its class — - " nt Coupe 4i—-- - - — Salnt-Syr-PKco- - - JFisher Body alone made it possible for Chevroler to demon strate what wonders can be accomolished in beautifying a car of popular price There is an obstacle which quite literally prevents'zhj car from giving that which only Fisher givis This obstacle is the stubborn fact that nowhere iri the world is there anything even remotely approaching the unrivaled facilities of Fisher Body in the creation eitherof beauty or of valuer For that reason the several new cars withBody by Fisher which are arousing unusual admiration cannot be duplicated or rivaled because Fisher Bodies cannot be duplicated or rivaled Chevrolet was able to draw upon these! unrivaled Fisher Body resources and the result is ' —— ' " i PARIS— (By The Associated Red revolution and the deepest patriotism manage to keep house together in two towns that are landmarks Of French history Communism reigns supreme In Rivesaltes the home town of Mai shal Joffre known to all the world and his soldiers as "Papa" Joffre Communism likewise absolutely controls the town of ' the West Point of France 'Ah don't speak of him" say the reds of Rivesaltes when Joffre is mentioned "He has turned out badly and has become a marshal ' of France" At Salnt-Cy- r mayor city council and other officers effervesce almost constantly at breathing the same' air as the group of young patriots being trained fox officers each of whom according to Napoleon "carries in his knapsack the baton of a marshal of France" V All they can do however is to fume and to change the names of streets and squares from those of national herpes to those of Moscow's friends The principal square now is 'Place i" Press)-- 00 for general rough usage In addition the prosperity: of 1926 - and e 1927 has raised up a crop of car owners clamoring for their first motor vehicle EVERYONE A PROSPECT said "Everybody is a prospect" one sales manager in a heart-to-heatalk with his salesman just before the show opened "I don't care whether we sell our cars to members of the PipingRock club and people with estates at Rye or to delicatessen dealers in the Bronx '' k on the singular merits of that ' - Mi " 219-0000- ld - sincere efforts of police officials safety organizations and automobile clubs to educate the motoring public and keep injuries down Only very few accidents are due 'to downright recklessness Motorists nave more sense than that But there are many little things the driver shouldn't do while at the wfteel but which he almost unconsciously does that bring about collisions and injuries Distracting a driver's attention is a big factor in this1 item of carelessness Both eyes and mind must be on the road ahead or there's danger of accident ' Both hands must be on the wheel i '" : Motorists should remember that there are many others on the road and nothing can be taken for granted Who knows what the other fellow might do pext?r Lack of attention and with this alertness which is just plain carelessness coupled ' ' doubt makes accidents The rule is to "watch your step" and there will be no acci- sonal use of' some member of the v family for shopping excursions and dent fottf-cylind- ' RUNS PARIS RESTAURANT EX-DIPLOM- AT PARIS— ( By The - Associated Press):— A haunt of- - gourmets the 1 yt historic old restaurant of 'Th N Little Chair" is being reopened by jan American lawyer only recently in the diplomatic service ' V Eugene Shoecraft formerly secretary of legation and embassy at Prague Vienna Budapest London sL JI m: fciS asf and raris has been' led by his amateur interest In fine cookjsry to try y to revive the fame of this - Afc' place where King Louis XIV ot 13- v France often went: d 1 In the window of tha place is a little chair which the intis-'king had made and which he gave Iff! f to the old proprietor whose love of eating gave him' the gout and causedhim to sit by the door In the chair that gave the place Its name The chair and parts of the house are "classed as historical monuments" by the Ministry of Fine Arts and may not be removed or altered without- the government's permission Brillat-Savarl- n the famous gourmet was a "patron of the place The last proprietor was a Span-lar- d who delved into ancient lore and believed a treasure was buried under the floor Heexeavated to a depth of 50 feet but finally abanNo matter how rough the going this tractor-truclevel keeps That's because the axles are jointed to the 'chassis in such a way doned the search while the body that the wheels follow the uneven dips of Is unaffected This was shown recently at the Olympia show of com- 'REDS MN CONTROL mercial motors in London THE Spring of 1925 Dodge Brothers undertook an important and gigantic task—which is now complete Since its inception in 19X4 Dodge Brothers haa specialised exclusively in t product Paring thirteen years more than two million units of that product were sold to America ana to the world It is unnecessary i ere to comment ( Truck d I ' - - th Level-Bodie- — D-cr- a G-- E B rgxh:er MC |