|Paper||Provo Sunday Herald|
|Rights||No Copyright - United States (NoC-US)|
|Publisher||Digitized by J. Willard Marriott Library, University of Utah|
|Paper||Provo Sunday Herald|
in J H "f M WHM - - fnir M ' A " , Wi . f j rI f if N ill I . T I inn n fiV7 UbH .ja.x u nil DRUGS PRESCRIPTION 9. DRUGS HAVE HELPED REDUCE HAVE MOST COMMODITIES the years 3. 1939. "" " ' ' i' '" s one-tent- 3. PRESCRIPTION COSTS ARE LOW. DRUG PRICES TEND TO DECLINE RE-AR- a new product becomes widely used and as the costs of developing it are met, prices begin to decline; This trend is also ob'and served jnj other. Industries, but; nowhere is it better illustrated than in drugs. dose of penicillin costing $10 in 1943 could be bought For example, iin 1946; for less than 50c; by 1956, the price was under 5c. In, one period the cost of cortisone dropped from $200 per gram ' "T 1 to $2 per gram. J A recent government sTuayi. covering me cost ot s a rugs over o years showed that 15 of, them dropped an average of 27 in price, 12 showed no change, and only 10 increased, averaging but 11.5. The overall 'perfarrnafjce of the drug?? 'A price decline of about g - Such odds would discourage the. most avid gambler, yet are faced in ar , the pharmaceutical laboratories every day. In 1958, drug companies tested well! over 100.000 substances, but found only about 40 of thera- peutic Worth. Odds for jLst one company that year were about 2,865 to 1. And the situation isn't changing muchw During 1959, another 100,000-plsubstances twere thoroughly tested, but lss than 20 were marketed. U 7. 5. DRUGS H AVE REDUCED 13. 200 MILLION DOLLARS WERE SPENT BY AMERICAN DRUG COMPANIES ON RESEARCH LAST YEAR. YOUR TIME IN HOSPITALS. . Since 1946, the average length of hospital stay has declined from 9.1 That was 7 times the am ount spent in 1940. By 1965, the figure jnay reach 350,000. to less ban 7.8. 6. DRUGS ARE PRICELESS. 14. PRESCRIPTIONS BOUGHT TO- HELP FINANCE TOMORROWS" IMPROVED DRUGS. One way to determine the real value of a thing is to see what life would be like without it: The point jean be illustrated with a hypothetical .pneumonia patient. Suppose he decides to do without modern drugs, relying only or the medical care available in 1930.' Hrs chances of survival if his is an! average case, he will lose six weeks fall, about wages and he will get 1'ttle more than his doctor's genuine sympathy as; they approach the5 crisis, almost poweres. tbgether. There are no drugs "' ' - f THE LAST yr'--- " ? PHARMACEUTICAL PROMOTION HELPS IMPROVE YOUR HEALTH. : The best drug In the world li useless If nobody knows about it; Pharma- ceutical advertising helps keep doctors , and pharmacists on the economical If most does and cost it discovered. fast at a drugs, yet Is be it can known health made numto available to large a team, drug bers Qf patients. And, in any, business, large volume means lower unit cost. If drug promotion were tto stop tomorrow, 5 of the cost of retail prescriptions would be eliminated. But the resulting loss of communications would seriously handicap doctors, and, clue to reduced volume the unit cost of drugs would soon rise enough to more than eliminate the 5 up-to-da- V . v . COM- - . one single effective new drug te in the last 40 years. - RATES FOR MAJOR DISEASES, ARE PLUMMETING. 17. DEATH- ,)....-.!,. I - .; ( . . Pneumonia and influenza deaths are down 70 since 1937. Down 83 since 1944 for gastric diseases; 90 fori.scarlet fever; 93 for whooping cough; 96 for diphtheria. The list is very long. L.. r In just . one recehtyear, the 1 i . U.S. Treasury collected one billion idol la rs taxes from people who would have been dead, had the. l?3dath rate continued. Because theses people lead active, useful lives, they idded 6 billion'" dollars to the nationarecpnomy 'In -- ' j ' ; :' 20. STEROIDS AN& OID HAVE EXPECTANCY CORTICOSTERIMPROVED THE LIFE i . of man arthritis patients, while making It possible for them tb lead near normal, productive and enjoyable lives. recovery; of tuberculosis victims has increased. owing21 . - - TO IMPROVED DRUGS. f Death rdtes have fallen 80 since 1944, and the cost of recovery has dVopped. The City of New York saved 20 million dollars In one year alone through use of new drugs to Jieaf TB patients more quickly. The saving In new hospital construction that would have been necessary harl the 1944 V death rate continued it incalculable. , . - : , i' .. 22. TkANQUILIZlERS ARE REDUCING MENTAL HOSPITAL POPULATIONS, returnifig large numbers of people to health, for thefirir time In history. Value to the patient, and to the taxpayers who support mental hospitals, ' Is . r, inestimable. ' :. . 23. COMPETITION IN THE PHARMACEUTICAL IN DUSTRY IS EXTREMELY INTENSE. j j.' . ": . !,."the. field. Even among the largest, :. - There are over .1,300 companies In not one accounts for as much "as 10 of the total market. In other industries; where there Is. the. "big three" or the "big four1 one or two companies often dominate the market. The realizariothat oqe effectiye new drug can upset the ehtirf rank of order of cornpanies stimulates them all to flndi new, better medicinals. 24. QUALITY CONTROL IS OF UT MOST CONCERN TO ESTABLISHED PHARMACEUTICAL HOUSES, r Many spend 15 of their production jsffort In this area, to ehsurthat their products are as pure potent, and unif6rm as possible. It Is very difficult for even pharmacists, not to mention patients; to determine the quality of modern drugs without the benefit of special equipment. Pharmaceutical ' .'It is a vital one, and they companies realize thatresponsibility :fs theirsr ' x ' fulfill It accordingly, j a time when the world looked . n COME to Germany for most of the Jmnrin!as new drugs American co hnvp Hominated the field srne the middle 1940s. BerWeen 1939 and 1 959, we developed 35 major new drugs,-a- s against 14 from Germany, 7 from Switzerland, and 5 from France. Russia, with its completely-controlle- d bharmaceuticdl industrv; has not Droduced There was '4 - '.- s 16. MOST NEW DRUGS FROM AMERICAN DRUG PANIES. i saving.- 20 YEARS. Modern drugs have provided much of the reason for this increase. Part of the cos! of your prescript on, of course, reflects the cost of nb matter where you live. How jmuch is availability getting It to you 'worth? Ask a diabetic how Important his daily supply ;of msulip is. He pays Jess for Jt than for 1 0 cigarettes. But ask him how much it's worth. .. i AMERICAN LIFE EXPECT- ANCY HAS JUMPED 10 YEARS LY, ANYWHERE. 8, ANCY HAS HAD A GREAT IMPACT ONT E NATIONAL. ECONOMY TO' SAY NOTHING OF THE PRICELESS V ALUE OF LIFE ITSELF. T - I 15. 7. DRUGS ARE AVAILABLE QUICK- - ' "3hE On the other hand, had he chosen to take advantage of modern drugs, he would be far more likely to be cured, possibly without the necessity of jiospital care, and in half the time! There are scores of other! similar examples of the value erf modern chemotherapy. if-- ' The money you spehl for drugs. 20 years ago helped pay for research that mode antibiotics, steroids, and hundreds of other drugs possible. It was orje of the most rewarding investnients you could have, made. The same is and the rewards will be even greater. j . 'A - i '''-" im-'mediat- elj' f. 19! OUR INCREASING LIFE EXPECT E 12. ODDS AGAIN T APPLIED AT LEAST SEARCH IN DRUGS 2,000 TO 1. - As intf-oducifj- f This kind of research, concerned with finding answers to basic questions not specif i caily related to particula r problems, is aimed at increasing the fund of general knoWSedg e It mcH lead the way to miraculous cures for diseases now incurable Because i is fundamental, this kind of research is very ex pensive, and rewards are infrequent. Abou't 2p to 25 of all drug research is in this area. The average prescription in the United States in 1959 cost $3.25. (The average prescription tn the State of Utah in 1959 was $3.11). if i 6. PHARMACEUTICAL COMPANIES ARE DOING 10 OF ALL THE BASIC RESEARCH BEIN 5 DONE BY1 ALL PRIVATE INDUSTRIES IN AMERICA. arevnarw f The cost of. drugs has resisted inflation so well h of one per cent more of their- disposable' income spending only on drugs than they did in If 39i This despitebe fact that practically all the high potency drugs came into existence after 1939, Only .19.9 cents pf Vour medical care dollar goes for drugs. This Js less than in 1930. that-familie- , Surgery was usually indicated and the total cost, of the! disease- - often topped $1,000. Death was hot Uncommon. Toddy, the chances of recover nave increased, 7 The disease is now curable without surgery, using about $15 worth of antibiotics. Mastoiditis hasjJbecome so rare, medical schools have! difficulty finding cases for teaching purposes. . 11 . I .; .L 4, American pharmaceu teal companies retain more scientists per 1000 employees hq'n any other industry n the country 3 times as many as the electrical, clhemical or ol industries. ) A.- 1 954-8- i THREATS 15 YEARS AGO. 10. RESEARCH HOLDS THE KEY TO TOMORROWS HEALTH. SPEND (ABOUT . THE 2: SAME PROPORTION OF INCOME ON DRUdS TOE)AY AS THEY FAMILIES - 80. ur 71. While American vages rocketed up 70 between 1948 and 1958, and wholesale drug prices rose but buildings costs jumped IN 1 one-to-to- 64, 57. In 930, death rat s for babiejs under one year have fallen For children 5 to 14 tne year group, deaths are down 1930-3one in every As as down death are rates years old, recently 157 mothers died in chi Idb irth. That figure Was slashed to one in 2,222 for Since fD)i 18. MASTOIDITIS ANDOTHER EAR INFECTIONS WERE MAJOR HEALTH CHILD MORTALITY. HELD THE LINE FAR BETTER THAN . vi , 1.V ; iji: ! j'-'-- i 25. PHARMACEUTICAL COMPANIES MAKE NO HIGHER PROFITS THAN ANY OTHER " . ' ':. j : v ' HIGH-RISKCOMPANI- '. They average about 12 ' . ES. - ' ',''' profit, about the same as oiL chemical and building material companies. These profits are used to pay for research. "