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Show mm aeries by Peer J. Oppenheimer as-oGoD- Thi& Veteran Wn Cx ,.d f dd j , 0s a movie budget .... box-ofU- ce 'Ik fcy ttf C!;sts fttw Air f forlant 0 perfo runs to more than $5 million dollars, the best guarantee for its success is to get n ; star ' whose name promises surefire results a star like John Wayne, for instance. Which is exactly what RKO did for Ihe Conqueror," the epic of Genghis Khan and the most expensive movie ever made by that studio. Putting : Wayne in the picture was like putting money in the bank because lanky, rugged John has been a Pied Piper of the box office since 1939, when he starred in "Stagecoach." ' What's the secret behind Wayne's pctrennial popularity ? Dick Powell, who directed "The Conqueror," says it's . hard work "and the impression of strength that Wayne pro- - ram D instant-actio- n Deodorant quickly kills unpleasant household odors cooking smokinj, bathroom, pets, musty dossts baby's rooa, and sick room. So est new Floricat today &t your Crooacy or drag store. 9 f S 'f t' I. i i I r I John Wayne appears as Genghis Khan and Susan Hayward as Bortai in "The Conqueror." TfltSI ItOBBIO who falls asleep at his post and is executed on orders of Genghis Khan, played by his father. The job was given to . him by Dick Powell, without-- : Wayne's knowledge. Wayne refuses to pamper his boys because; he feels his footballgrow up to be a Own success is due to experi- man. Then hell have time to " ence and hard work during an think about his career." , apprenticeship which spanned Nevertheless, Pat has had Born Marion Michael Mor- a number of movie parts, all -" of which he got on his own. Tison,, Wayne began his movie-caree- r One Father's Day, Pat showed in 1927 as a propman for the old Fox Film Corpora- -up at Utah's steamirig-h- ot tion. Two years . later, his : Monument Valley where his dad was on. location .making. friend John Ford prevailed , upon. Director, Raoul Walsh, k 'The Searchers.". "It's nice of you to visit to consider the handsome me " Wayne said. young workman for the lead Jhis isn't a social call, in the movie "The.Big Trail." Dad," Pat corrected him. "I'm For a few months, Wayne was here to work. Uncle Jack 7SyeiiTtop,-- d rower"" publicity, (John Ford) gave me a part then his option was dropped. F'or the next 10 years he in the picture." Wayne's other son, Mike, appeared in a succession of three-da- y Westerns and 21, has a bit part in "The Conqueror." He plays a guard "quickies." Often he worked Pat, 16, play Gary Cooper's son in a forthcoming fihn. Wayne refused. It would have been a good break, career-wis- e, but it also would have -kept the 4xy out of school. "I want him to finish high school," go to college," play : " hours a day, seven days a week. Until recently, 18 to 20 , 7::n out ru pa:: tj:m cut " . n Utah, John and sons went uranium prospecting. On location th akin, Jitakea handa look mi and young again. Equally effective on th face, neck, and arme. Not a cover-uActa In the akin not on it Fragrant. raifltia baae for aoftenlnr. lubricating akin aa It cleara up thoae blemlabea, , PAY 7TBlAl TEST K3 &nd mim and addrt. Fay only $IM on arrival p. : : to il. nil (ax. Bfsulu guaranteed. Or tare. Hetid li.20 (Ux InrL), W atr pMUte. Rama gear-antr- a, UITCIIUM COMPANY PARK, TfNM. SH-- C . : ;itr r Untie f T'u' I RIG r'i I i:iImh" i"':"4 ; -- htm -- OUa Kisif CHAIN f f ve a.rraiment t .... est I t : t .A t lx -- rarjroa Mate ' "tf-- aiwi id r ! t-- 4 in jects on the sdrecn. John Ford, who guided Wayne through many of his successes, claims Jt's his naturalness. Maybe Wayne's own outlook on life- gives the best answer. In an industry where handsomeness seems to be the main requisite for leading men, he believes that "an actor should be a man first." What holds true ifor him - pliu WtI, In 1939 Ford acquired the screen rights to the story, "Stage to Lordsburg," filmed it as "Stagecoach," and cast Wayne in the leading role. The movie was a financial and artistic -- success- and - Wayne was hailed as a "new" screen find. From then on, he was in constant demand- -- v Lately Wayne haswiiarged-hi- s activitieseven -- for a time -- . -- Weathered brown apota on the eurfaee of your hand ami face tell the world .you'ra getting old perhaps before you realty are: Fade thi-away with new ESOT ERICA, that roMicated cream that breaka up maaaea of ptment vacations were unknown. now, H,i.vA Family Weekly llagaxint, March 11, USff applies to his sons, too. A few months ago, Director William Wyler asked Wayne to let . forming his own.independ- -. ent company. - He . also ac- quired interests in two hotels, a country club, and a freezer-- ,, locker company. He owns a farm in the San Joaquin Valsalvage ley' and a deep-se- a boat, and has extensive oil ! " interests and investments in several other businesses. Today, John Wayne, the Pied Piper of the box office, is more than a veteran actor he's an institution! -- . |