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Show PAG2 nvo THE EVENING HERALD, WEDNESDAY, JOCTOEEH 7, 102 mtom NEWS FEATURES PltESS COMMENT- - riphjng THE EVENING HJ5RALD I HYMES An Independent Newspaper hnuiihxl ii weeklr in 1KM: if dally la ISO: tssnad Srsri 8tnrd, and Band aomlnti rural wnini minna rniiig f try morning except AloBday. Jb Published Provo, Clah. HerW Urn ' W Bontk I. First Trssf, class matter at ths poatoffle to Provo, Utah. secoud Entered toUdluc, Br TII.1ELY EDITORIAliS j! VAisHir(GT0Nrr:.7Sr' To Prevent First r Year Fail ures in WALT' -,- T 1 , Nation's 'Schools i i MASON rr . By CIIAltLES P. STEWART. NEA Berviof ; , W'ARHIXGTtlS-Abo- ut n I' Writer eae-fonrt-h IN RICH ATTIKETf ta onuutry'i chlldftftt-fai'Tlie underUiktr's daughter,..-thhas a seaLkin coat: their first year fa school Vrf' she sports upon the ywater in her own motor boat.. For This is far too large i proportion. motorists are speeding athwart the dustf heatOhe traffic The effect en a child's Blind of fail- rules untieeduigHthey gamBol to their death.' They: m&h the very threshold of life, drera 10 travel .taster tnan man hag gone before, inviting . 'grim la to disaster df its fiercest chore. There iai scene of slaugh-te- r, ' Naturally he loses confidence Id details too sad to spring; the undertaker's daughter, himself. As long as be fives he Is she buys a diamond ring. She makes a heayjr payment failure likely to suffer from the ' pink" and green, and other costly raimeht, and" iioiiiplex. buys a limousine. Experience, has taught her that hile The .flgares sad reaMinine are the speeder flies the undertaker's daughter need tot econthose of the District of Columbia omize.; Shell buy her jewel caskets, shitieed riot toil federation of the atlonal Psreut- nor spin, while men go forth with, baskets to bring the Teachere' association. The feders- speeders iiW'Ahd there are fellows drinking the deadly. tioa has started a movement, which poison booze, although a little thinking' would how them it plans to make conntryw(de, to where they lose. The wisenes oft implore them, to side- ward preventlnB. failures, ' for ' It step bootleg rye, but wise men only bore them, and so niaihtalns that they are easily preventable In the great majority of they swig and die. The undertaker's daughter, she plans! rases; " . , ' a trip abroad for chumps like, these-hav- e brought her a great and growing wad. She goes to routs and dances, the There must t some reason, the While meiTare taking chances in federation! argued, why so many e she'lHtfrffays raise, n .! stjuxy ioousn ways. 'Dome aay sneu aouotiesa marry a autre children, fail in their 'first prince or btlted earl, and in, a palace tarry she is a lucky year than lh ny subsequent school 0f-U-4h l ' . i - . Guuuar N. Bjiua ................ KaswMoS tiffle, Irrt , , JJJ A. Berries. snd N. sV south of Bait Iks City; larft t& ewfpp't la rtah outside Salt Lak CltJ M4 Oddest. la ii'an ' . .. Only dally ttUUon of any - 8rvlc News " ...... . ............. . . Booms, TeWphqns Member fatted r .? Telephone ..City IdOoc J mowewiper ; - or siustnuri mouth iLKMs . ium. .. I .ate . $4.10 lit advance..,. year, iy mall in Utah comity, tost year, la advance. by Illvered by mall in I'tuted States, oursiae i;tao coanwper year, tWfure4 per l?Hvered carrier, iw ....if- aa-ov The Kind of Town You Like . '. citizens' committees and town 8!illv boards of commerce--ari- d councils began to think up slogans and the world was exhorted to nvatch Winkville Win.'' and "Boost for Bingtown: Sont all that was done in these local advertising enterprises. never seemed to occur to anybody that pepple don't rush It ' to a town and plead to be-- permitted to stop there because of its slogan. Many of the places having the most enticing slogans also had the most wretched hotel accommodations. It was the common remark among those who attempted to drive an automobile through the country that the improved roads of the township were vastly safer than the main streets of the village's. These were frequently left, so' full of holes emit mta nnd sn rut ut with elevated crosswalks that to drive - a motor car over them faster than 10 miles an hour wasa perilous performance, wevercneiess at, uie euuuw wuvayj was the hosstile warning that anyone driving a faster than ccrtaiji speed would be prosecuted to the full ex tent of the law. And village constaDies ana jusuces vi wic of watchful waitlngto peace wer? frequently in a league . . make good the threat. ,;. All this has changed now. A new spirit of hospitality be to "Is" spreading. Nearly, every. townandviiiageJikes the of are Pavements tourists. to known for its courtesy best Signs' at the city limits welcome the stranger and in observing the hit without offense that his is not be will appreciated. local speed regulations watcheabut not only The stranger necessary in such towns. been wishes the growth of a community in which he, has -so kindly treated. t j . , m 1 girt.-- - -- J r dutbursts .. ;;,;-.- True - of-Ever- - inn i rinnwmvi TAK.CM Tfc-A- tWO HL3 JUST IVHeN HC ., HOY ATEX say opeR ON. IT'S 0?E'rVT60 MS upon. . The fedratlon amlertook t dls cover this reason. It dismissed the Idqa that' the first year's st mites are relatively too difficult, . generally ':C speaking. V Vv, , It made di'e allowances for phvsi- cal deficiencies, hut after alL Oils allowance has to be made for older children, too, throughout the entire school period. .. -- O PON "Sad thing about being a rich mail's son Is the world doesn't have much chance to teach yoa any sense. r, . g U The big towns have broadcasting stations.'. But the small towns have their party line, telephones. . PUTNAM FADELESS DYES The (one-packa- ge r km tmtct. i lug me. and i purposes . ' tine "Mfil are ait to mistake yon for r a little girl and .take you un tn-l' ' ' tups." : . original dye tor all materials r . collapse, downfuA," dpcayk wrtwk, perdition, ruvoc, di'soiation. WOItl) STUDy "Ise a word f hrw times and it is yours." Iet hs Increase our vocabulary by mustering one word each day. Today's word: MUtACiriJHJH. isMrJoruied snpeniaturnlly, wonderful." "The doctors pronounced It a ailruculous v v recovery." ... Dye your faded garments,' draperies. curtain, mmmingi, tweaicra, tearb, etc., s new sad faihloosble color with Putnam tbe dye that goes farther-g- ive clearer; (rifbter color-wi- th so effort. The same packatfe will tint or dye sit fahrlct ilk, cotton and wool News from Great Britain. She in one operation important in handcloth drawee, suite, wants the cotton market. Our boll ling direction oa package. etc. weevils hould he Indicted or help- Price Complete 15 cent.-- :.-t- , ing her. - ' ' Vm Putnam BW , to JtatiKM Color m4 Stain Things quirted dOwri in Waahtiig. TOM SIMS SAYS f fiiist vpt'k Horatio catue burHtliiR for toreata and ytdUim d his Ur tlu Ustcriw. "I just taught a A TriMO luaii bus lucn-aly jjt-In- Muck and White iUKsy," be gurgled rag prod ih'I Ion sot a keeps fiiintly, "and 1 think It this i;n. "An the hnU hi-- t jiwh.v" in a conspicuous hulftosls!" -Iluce in his hen bouse. AMien Nonifonq ylse, clofsJiifa A flea ha thrwi chnrHctcrislicK nin,? when yon do It, It's tfJUH'rieiicv. I III III TrinplfiswiivuH, adlity, faculty for in. j Crobb GOSVV ISilW KJAME Nid loin; aj;o we rend of a fainoun flicfina a lrinilltsitrin hiti. - The i if rt mi A f vie.orrte A 'much its as receives GfVCTfe who AvS niilhor OUTA HlSStLF OF In A I'rovo. US of GOQ? iiiiilnt'irs flea lian lots Kories his for word a cents iJONCr fifty STWTt.X OEMAhiO TThiS IS m'Ojf--l CRIVAIMOU ' OWRU , ' TH Imidlesrirer nid, tutke mid nrticles. . We cau't set" niurtulDS VJE GOT. AKJ IF VjE SEmTOncE Time BeRnum kmrf w 't a drink' of Ihl it v. ill Klrrii fill ten erv wo underfilla uliont that. known -' him hoard judue, Imrdly ttfo , qowWv' 'ftHHK&lbrCRlMlNQrNAL SHOO v you out." MUMUli'S FlrTfeEM outside of I'rovlo fjny "I'ifty Jollur! EEP TH CRikAE. NVAvE BE EKiTlMCEO It did! or thirty days In the Vtnli' county tONGf .ANOFF; COURT Kim KtEP UFE IMPRlSOUMlNT five jail." And his words .uetteJ fV CrOlKl .HUH ritrtiil)l. Pn;pTty. i dollars npUloK ." I 'i-Ah r . . I I Mnry hud a liUle lieuii .. I flu Who alwayfi stiiyisl w.lii(e. modern Huuson the '"' says Hurry lie seemeil lo think hp owur d ttip girl s (inly quexiliiH ulxmt the wave 4c - In .Rawing" f g ly -- , ... OUT OVR WAY BY WILLIAMS wmm "TrS ........... t lilaec. So Dad kvi Imn the finte. : liuiu is, ' J iHTlfiS DPRvT lb V ttw urtVUl'CrtnriftC fer life SCJIPttS -- vino's ? -- ' t '1 Tlio man who lived next tfoor "This is another: case you lose." wits awakened "hy- - the jirv5i iif u ehirix'd the piciiKR'ket as he stole hall! lie looked in on the fancy dress - . lawyer's watch. .. the affair and hy. mistiike wan jnviirdod th prize for the second .LiCi' is a school In which no puLest cowtiiino.pil, who violate the. rules CBcape n . punishment. -- . In Rilttrs. the f.ici of d"iilh, But there never will lie found A man Mho eun I.reiith. With draw ' h's pirtefs a il:uiil ohufifr iown. . DAILY LESSONS IN ENGLISH By W.L. Gordon ; ... ,,,,,, 4 every bonified subscriber.- - That means that the7 Evening Herald now has nearly 20,000 readers daily. " That means that there are six thousand more daily readers today than there were one year ago when present management of the Evening Herald assume'? charge. Moreover there has been no increase in. advert ' tising rates. The additional six thousand readers is a present to the business men of Provo from the Heralfj management, in the hope that they will make up in coverage. The Evening Herald circulation has now lpnnprl far ahead of the combined circulation of the iwo publica- - -tions which formerly served the business men of Provo as an advertising medium, thus saving the fcetchahts a double advertising overhead and at ttie same time giving them unquestionably the best circulation of apy small city daily jn the entire intermountain country. ' ; The Evening Herald nowreaches every day, over-nin- ety per cent of alj patrons of the rural routes oper- 1 ated through the Provo postoff goes to practlV cally every home in Provo which represents an account " which would have a cash value tp . any Idea! business firm. It covers the Provo trading territory like a blanket and has eliminated the necessity of rpsorting to i the old fashioned hand bi!!; personal letter or the far more expensive catalog, in order, to reach the buying " ' " V public." ' ":'.;,.. ;"i A circular sent through the mails to an equal number of names as are now inclined on the Herald subscription' list will now cost more f or postage alone f ban a full page advertisement in the Evening Herald, or a three column ten inch advertisement every tlayjin the . entire w eek. Moreover the Kewspaper arinouncenjient is read by six pepple for every subscriber, where the circular is read by less than one third of those to whom it is mailed. This accounts for the steady increase in Herald advertising antl the marked decrease in the expensive and antequated mqthod at attempting to reach prospective buyers through the costly form letter, bill or circular, except where the same may be occasionally, mailed to remote parts of the county. :: If you are using the advertising cpl-- " aimris of the Herald call 95, and the advertising manager will be pleased tp call and assist you in blocking oui a.campaign. K t' t ; iume-tothriargiircTiiation - 3 A ' VSj--- 7 - '''' . : "ATOEDS " OFTKN - MISl'PED .''TjOvp inrnlshrs mure nir ensiles Don't say "I shall still contHiue my tliun tJi the furniture dealers com course of action." "Still" is smier- flUOUM. hined. ftfTEX MISI'KOXOr.NCED A. Mexican, ttefi eiphty.-five- , hns Conftuct. Accent the houn on first dyiiniiifiting ti'ftiiii'. lie Is prnh- - jllahlc. iprh on Inst tvllnhle. OKTEX MISSl'EI.rXD-IIytorl- n. iTtrty too old to cntob them in the SYXDXYMS-Kuin, ordinary way. restructlon, hu ; -- l y " smje iHf Experienced advertising experts place their . cort-tracts upon the theory that every copy, of an estah- lished daily paper has an average of six readers for .'i fit Heruisiii v fc I- s' 'llie wnall Imy a Idea of nnneees-s4rUve, W.(h Herbert IIo:irL i fulishueha is .niukliw him inow whiil.jnokesi Mm tiilimlly etij'.y the lawn and then milking him lmJd on tllo of WMliiji your water the grass jio it will grow to top . h'.isliaud's head. be cut uuin. Ylifl-- '"-- J GO4 "Is it permanent?' -- A man in:iy aloncV:.'.:;..? ice.t I I "U-ie- (See postoff ice affidavit for October.!, 1925.) .There were no cut rates, noi contests or premiums used. V The gain has been made upon merit and upon merit M KSterest "Whr . Tha nice thing about fall la the weather la entirely too' pleasant to cus the government much., . r e " "Evening Herald makes gain of 1000 subscrib ers in one year." top one day recently long enough for them to bear the Regular noises. the world, in That is Helen Wills. The champion of confers honor on the intellect by achieving " to-ffooan- ess dcrstandlng of education's purposes, physical training, to adapt the child' to a change In habits and surround"' ings. point "You'd better Mary." Here's genuine Hbnest- news Finafly the deferatlon reached the that the trouble lies In the entrance of s great mnn chil- aren. perhapt most of them,- - into sthool without mental preparatlsn for a school's discipline or anv nn- TieV federatioh sees ah the necessity for, some, preliminary , ? lenKtUen your skirt, f, Conclusion! The lists of the Phi Beta Kappa scholarship honor society the standof the University of California is just out. From of name one importance is only there of national news, spo'-tacula- S ;: CcRRSCT To OUT TONslUa tS. X.. - Cohdo IT'S I. - and helps make scholarship respectable SinctEJta it . that-shregards' it as worth even while. hieve by sjow m wiU doubtlegs .n alo-tnotion that "prize scholars' are failures he S'rSSoX ict on-- but the only ones of them who are of even have already made yet are the two or three who succqss ; names bv athletic or "btudent activity" slow and not always The triumphs of the intellect are No wpnder impatient youth prefers the triumphs brains and or of personality. But in the long run,can combine of who hX ship Happy the rare person tluim with rim qnirkcr avenues w uitiu.MVu,.J. It Rt ; , Scholarship Counts ' , n - i ..-aii- self-restrai- nt '"The-sloga- 7i - -- . - Something like a decade ago the ideatook hold all 'oyer the country thatpiriniownaheuid advertisewriver4-f)rie- T not-alrea- -- 1.7. "TOO MOCK OF A GOOOTrAiMer. dy . V IM ST HK.SBflSCSAjS6 J1 - -- V s |