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Show UTAH BLUE CROSS WINS TROPHY AT MEET Chicago, 111., Sept. 23 First place for excellence in preparation of Annual Reports was won by Utah's Blue Cross Plan at the 13th Annual Enrollment and Public Relations Re-lations Conference held last week at Chicago's Edgewater Beach Hotel. At a dinner on Sept. 1 8, Lewis G. Hersey, executive director of the hospital plan, accepted the Gold Cup, won in competition with Blue Cross Plans all over the nation. Utah's Blue Cross won the only gold cup awarded in national competition. com-petition. In addition, the Utah delegation dele-gation placed second to Arizona in divisional competition for over-all public relations. This was the second sec-ond consecutive year in which Utah's Blue Cross has been nationally na-tionally recognized. Attending the two-day conference, confer-ence, Sept. 18-19, with Mr. Hersey, was A. IT. Garrigues, partner and senior account executive of Ross Jurney and Associates, Salt Lake City advertising and public relations rela-tions firm. |