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Show WecLThurs/Fri, July 21-23, 2010 • Continued from A-7 Market attendance will be up than for 2009 and 48 percent more first-time exhibitors are coming compared to the last show, according to a July 12 press release. The down economy hit bottom in 2009, so it's fairly easy for companies to show improvement this year. But Kenji Haroutunian, show director, said Friday he'd compare the 2010 show's registration to 2007. The Summer Market's best year for the organizers was in 2008. Demand for exhibition space was so high the Energy Solutions Arena was contracted as spillover, he said. 2007 was likely the most profitable year for the outdoor retail industry. "This recession has been very consistent with other recessions, I've been in the business for 25 years and the same pattern holds. We (out- door retailers) went into it later than the general market, went less deep, and came out earlier," he said. Last year's depressed numbers can be somewhat explained by three factors, he said. One is that the paddlesports industry has been struggling with high shipping costs and low profit margins for about seven years so many in that sector did not attend the last show. Second, because of a lack of consumer confidence, there were fewer "startups" making a presence. Third, high-end equipment manufacturers and businesses catering to adventure travelers were hardest hit by the recession. An example of that is fly fishing, Haroutunian said. People love to travel to fish, but they stayed closer to home and used their old rods in 2009. This year's improvement is partially from those types of companies returning, but also because there's a growing trend of shoe and apparel companies finding success marketing the "outdoor lifestyle." The number of stores in America selling footwear exclusively is declining, he The Park Record said. People now buy their shoes wherever they also shop to supply their lifestyle. As a result, some companies are finding the shoe industry trade shows less helpful. If the footwear is for active people, they're giving Outdoor Retailer a try, he explained. The same is also true for apparel. Other types of business finding a new home at the Summer Market are those in "endurance sports," he said. Companies that dress or equip adventure racers and ultra-marathon runners have been registering. To cater to them, the Grand Ballroom will host an Adventure Travel Hub, he said. That buyers are returning to the show is especially good news, Haroutunian said. In 2009, many retailers were still "choked up" by the previous year's merchandise and ordered less. Then that winter, the holiday season went well and first quarter sales in 2010 were positive. Since the products bought at this year's show will appear on shelves in spring of 2011, increased attendance suggests many are hopeful about next summer. Offering interior design consultation and furniture placement See our Icey looks on our website at Tncinteriorsinc.com Mention this ad and. receive a complimentary in-home consultation 435.604.0915 Park City homes since 2001 one in the community with her work on the four previous accounting experience will years of the market she's especially proud of is the "no volunteer to be treasurer. Harrison said she isn't waste" initiative. "Whether you're an enviresentful. It had been the plan all ronmentalist or an economist, along to eventually transition it makes sense to be smarter her responsibilities to Kuehn about how that is done," she and move on to other proj- said. By ANDREW KIRK ects. Shcs had to turn down Shoaf, a member of the of the Record Staff offers over the years because board, said he had nothing but her "plate was too full." The admiration and respect for A few years ago, Jewels timeframe was just pushed up what Harrison did for the market, but would only say in Harrison and some of her on that exit, she said. Harrison said she offered regards to the dismissal, "It friends decided to create a community event as a way to to stay on in a different capac- was a difficult decision and help them all stay in touch. ity, but the board wanted a these are times when difficult The fruit of their labors clean break. Now she's revel- decisions must be made." Harrison said she believes turned into a weekly summer ing in spending more time market attracting tens of with her family and dreaming it was because she missed about her next step. She's get- budget projections. thousands of people. "When numbers are not Last Friday her involve- ting inspiration from reading ment in that effort ended "Kickass Creativity," a book what projections are... when when the not-for-profit Park by Park City author Mary they dont match up, that's a Maziarz. big redflagand an alarm," she Silly Sunday Market board of Beth : "The most important thing said. 'Tm not the first execudirectors announced it was releasing her as executive for me is that the organization tive director to be removed continues to thrive. Hundreds from that position in this director. A press release from two of famines count on this each recovering economy." The market got a late start board members did not summer - this is their liveliexplain the reason for the hood," she said. "We have so on fundraising this year release, but Harrison on many success stories from because negotiations with the city to continue on Main Monday said she's pretty sure people who participated." The market may develop a Street weren't finalized until it was because she struggled to raise enough money for the little differently than it would March. Some fundraising have under her own vision, efforts early in the season group. She didn't blame anyone but she's OK with that and were hampered by bad weathelse or point fingers for the expects it to grow and thrive. er. Gifts to "donation boxes" "You open a window to an at the market have been down failure; she just said there idea that wants to be born, from projections as well, she were some challenges and that during hard financial and it just goes and you're said. • Still, this season will finish times it is common for boards hanging on to the coattails of to replace executive directors. it. As it continues to grow, we strong, and plans are already "I'm saddened and con- all had lives, I had another underway for 2011, she said. "The organization itself is fused by it. I'm also confident career; we've all sort of adaptthe board has a plan in place ed our lives for this idea that solid, and with continued that will carry the organiza- took on a life of its own," she community support, will thrive for years to come," she tion forward in a positive said. Harrison said one aspect of added. way... I hope the community will continue. to support the events," she said. As a nonprofit organization, she and co-founder Kimberly Kuehn were required by law to form of board of directors. Harrison said she is grateful for the service of those members Goodbye Veins including Town Lift owner Hello Summer. Mike Sweeney, Bill Shoaf of The Sky Lodge and Stephanie Johnston of Marriott Summit Watch. She also hopes some- Mar Y Conaty Doilcy NEW LIFE Silly Market co-founder gone The board fired Jewels Harrison on July 16 A-9 A Medical Weight Loss & Nutrition Center Mention this ;ad & receive Specializing in Experienced Medical & Nutritional Staff to help you start your NEW LIFE. Stop driving so far... we're here for you! $50 O| 435-783-2229 your first visif ..jr. ••• i ••'•* • '•*', -•• RfcfcFS KITCHfcN We're offering the following PRIX FIXE MENUS fh NOW OPEN IN PARK C I T Y - addition to our regular menu CHICKEN SCHNITZEL or GRILLED CHICKEN or BEEF SHISH KEBOB MOROCCAN or LAMB SHISH KEBOB Dessert: Hah/a Cookies i STEAK FRITES PACIFIC ESCOLAR IN TOMATO STEW or LAMB CHOPS Dessert: Basbouso Cake or Halva Cookies MOIUf4-$X7.M Take advantage of our grand opening offers! 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