Show toke ikc manager returns lRe saturday f from rom convention douglad nu lai n D lawron manager of vernal coen cola bottling co returned saturday from minneapolis where he attended a it re regional gionni convention of coca cola over one thousand bottler bott leri from midwestern mid western and rocky mountain states were registered nt at the throe three day con convention venton featured speakers we were re 11 D B cholson nichol Nl on chairman of the board and wm E robinson nobl president of the coca cola company of atlanta georgia which docs does busin business esq around the world the convention was highlighted by the introduction of 0 f several everal s new marketing in innovations n ovations including new bottle sizes paper cup dispensing 0 of f factory prepared coca cola known as premix pre mix and new red and white coolers and coke vending machines the improved packaging of coca cola has received the at of the companas Comp anys ma marketing experts in recent months and their answer is larger bottle sizes and the paper cup test runs of these innovations have re received Ived the enthusiastic endorsement dor of the public in various parts of the united states according to mr lawson the coca cola bottling company of vernal will introduce the new packages and coolers in its territory early in 1956 we hope thereby he said to increase the availability of our product tet and reduce its ultimate cost to the con consumer mr mrs lawson accompanied her husband on the trip |