Show 4 ITS EASY TO SEE 4 4 chain main stores as a croup group are am 4 shown hown to be the largest users 4 44 O 0 of f newspaper advertising space 4 4 they pent spent s in news 4 4 paper advertising last list year 4 4 that Is 13 why they get the bu busl si 4 4 ness they know advertising advert isi ni 4 4 pays and that it draws the 4 4 people to their stores in this 4 4 way they gradually but surely 4 4 get the trade oth othar r stores lay 4 down and try to keep their 4 4 business by price cards in their 4 4 but the trouble with 4 4 this Is thes cards are only 4 4 seen by the lew few who pass their 4 4 store windows while news 4 4 paper advertising finds its way 4 4 into the the people 1 4 4 where shopping lists a are made 4 4 out from the prices advertised 4 4 THE OUTLOOK 4 4 4 4 4 4 44 0 o |