Show Delicate Arch Featured in Oil Publication Utah's spectacular scenery re re- cleved a nationwide boost recently recently re reo re- re when a 9 by 6 Inch full full- color olor picture of Delicate Arch Arches National Monument appeared appeared appeared ap ap- ap- ap in the May-June May Issue of the Merchandiser a dealer publication on the American Oil Co according to D. D James Cannon Cannon Canon Can Can- non on director of the Utah Tour Tour- 1st st Publicity Council The picure pic pic- ture ure of the beautiful arch near Moab with the snow-capped snow La LaSal LaSal LaSal Sal Mountains in the background background back back- ground appeared as a part of a n feature article entitled See America Best by Car This Is another example of how private enterprise Is assisting assisting assist assist- ing the state of Utah In promoting promoting ing the travel business Mr Cannon Cannon Can Can- non noo said It is particularly help helD non said It is particularly help help- to 85 per cent of the traveling public and are thus in a key position to tell customers about Utah's attractions The spring 1962 season has seen more favorable publicity In Utah than any previous season season season sea sea- son Mr Cannon adding adding add add- ing that the result will wiIl be a large Influx of visitors during the remainder of 1962 |