Show The Passing of the So Called Store J Bargain Bt Just as sure as water vater seeks its level so does inferior merchandise fin find its way vay to the inferior merchant There was a time when fakirs and pret pretenders pretenders pre pre- t tenders could pull off bankrupt sales closing out sal sales s fire sales etc creating great ext ex ex- t I They could inveigle the people to buy under th the pretense that they were vere getting getting getting get get- ting merchandise below par par par-or or less than actual actual actual ac ac- value People went home with their pack packages only to find they had been deceived but deceived but they tried and ands tried again I. I There are honest conc concerns who at times are forced to sacrifice or misfortune may overtake a concern through fire or otherwise and at critical times are forced to sell goods good's below belov their actual values r J much Such ch a concern must however ho ever be on the square and have established hed a reputation for square dealing if it they expect the people to respond The he great trouble is that it is hard for the public to judge between good concerns concerns concerns con con- cerns and bad concerns I If f their ad advertisements advertisements advertise advertise- ments do not speak the truth truth the the public will soon find it out and stamp them as L ble You au can fool part of the people all the time but not all the people all the time Those hose merchants who pursue p pursue the poli policy y of trying to fool part of the people all the As these thee time are getting fewer day by day methods begin to pass away came the so called Bargain argain Store The merchant spent thousands of dollars in adv advertising trying to convince the public that at al his place pl C you could buy 20 worth for 15 or 1250 for and so on A most flimsy reason given for their underselling all others but others but the day for making good arrived and only worth worthy quality would st stand nd the test The law of Average governs in all allt busi busi- ness A merchant who makes a practice of selling goods to John Smith th at half price must charge Bill Jones Bill Jones two prices to get even Put it another way way The The sore s ore who runs sales six months in the year if his reductions are are genuine must charge double the price the other six months to get even 4 Such tn methods are detestable to the legitimate legitimate legitimate mate merchant and must sooner or later be condemned by the buying public I i It stands to reason that a store like tt-Kelly tt Co o with all the adv advantages of or of the world buyers whose judg- judg rt t and taste in selecting merchandise from ng and wide vide experience have earned a that can be dep depended upon to supply sup- sup ply ly as much or or more for the the same price as elsewhere and a quality that has placed this store in the top notch of app apparel rel stores KELLY MULLETT-KELLY ngi J LEITL KEARNS BUILDING y 10 O. O Y of Chest Chesterfield Clothes Re Clothes Ready Clothes Ready ad to V 3 4 Q i r K DO i R JI SA SAlLE L E r I t 1 i y I 1 11 h c em IDl 9 f I I. I Fruit Canning Season Is Here Get your fruit jars preserving preserving ing kettles fruit dippers and funnels cherry seeders jar tar caps jelly glasses and everything you need HERE HERE- NOW HERE NOW We have the best assortment of fruit jars in the city as well as fruit canning accessories Get S. S H. H Green Trading Stamps With W th Your Fruit Pruitt I Jars Jars- etc aft Lake Lalie c Ca SOUTH MAIN STREET iF Jt r J If r titi 1 ai This is is India Ceylon nia a an 1 more tea tea more refreshing hing than n green teen tea ea and goes oes further 1 I 4 fU l tut f t |