Salt Lake Telegram | 1916-02-18 | Page 11 | Truthful Advertising is Keynote of Address

TRUTHFUl ADVERTISING IS KEYNOTE Of ADDRESS The Th foundation for tru ti in all ail ad advertising advertising advertising ad- ad originating in Utah was wa laid ald at the annual banquet of the thO Salt Lake Advertising club in the Hotel Utah last night Earl Eari Jay Glade presided as ns I toastmaster His Introduction was followed lot fol ol- ol I lowed by by bya a novel feature th the arrival I of a Zeppelin bearing the word ward I Truth l F F t. X A. A J Ebb sounded the keynote for forthe forthe forthe the club dub George GeQrge S. S McAllister l president president president dent of or the Manufacturers' Manufacturers association responded to Backing Up the tho Label He declared that Utah manufacturers are living Jiving up to their labels 1 F. F C. C Richmond president of the Salt Lake Commercial club declared that the people of Utah have reason for re re- re Ho declared that a railroad will be built into the Uinta basin be before before before be- be fore the passing of another year Mrs 1 C. C II McMahon representing the Federation of omens Women's V Clubs asked the aid of the Ad club dub in a campaign for pure food and pure textiles Mayor Ferry declared that Salt Lake has things which need advertising Ho Hosid sid said the municipality is seriously considering considering con con- an advertising campaign E. E L. L Roberts o of the B. B Y 1 U U. spoke v on Athletics The Rev P. P A A. Simpkin responded to Advertising Advertis ing Utah With Truth Tr II 11 J. J Halton spoke on Can It BeDone Be BeDone Done Dono and Mrs 1 Robert W. W Spangler on Advertisements Advertisements and Western Vestern V Women omen The Rev John Malich Mallch and O. O Rowland Rowland Rowland Row Row- land Mum 1 ford also spoke