Show THE TEE MAJORITY of the p publishers of this country counti believe that their advertising space is a real commodity and well w worth rth the price price e delT demanded J I They believe that tha fh the right ight price e of of space space should be determined by circulation I They invite the the closest scrutiny of their r product a and d provide positive pos tive proof of its value by their th ir member membership me ship in the Audit Bureau of Circulations r I Through membership in the A. A B B. B C C. they als also endeavor en- en en endeavor n- n deavor j- j to discountenance the unfair unfair competition of publishers who misrepresent circulation facts f fo ad ad- I t I I The adv advertiser er who buys space pac in an n A A. B. B B.C. C. C pap paper r invests invests' his money wisely and encourages n a a. a high I ethical th cal standard in the publishing l business The advertisers advertiser who buys space in a non non-A. B. B C. C i paper is to say the least taking a chance and may maybe maybe maybe II be placing a premium prem um on questionable n methods The Telegram i is a member of the A Audit dit Bureau of Circulations Its A. A B. B C. C report is furnished to to advertisers on r request quest |