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Show I a , , . . ; . , Western ConaumeiV Week , I a SALT LAKE women display a loyalty to local Institutions commanJinj th feneral commcn : dation tof lha dt!xrrthip, as they Interest them- selves in the home projucts moitenient, wffi- ciaily designated Western Consumers' eek. ; The object of the movement Is to stimulate '. the use of proJjcts manufactured within the state and In five the neat consideration to the products tf the West. Western Consumers' week l Is to be observed throughout the West April : it to is. There can be no dicountin( the need of factories in the West for stable froth and de-; de-; velopment. These factories cannot exist without ! patroruxf and, the natural desire of the InJiviJujI '. to favor Imported brands places an unnatural handicap upon them In the open competition of ; the business world. We do not believe the home ; r Western manufacturer expect the consumer I to ose his products tf they ye not th equal 'in price and quality of any other brand., ; The do waat the consumer, however, to ; remova any territorial discrimination that may J exist. .They do not want the consumer to ban ' their foods simply because they fall under the unappealing designation, "home made. All they ; ask is an open field In the competition where ; class and quality meet and fair treatment from . the consumers in the final decisions. Factories bring payrolls and payrolls make prosperity. This Increases the activity and popu-; popu-; latlon of the state, stimulating all lines of en-: en-: dearor. , Plainly, the home factories are entitled to the business when they measure up to the standards of the cTscrlmlnatlng buyer. The citi-; citi-; , icnship'af large should give the home producl ; a fair hearing during Western Consumers' week. People who have been pron? j dlwiiia ihc home ; proauti whnout a trial should reconsider their : action and give the home manufacturer a fair I test. . , , If he measures up to, the standard he is entitled to the business, and if ha cannot meet the test it J b not the fault of the consumer. The consumer, . howeve must remember always thai he cannot help the home manufacturer without also helping himself. The philosophy works both ways and the manufacturer' who fails for lack of patronage ! suffers little more than the state and citizenship. ' . |